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Hai il Coraggio di Assumerti la Responsabilità?


it was 2004 when jeff bezos called
in his office one of his managers
tip
steve kessel who was the leader of the part
books the books were the main ones
amazon business at that time e
bezos says the steve kessel listens
from now on it was very good but now
you have to let go of paper and beck
build a digital book reader
the manager in question thinks about it
moment then he says guard we have a
problem here if we build a reader
digital then the paper books and not them
let’s look more dense I look at him a little bit
and I imagine with the look of godfather and
he tells him to go quiet and kill the
our business decision tough because
if it had gone wrong the kindle did not
it had been a great success
clearly amazon shut up and shack
puppets instead went well as
a thousand other times but the point is what it is
that bezos is an example of a person who
has the courage to take on the
responsibility to the courage to take
a decision to dare to choose
I’ll give you a personal example is one
life that I do events as a speaker
as a moderator when you moderate an event
if in the midst of all this swirl
this circus of people from companies from a
side to the organizers and then to the sponsors
then to the speakers then to the video direction
then to the audio direction then to the public
then to journalists with a thousand variables e
everyone talks everyone says their ea
words are all phenomena then though
what is the fact that you go on stage
in front of thousands of people you go there
to fanned thousand problems expected there
I’m always going there
and then if you want to moderate an event well
there must come a certain point where you say
guys stopped all here I take it myself
responsibility if things go well
thank you thank you
if things go wrong, get me the oranges
the buck stops here said truman truman
who was president of the United States
he always kept this on his desk
frasetta the buck stops here that in
substance means that the president
must take the final decision not
there is another one to pass the potato
but those who have the courage are boiling
really to assume
the responsibility those who have the
dare to make the decision not to
pass the ball another in the work in the
relationship in any situation
who is it that really has balls for
take responsibility on
own shoulders
then if things are good, good to you if
things go wrong it was all of it
responsibility is not of another of yours
taking responsibility is a way
to think a way of reasoning and how
those people who sometimes tell me
marco I often see your videos at a
lots of interesting things but so
and therefore and therefore it is yours
the responsibility you have to take over the
responsibility for the decision of the
deduction of the application of some
reasoning with what yours is
situation
if you are looking for someone who has the
magic pill for you are looking for
someone who takes on him
responsibility for you also because if
I had the magic pill in video from
two minutes
other than $ 5 billion paid
from goldman sachs to penalties for the
suprime mortgage scams with nobody in
prison watching these videos would cost
3 billion and how do you learn
take more responsibility by assuming
more and more responsibility assuming it
inside of yourself before and after meals three
times a day and assuming we assume it
the how of our employees our
the main assistant the more we hire
responsibility every day and more
we become good train courage
of the decision because the more we climb the
our hill or mountain is more the
on top of the temperature it is hot and like
Truman always said
if for you endure the heat is a
problem then it is better that you come out of the
kitchen
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