Then you know what you were saying before
crazy face because practically me
I had organized these events here and there
for the network festival in Rome and
announces ied type ied was more
stages is a crazy thing that is me
always impressed is that we have
done like seven stages ok
we were the seventh stage the oral
there were none of the first six stages
extra arrived because people
proposing I maybe there were people too
because there were singers arrived
at the seventh stage at one point it was
full and internet
they start to understand I won it and 9
entire technical number was the prison
then you were halfway through the event and me
I will always remember that you go on stage
there is the interview then I get on the stage
to say thank you and the absolute zero that
while you go out I see the public that
it goes completely I will open ligament
there I understood that the internet was not yet
ready and for the other thing I understood
but enter a strong guest in half that is
keep it at the bottom if in reality on these
stories here among artists seems absurd but
when they are desired where you have that
There are many artists at the same time you
find yourself maybe to sing before others
come down and there are maybe some
people see you down there
I want to take a picture and this thing here
then I do not know if situations where you notice
that for education respect for
other artists when you come down you do not go in
you can not see people half
because risk is that then some others
instead and it seems bad maybe while there is
people who are singing appear from below
the hand to greet people think yes
then pile up somehow but you
Romans that means cute
simply the public was free
I admit, look, I tell you the truth that
to review these photos then it makes you do
of the calculations that is terrible I hate
do these calculations besides maybe also
a little comparison with reality
visual and you realize you make calculations of
when at that time it was 2000 e
maybe ten years ago but obviously in
reality, the technology was much more
back but stuff I was there I was
just made facebook there but type 2008
on the other hand the photo reader of on flickr
mirko the photo caterina fake and that was the
name of this found you are the air and
flickr was the non plus we follow
we actually take pictures
you still have it all today
details of all the machines
photographs that made the photo and
all the details and strongly very much
technicians is a platform instead gone
a few years then when I went
recently I got a bit in the
actually passed into a world I do not know
even more than that of flickr is
a radar rite killed in Ferrara but that
you have not bought from yahoo if you do not
wrong and then nothing has had his
physiological collapse for Shinto with
everyone has moved, but maybe it is
so with our true professional
immediately it is not something
professional year that the evo of
resolutions there instead it was just the
top at the time there was a lot of technorati
law that he had anyway wanted
hallucinating, however, not the times
I remember why we had
said he started the absolute zero era
yes because you were famous and oh well that
moment but it was also because I respect
to other singers where at that time
what is the transmission on sky?
tg24 and I could not find anyone
that he could come and talk to someone
minimum of digital notion
but something Digitas and you instead
he speaks of typing do not remind me today
you arrive something I have to say that
period was so intense that every where
even memories only and I have some
photos where you did
a conference so I know if you remember
what really talk about the election
of technologies and opportunities
at the moment the change then you in
that moment, however, you were right
they exploded, even in a misunderstood way
at the moment this success then it
we also do the radio
so it was already really we were already
full there is a super thick calendar
I recently saw these again
photo what absurd
if I think about today that I actually live there
music a little different way though
they reveal here is all a little lost by that
momentum in the sense I followed
that later from the outside
a group that we are musically
very discontinuous ok but in the sense it is a
doctor that is something that goes a long way
you already have so we have done is a couple
of san remy we will do 2016
But I do not know, I tell you with great honesty
we have to start making music with
matteo when they were very young
we were 16 in the class together when
we left school
keep on making music let’s say that
somehow we have never stopped
making music are three of the world in the
work together through this
path also a little distorted by dal
great success that there was in an era
the path that we expected
we did rep
we then changed gender we have
we met many people
we started to do radio ai
times on rtl then r101 let’s say it was a
path we say so much
obviously a vortex such that there was
a moment from bigger ones that have us
said ok
we understand a moment because I grow up
what I want to do but also too
only understand if alone
I can do things
or maybe even in addition to music if
take away what they hate about music
obviously as soon as he enters one side but
what can you give out of this?
