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Qualità o Quantità?


let’s look at treaty how many are there
content produced in the world in some
sectors
you will say but that I care about the contents
that m frga but because shura
some important thing that there
because if you want to climb the mountain
of the competition and you have to produce sti
content to be visible online if
a professions followed you must
know how much stuff is produced each
day is a very interesting fact
I do not know if it’s beautiful and interesting
scotta colorful examples wikipedia
declares 809 articles a day and us
let’s say good washington for them
post
and here things become interesting
produces a thousand and two hundred and e
pass new content a day though
that the total number that pulls
inside any kind of content
so be that produced by
drafting is that produced by
external to both the agency launches
shooting is more than anything if we go
to see this graphic I love you that a
washington post new york times buzzfeed
in fact they produce hundreds of new ones
content
every day and beautiful in hundreds of friends
when your old uncle mounts you
says you should produce wine at
day is a child’s play and if
take a company like buzzfeed that
every two minutes find your feed a
case the amount of content that
produce over time and over the years
continues to grow
other data scattered on the fly like roses
think about facebook with the latest
statistic that I saw that it is not
updated 300,000 status update al
every minute there are 300 thousand
demoniacs who update their own
status and then the billions of photos uploaded
billions of videos uploaded billions of
contents that are sva langa ti on
line
further data to consider is that the
amount of content will go up
more and more in time because why
compared to years ago when I for example
made blogosfere where it was much more
difficult, for example, to produce videos today
producing videos is much easier
the whole world has a mobile phone in hand
the increasingly widespread connection
public platforms
action are always simpler first
you had to be a programmer for
posting content online and in
general platforms are hungry for
new contents try on facebook if
not a bit of new content every year
day algorithm says my friends if not
you give us something to eat
we do not give you organic translated hedgehog
means that if not new places
contents of the day facebook says hello
hello millet mile out of the games
Give us always new flab because
because this way users are
more involved not their new stuff
attention remains higher than they are of
more on the platform the advertisers
they are happier than they can hit
with their adverts and facebook
it becomes more and more rich and then qual
is the mother of all the conclusions that
It is very snobby today in 2016 to think that
the simple quality of the contents can
make the difference because we are
submerged perhaps of creative content but
there is an avalanche and the user is lazy
and cia 24 hours in his time and how much fuck
of time can devote to look at the store
oboe how do you then two streets road
number one is that you go to compete on the
same level of these gentlemen put
on an armature among the hypothesis contents
number two but if he do not have the budget
the dentist how do you compete two
main strategies the first is the
bank technique if you need to differentiate yourself
completely from what’s on it
market completely does the dentist
specialized in ping pong players
you’ll have 20 customers who do not pay will do
hot but at least you’re different from all of them
others do not do it element is not always a
big cock to say choose a place a
totally different positioning
compared to the other number 2 create
excellent partnerships do not run alone
it is not just the production of an excellent one
content of quality other than
others but also look for allies
maybe you coach basketball and
you look at us I do one every day
excellent video about an analysis of
American basketball basket I do not
an alliance with superbasket I do not know
even if it still exists superbasket i
I give this content for free
well cool, a nice thing with a cut
different than others they have
additional content at no cost e
we know that they need content
and you have a return
visibility your brand grows gray the
your uniqueness creates a relationship one
relationship with the people you want that you
follow and then cross your fingers
in the end this story of the contents
it is more and more like the history of
snow white the content r you know
this is the phrase I’ve heard since
he landed his foot in the internet years ago
the context the conversations are the
reggina but if you do not want to be done
out of the bad witch you have to do
like snow white you have to be unique
as attractive as that girl you have to do
leverage the work of those poor cristi
of the seven dwarfs and you have to ally with
someone like the prince charming you
help our father
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