advertising on facebook reflections
scattered of life lived number one for the
facebook companies is not free
facebook is a paid channel repeat
facebook is a paid channel with me
and no profit , pretend that facebook is
channel 5 and tomorrow confalonieri
there is still the with echo the con fa dice
signorini eta tomorrow we give a space
free to all Italian co.co.co
but the free space at four
and thirty at 4 and 40 at night and in
that space are there at the same time
60 million Italians is free for
but if you are a company and want to have more
visibility gives us the grain how much
big as big as possible more than
give us more and give you visibility in
early evening with all the frills
facebook my friends works the same
so if you want to reach all of yours
fans regularly or if you want
reach out to external people you have to
give him carano imagined to have one
page with 100 thousand people organically
translated naturally you reach maybe
10 percent 10,000 people
at that point fb marchetto I told you e
reach another 90 percent to me
money money you do not actually give me
a curly now this is the promise
general a company can also say no
I do not give him a penny and make gods
content so children that they explode
it is possible to have results
absolutely yes the chance of
explode in this chaos of contents
clearly very high however it is like
if you were on channel 5 at 4 and 20 of
night maybe you do stuff so much
pussy that convinces people to get up
rule for half a night to see
your content is therefore possible but
it’s a very very low probability but
who does business does not play lotto
does business must have an instrument in it
some predictable and stable way
so facebook raises on this I have
started advertising on facebook
from day 1 absolutely is one
tool that I recommend because the cost
of acquisition this moment is low
instead in the next 12 months 18 months
what will be a flood of companies
will start investing big budgets on
facebook what today costs you one
penny will cost you one euro this
means that if your budget today and
100 euros if today those 100 euros
they reached 100 people in the morning
10 or brackets no longer a lira for
tell you about facebook advertising
it’s not true he called mark last night
he said monti please do I’m video
that we have only invoiced 4 billion
of the last quarter nightclub is ever
however, that is, the last is the last some
I recommend then for your campaigns
the first to rely on the good
agency that does day by day each
day to a flood of exposed activity
to the video add the video changes the
budget takes away your budget and you need someone
good and there is a tide in Italy that
make all this management an error
what I did at the beginning was to promote
the page does not do it promotes the single
content and you’re one that sells
chocolates make a nice video on how
chocolate is made in the most places
beautiful in the world and promote that single
video that single content on the
public that can affect anyone
in the world they have in chocolate 2
billions of people on facebook spends between
one thousand
to this is connected the theme of the
specificity do not make videos that are
very generalist feuds specific videos
you know a content and promotes that
content for people who live in Milan and
that elect only paperinik la
constancy another important theme in place
to take a budget and throw it in one
campaign on the fly so one shot or on
single video a series of videos from mine
point of view instead it is not constant
every day you have your own country
that running does not spend so much depends on the
budget that you have however an effort
constant every day like the droplet
your constant support effort is ruinous
advertising content this is a
other point advertising campaigns on
facebook without the good guys
content wasteful spending money of fi
excellent contents concentrated well
possible everyone makes his own and then
support those contents with the part
advertising does not replace you
however visibility is how much to spend
I can not tell you
evaluated on the basis of budget you have
on the other hand it is a good investment
yes or no to make calculations of this
type if you have a mailing list we do
an example and use mail 5 present the
system to send it email
you’re a type 300,000 mailing list
people cost a thing like 1,300 euros
per month
but I remember exactly one figure
like this this means that you 1,300
euro per month
spend them to send 300,000 e-mails well
the problem which is that the rate of
opening your e-mails is not 100
percent rate maybe your opening
it is 10 percent 20 percent on the 30th
percent depending on how you’re put
then the mathematical calculation you can
do but if I those 1,300 euros a month there
I put on Facebook how many people
I realistically reach more
compared to my mail lists and then
make a calculation to understand if it suits you
or not some may agree with others
and the last suggestion is of
to experiment there is no rule
magical you have an algorithm that beautiful in
change every 23 thousand seconds you have to
experiment texts what works
for me it does not work so open
trial test crossover the di and tina
for those who want to play facebook is
free for those who want to do business
facebook pays you for gaza