context there is a moment no matter
from all I have done two children, that is, I am
I became great but never put me
at stake neither me nor matteo perhaps with
too much more because it writes novels e
things then a certain point we flew
to devote a bit to side projects
problem these too with projects there
They have taken there have commissioned
however they married us state that that
music and I’ll tell you it’s neither communal
it is becoming one in the last years
mind of the boys cloth we make music
I’m too tired I have to do a little bit
to the artist because we do not do them
music was not born even just a little bit
as on one side the discovery of the mass
in personal play but on the other also
we take away from the music that is the need
I do not want to have to give music
responsibility to keep me and therefore
today we do both that makes me like me
doing this thing here does not have to
to be not that it does not have to work if
I always want that one arrives
message that the thing works, however, not
that’s what relationship is there
tommy pressure oh God can not
go wrong and go as it should go because
I like music so it’s okay then
we come from an agency a little bit
very current sense gave a management ago
and therefore we say and also they are like us
we must place ourselves today towards a market
that in turn to say the latter
two years since last sanremo has changed
and reciprocated and reciprocated
technologically as own fruition
among other things never like this
in this context we talk about
platforms and technologies with which
maybe you can take advantage of that then
has with which you can access the
music music
has toured the whole universe in
a universe and return to the parties
I guess you left with the usual one
classic label opens and today instead
always follow that path or go in
my reality nobody knows but all are i
our path of success passes
through independent labels
so we were never in homes
great record labels
now for convenience, let’s call maybe
discouraging make disk easier though
before it was more or less easy before in
reality nobody wanted to believe us
until one wanted to believe one
label absurd, however, at the time that
it was the universe that did not do much
that made dance mania hits
I remind you at the mercy of ilva jolie ma
of the autogrill that does not exist
obviously putting ourselves in fact that they did gods
civilians and completion today complex
they no longer make sense because they do it
playlist
But let’s say once it went a lot
and these here we certainly saw
that is, there was this guy here that there
he saw, that is, everything took you you had
I’ll send her the lùnapop, that is, she had
he had always seen things of the moon
just the piotta we had seen
of the corked things he made of the
the successes of sensational flow when
nobody maybe wanted to believe some
Our projects perhaps had
intuition on its feet actually does
because then it is difficult to understand if one
it does not work is always a terno
at the lot you look then to today still of
more today has shifted around so
particular I had to make speeches
today if I came from the past it was short
total circuit because today it seems that
you have to take someone who already gives you
signals that it works
I do not know today everything is so much more advanced
until a few years ago the talent was the
monopoly of the new record companies
I believe that at some point the
discography has done somehow
saturated a mainstream product e
we have just opened the need for
listen to something sometimes faster
the indie exploded because at least it was
very true the other was so much
studied and built from the calculated ones
from producing from formats on television
this thing here so somehow
as of today you also see the trap
all the issues are kind that
they come from autonomous paths, that is
probably the school concert that
what do you do when you ‘re already a mega name up
internet is not even needed anymore
going out on the radio is something like that
nothing had internal court circuits like
think now in the way I know how it works but
it has nothing to do with who he was doing
a path first then is also
paradoxically interesting today
internet becomes the mess-tin that one
we used to do local places
they did that non-discography routes
more live at the beginning and then maybe by
luck finding the black disc
creatively to date treated make one
messy on the internet then maybe if
Hugs maybe welcome and more
daring does not make you do not
collect and do everything by themselves
same
but then I intercepted you reappeared in the
my radar at some point when I have
I saw the usual sports and newspapers
here is the lead singer of absolute zeroes
old date to videogames or que ste
shit here
actually then talking with with a bit of
friends and everyone told me madonna on
crazy crazy about coazze’s sports
I saw fantastic then since I do not
I know nothing about sports said in my opinion it is
interesting, especially interesting
fact that if a person already has a
followed and able to become infected
a laughable researcher who often comes
completely misunderstood and I believe of
do not have that kind of appeal because the
my audience there is obviously yes though
let’s say this is not the target maybe it is
more just, however, we have entered it
inside the valiant business
in the sports industry recently
names that have done what you say
of huge vehicles of attention then
I would say that he entered abroad less than
abroad
let us base ourselves on the basis that Italy becomes
always comes a little more muted is in
delay and me but it is finally yes
turned on the spark then tubes of
indeed that Italy now
it starts to carburize this is the movement
this was perhaps the year that says ok
sports in Italy really started
abroad then obviously the situation
performance in total market almost
been not of anything but anyway
total exclusion of numbers
science fiction for Italy
drake the singer has recently invested
