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Perché controlliamo le email e i social in continuazione


who is this gentleman here this gentleman
here it is called stephen lukasik and it is
state we can say the first being
human on the planet to control the
own mail on the move was the
the first to be obsessed with control
of your email
in other words, he was the director of
darpa la defense advanced research
projects
the funny thing is that lukasik for
check the mail did not have the
laptops we have today’s cell phone
but he had a kind of prehistoric
portable weighing 30 kg
and every time he took out this thing
he found a telephone connection
he checked the email and said that
check the darpa ruled
distance from stephen lukasik and to the times
our
indeed water has passed
I am all under the bridges today
obsessive compulsive to control the
mail to check social facebook
pinter and splitter p3
because because in the sense of what they are
just the mechanisms that make us
keep going to look and I already have you
spoke some other video though then
enter the merit more first
consideration is that by now it is
a habit but a habit
a habit is never created by chance
what is always important
remember and that every level act
every videogame that is inside ours
cell phone behind clash royale or the
videogame and seems more innocuous in
absolute and behind the socia platform
of the moment there is a team of mathematicians
people who study exactly how to be
that app or video game enters the
Your everyday habits will have you
notifications the text of the notification that
it arrives you is studied for thread and for
sign word by word and head of in
continuation on big numbers what it is
the word that works best for
trigger an action the time at which you
I send the notification that if there is
an image the color whatever appearance
It is tested to make and have one
conversion percentage greater than
people who come back to using the app and that
point you create a habit not habit
it is created by chance otherwise it would be easy
by chance I make 320 a day habit
no habit and scientifically studied
in this case the second aspect is
consider internet this world of gods
social as they do
some like a big skinner box
skinner was this scientist who in
substance ie these tests in this
box this cage allowed
pigeons and mice at that point
he showed how he could influence
animal behavior giving one
rewards series
if we think about common sense why
they also need scientists
we look at c from the outside every time
we want to check an email or what
there is on the facebook feed what is the
reason the reason is that if we do it
we have some reward reward
it may be that we have a good one
news
the reason may be that we have to
propose the truth and here is the
subtlety because the reward does not
it must be constant because if there
think about it every time and check blades
how many times we happen to have one
great e mail most of mason
spam
stuff that maybe are broken balls
the same in our feed as many times
really wow we have something that
we turn the day very little but
this mechanism mechanism of the slot
machines and the slot machine
every time he did win, yes
you would be happy because you would have a
sack of wheat but you would not have that
thrill
the paradox is that to give you the thrill
and to get a reward that you
cement that habit better
reward must be occasional if there
think angry birds on 2 I downloaded it
recently for my children I open
scandalous parenthesis really seems
a slot machine with any type of
options no now appearance or second
they migrate rovio has been closed parenthesis
it is claimed that there are two birds
situations in which at some point in the
place to give you a reward not
finish a level and say you have won
this is the level and then choose from
of possible cards and you do not know which one
it will be the complex that will come out but
skinner box the next time we are
there to compulsively control the
our best to our feed cda mocci
I do it because it’s absolutely there
necessary thing I have to do this
moment or I do it because now
just a habit and because I am
voluntarily at the end of the accounts
slipped inside this cage
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