scattered of life lived number one for the
facebook companies is not free
facebook is a paid channel repeat
facebook is a paid channel with me
and no profit , pretend that facebook is
channel 5 and tomorrow confalonieri
there is still the with echo the con fa dice
signorini eta tomorrow we give a space
free to all Italian co.co.co
but the free space at four
and thirty at 4 and 40 at night and in
that space are there at the same time
60 million Italians is free for
but if you are a company and want to have more
visibility gives us the grain how much
big as big as possible more than
give us more and give you visibility in
early evening with all the frills
facebook my friends works the same
so if you want to reach all of yours
fans regularly or if you want
reach out to external people you have to
give him carano imagined to have one
page with 100 thousand people organically
translated naturally you reach maybe
10 percent 10,000 people
at that point fb marchetto I told you e
reach another 90 percent to me
money money you do not actually give me
a curly now this is the promise
general a company can also say no
I do not give him a penny and make gods
content so children that they explode
it is possible to have results
absolutely yes the chance of
explode in this chaos of contents
clearly very high however it is like
if you were on channel 5 at 4 and 20 of
night maybe you do stuff so much
pussy that convinces people to get up
rule for half a night to see
your content is therefore possible but
it’s a very very low probability but
who does business does not play lotto
does business must have an instrument in it
some predictable and stable way
so facebook raises on this I have
started advertising on facebook
from day 1 absolutely is one
tool that I recommend because the cost
of acquisition this moment is low
instead in the next 12 months 18 months
what will be a flood of companies
will start investing big budgets on
facebook what today costs you one
penny will cost you one euro this
means that if your budget today and
100 euros if today those 100 euros
they reached 100 people in the morning
10 or brackets no longer a lira for
tell you about facebook advertising
it’s not true he called mark last night
he said monti please do I’m video
that we have only invoiced 4 billion
of the last quarter nightclub is ever
however, that is, the last is the last some
I recommend then for your campaigns
the first to rely on the good
agency that does day by day each
day to a flood of exposed activity
to the video add the video changes the
budget takes away your budget and you need someone
good and there is a tide in Italy that
make all this management an error
what I did at the beginning was to promote
the page does not do it promotes the single
content and you’re one that sells
chocolates make a nice video on how
chocolate is made in the most places
beautiful in the world and promote that single
video that single content on the
public that can affect anyone
in the world they have in chocolate 2
billions of people on facebook spends between
one thousand
to this is connected the theme of the
specificity do not make videos that are
very generalist feuds specific videos
you know a content and promotes that
content for people who live in Milan and
that elect only paperinik la
constancy another important theme in place
to take a budget and throw it in one
campaign on the fly so one shot or on
single video a series of videos from mine
point of view instead it is not constant
every day you have your own country
that running does not spend so much depends on the
budget that you have however an effort
constant every day like the droplet
your constant support effort is ruinous
advertising content this is a
other point advertising campaigns on
facebook without the good guys
content wasteful spending money of fi
excellent contents concentrated well
possible everyone makes his own and then
support those contents with the part
advertising does not replace you
however visibility is how much to spend
I can not tell you
evaluated on the basis of budget you have
on the other hand it is a good investment
yes or no to make calculations of this
type if you have a mailing list we do
an example and use mail 5 present the
system to send it email
you’re a type 300,000 mailing list
people cost a thing like 1,300 euros
per month
but I remember exactly one figure
like this this means that you 1,300
euro per month
spend them to send 300,000 e-mails well
the problem which is that the rate of
opening your e-mails is not 100
percent rate maybe your opening
it is 10 percent 20 percent on the 30th
percent depending on how you’re put
then the mathematical calculation you can
do but if I those 1,300 euros a month there
I put on Facebook how many people
I realistically reach more
compared to my mail lists and then
make a calculation to understand if it suits you
or not some may agree with others
and the last suggestion is of
to experiment there is no rule
magical you have an algorithm that beautiful in
change every 23 thousand seconds you have to
experiment texts what works
for me it does not work so open
trial test crossover the di and tina
for those who want to play facebook is
free for those who want to do business
facebook pays you for gaza
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