inside a team
foreign michael jordan has invested 70
that puts a moment the knot now has
invested in yet another
actually in a company that invests in
that thing there are so many things there
in the same case gullit did a
tweet or maybe even ibrahimovic yes
they are obviously saying everything passes
through a passion that is i
video games for me too was like that
but then all of you realize that there is
even just an opportunity not
it will come from a market that this year
it should capture one billion
dollars what else is not actually that
a declination of the video game is the
video game is already is perhaps one of the
bigger industries than there is if there
you think the comfort at the cinema sometimes comes out
a game of stratospheric truncated numbers
short it hits you from by ignorant in the
sense store that I’m observing this a little
invested like this but always not always
spoken very little because if they are not
competent I prefer to shut up and I
but I observe the thing that strikes me
studying all the graphs of
growth and growing at rates
crazy when there are events
the races you see the kg arenas
there are some own concert scenes
from the tanning to the Syria of two of me
sports ie at the level of buildings
sports full so then to here the
big demand export sports
obviously not the name isport has created
that was born spontaneously meaning because
however the approach of these
players is actually very similar
to that of sport in the sense we speak
of competitions if you go to see on the
Vocabulary competitions carries is one
competition on a DC in a discipline
actually this thing is creating
a little confusion 15 in monia is not
it is the sport feels threatened a bit by
from this large public that risk
move a lot compared to
that maybe that conventional sport
that obviously yours today maybe you are not
nobody
the Olympic teams of this renunciation
even made a name for like maybe
instead of players I’m more experienced and
I see them for me today, perhaps even mystical
that rather than being a sport
conventional because for me that kind of
competition and less from the most stimulating
you as a name started to enter the
sports world because it is an account at
passion for videogames starts slowly
segment 6 but very structured premium
the world obviously the nose that comes from
a total passion so it was for me the
video game
my generation was born with computers
so imagine who passed like me
time to look at the screen of the
commodore 64 for never I say that
I read the matrix but I went out to decode
the loading lines is not charging
but let’s say or always follow in
especially technological evolution that is,
he was a fan of pc for me
the frontier of the border was the frontier
technology was the machinery it had
that is, there was all the potential
when the computer came
so let’s say I ‘m always there
passionate about this thing here when the
PCI technology collided with the
videogame is collided with the internet is
short circuit success
so the internet has changed a bit
rules of
also of building games to date is
strange that a game is not online a
play as offline send deaf there is
I was once reminded of this
very old episode was in Austria with
one of my ex who made me every day
this gift a video game that was a
video game is called the latest online game
beautiful when I went to install it
realize that it was online and I did not have
even the modem was not 98 so with i
connected to the internet and with a 33k modem
easy ones and from that moment I have
realized that I was playing game
very terrible to see it but I was with
I do not know the idea he could be with
so many people was a frontier
incredible, that is, today it is normal for you
connects a game its high mission
first total before the screen col
cathode tube
now instead it is from the moment of the
connection I was with endless people
endless possibilities
this thing fascinates me so much
obviously and put it into practice on
what then became sports
if before you could challenge your friend
or come home I challenge you to a game a
today of coaches connected by me to the
user id and I challenge you from here the sample
it can be that of the city
of Italy imagines that all this
databases a publisher take it
index and say ok first of Italy there
we clash in a live tournament
they did it from the europe world they have
started doing quite a few years ago
these challenges here are some point they have
found that inter people are also there
see them that has therefore started
born twitch tricycles platforms
where you streammy maneuver your game
that is, your screen if you want we put ourselves
maybe not but to show how strong you are
actually of a passionate
I see one and I play I can not see
this is a phenomenon that you find yourself
situations like now I do the most
trivial recitation ninja the boy
of shapes and formulas
that which has reached the peak in
cloths of 600 thousand spectators while he
he was playing at home that is every day
it connects it makes 100.000 also in
italy we have some that that
connects our own players
the other day I looked at one who plays
fifa one of ours who connected and
java three thousand people
three thousand people when you say one of the
ours because you have a team exactly
we have a team of sports that
basically like adoption
an organization that manages
players on many different games like
a polisportiva so the games are 19
we have the sporting polisportiva
of the various game so we have to say
fifa on which perhaps we are reality
Italian more course from the world because
we have won a European championship
the other had no third party like
team in the world
the interesting thing about fifa and why
They are making the game more and more sports
true is declined in digital then fifa
true of what we do the camp
the building is digital and therefore a certain one
point there are also football clubs
They have begun to take the players
as a representation then to say it
Rome has some players in Italy
few the rome the samp maybe these are
there was the samp but other teams
very important like the paris saint
germain that the other name appears to be
host the event for all clubs and
world team who had and where it arrives
of third parties but the concept is that also the
moto gp
we have two world champion
times that opens the world of the championship
motogp that the dorna that those that
organizes the moto gp organizes behind the
fifths of the real motogp therefore in some
way to marketing without easy
but interesting, that is, you have a sport
there is an audience that maybe younger
he is interested in it but you do it
take through the videogame then
tennis and we have arrived at the
roland garros true behind the scenes
there was our virtual roland garros
player is the only Italian that
he came to life
they would have no second but a lot
this is interesting the level
sports 20 there are games that do not
they have nothing to do with sport but
who have a huge audience
there is a game that is league of legends
we do not play, however, as a team
we have a team
this interesting data is the last tournament
world had an audience of 54
millions of users ie during this
worldwide there 4 million users on all
the possible platforms imaginable
they saw the tournament actually on
these numbers create an interest yes
generates there is a market that has begun
to activate this paradox
we did not remember with names and
amaze is amazing because the
paradox is that if the numbers are that after
a little they grow more and more you maybe
you have the tennis number one
in the videogame that collects more numeric
attention with respect to those who make it
federer playing the final of roland
garros
I then so or sponsor say in three years
5 years or more interested in going on this
public that maybe makes 100 million
users compared to this audience that has
certainly you hear then I champion of the
world of videogame tennis gain more
of federer that is the champion that is this
this was and is a paradox though
let’s say a paradox, but then the numbers
of communication are those no
absurd, that is, and it is just another yes
they can really neither when I was a child
imagining who knows how the future will be
of the videogame
who knows maybe football games if yes
they will never play that everyone does one
role and you do in the life I do
the goalkeeper of the Italian national team
virtual that nonsense is actually also
if it is not yet officially one
competitive version
there is a mode eleven against eleven
we have a team is
It is conceptually one of one of the
things more threads that there is that you think
you have a role in it
a team is more than just playing the one
full-back are full-back of a team of
virtual soccer that maybe you have valentino
Rossi who is a fan of videogame videogames
that makes red valentino in front of ours
look for a phenomenon to play
association if you do not want to say the
success of the super advance but I know
that I saw him recently that he had
tried the game has the official ok but
I think it’s much smaller than 9
march we had done a kind of
meeting among professional pro players
of the video game is that the real champions that
obviously they are myths for these
same as they are normally mega
motorcycle enthusiasts gp
professional players are gods
motorbike fans then the player
when I met their champions
they are dead but then they are paraded
won because they are much better
I really forgive myself I know how many hours
site if in some sports not those
clearly requiring movement
physical to today because then one could
to think about and some years
physical movement will be integrated into the
sport, not all, however, drags
that if you have online poker
when at a certain point he played
online
I do not remember which player maybe
shoes knows he won the World Championships of not
I remember which offline poker it sounds like
an impossible wedding stuff is hidden
amateur this instead play poker
true then I wonder if in some sports
that which do not often require any
astrophysical song is guided in the formula
1 and this all lovers formula
it will not say several times that anzo to them
but let’s make a hypothetical example of
this type
let’s imagine you have the simulator
formula 1 and each time how they drive that
makes simulator
I think there are exact simulators for i
pilots in the world I wonder if one is a
great videogamer of formula 1 if the
then bring who knows how it works or you are a
something that will happen here
no crazy grained purists do not concern
I believe because even if 60 is more
Interesting
obviously I believe that we of sportsmen
true we forget it is actually because not
we see what the physical preparation is
who also have the same maybe
pilots ie the pilot himself in reality
we do not think about it when it goes to 300
fast we do not think about it but only there
I think the Greek South madonna ie
one that was a curve is subjected to one
pressure in the force
kinetic that crushes that you
maybe after two hours of racing you go out
exhausted towards maybe 3 kg then kg
own countries or if you think even more
the simulator is realistic and more to that
point becomes whole ie you are underneath
without certain he submitted the same
trying also some things where you feel
precede it we do not produce in some
way the rennes interview does time
brown that this English illusionist is
practically he did a show where
he tried to prove the power of the
suggestion and in practice they took a
they put him on a real plane
at one point all those who were
on the plane they appeared
and there was also darren browns and in practice
they simulated that the plane was having
a problem and was about to fall while
not on the plane the rain brown live
news and has fallen into a trance
they got off the plane they put the
type on a simulator then inside
of the plane over yesterday or have
said cazzola I was going to fall have
said almost I had the pilot can not
drive one serves then the plane
ok the brawn the hypnotized have
let the plane down and put it
this guy when he woke up is
found in the cabin of the plane that
but it was the simulator
but he thought it was the plane and the
they say look at you now you have to do
land the plane and this guy understood
and he had headphones with the actor he says
you do that maybe peschici land
the plane is aware that there is because it was
understood in all these graphic people of the
father
they just imported it for a perfect one
the set goes down type mission impossible but
when they do the set
no because however it is true that i
players are aesthetically very now
arrived at it is not like that
realists the chapter year put together e
he the ring of hypnosis worries me
very crazy but this only for
say how in the end this step does not
there is all the discussion and the universe
simulated no is always closer and the
barrier and then I wonder when
this barrier is then always united
more how it works I wonder why
I work in a shaved panda
and so I always asked myself to
milano this thing that you are the example
more in 3D, more at home is your anecdote
brilliant because then it is more then it is not
which is a sport is another sport
nice, however, here is my question
always the simulation when it will arrive
a simulation where I can play in
digital and it’s something similar to spor
I do not know if I do not know
actually they are contacting us
lot of virtual beauty companies
because obviously it’s one of those things
that one is expected to one day
it will become part of the competitive perhaps
however that will happen a certain point
precisely in this wording this
commingling yes even on commission
this increasingly technological path
there will be maybe a moment where the qr
it will be the frontier that everyone is and
where everyone was the viewer
in the bus nobody can be seen and done
is that, however, in reality today I would like
of player one you saw it you read
the book no I have not read I read the
book but I only saw from the book
in the most beautiful books that struck me
a lot if I have to be honest but the book
obviously in the banality is incredible
comparison to the film but it really is
remained the council is one of the few
books that I recommended to friends
it will be that armani nerd friends these
players to read you this book
because he realizes that a book that
can also excite those who do not have
started to read because maybe he talks
of future technology but this is not the case
distant it was made ctv however it is
extremely
wait are saying dividers
obviously they are very limited to today i
games you can do with the viewer recently
I saw a certain goalkeeper simulator
that is, you can play the goalkeeper because
you actually have to do things but
if you can pull but it is not that then to ping
Tennis actually basically there should
being initiation is a bit like
motion you finally have them weighing us
extremely it’s really a lot
realistic, I have the dividing speech
seen they let me try a viewer
with something like the marine experience
beautiful and you immerse yourself in a context that
with the astra headphones is actually
where you turn, you see something was
disturbing
I’ve tried two viewers lately
they tried one I believe an axis of
facebook in london and the one with the dinosaur
I do not know if you’ve ever tried no
in practice walking quietly and to one
some point I see a dinosaur a
distance and I say ok you know how in the movies there is
the jurassic park dinosaur
this must use a then approach and
received the head comes down than up
towards children, a heart attack that is video here
that there marine there was one
shark I think it’s this game
the shark complains the terrifying complaint
is under 5 cinema the other I tried and
on the other hand on vertigo or then suffers
of dizziness as well, my mother and not
I could move in the many in the sense
filippo have fun
you know if you are immersed you get married all over
but here is a crazy way this e
sports because according to you it is understood
so little because in reality if I read
an article typically in Italy I do not know
it’s always the kids play videogames
this politician
what we try to tell you about
promote on the world of sports that is the
fact that the imagination of the player
then maybe the professional pro player
it is even more pronounced in the imaginary
is a classic nerd 80s dude and the
fat so that does not leave the house not
friends who are there all the time that
on glasses because he can not see us anymore
now the body is no longer that way
we are trying to stereotype
actually fighting our own
champions are athletes that is, therefore they do
a lot of sport to keep in the super
forms to be super concentrated in
Reality are normal guys I’ll tell you
maybe yes even a bit self-cleared that if
you are passionate about technology or about
videogames then also not necessarily
be a total nerd but it can be
normal in fact in the sector fairs
today tube.it in a lot of fathers boys
I must say it is much more social and that
that one believes abroad for another mine
feedback that while the parents first
they said do not play videogames understood
that then do nothing in life
today instead I recommend dirty that
they are part of this strange passage
no if if you look there was a friend of mine
a guitarist who had a son there
he still has it
he was very shy we did not like to go to
soccer school should be withdrawn by saying
I see that he is not at ease and I can not
force me to make that path
of sports and one day he bought him one
pc and looking from behind the door
that is, the point is noticed that the pc with
this barrier
he had actually jumped
at the level we say relationship and yes
he put in a much more effective way
much stronger had they been forming
its character because through this
protection that obviously gives you maybe
the screen in that case is not always
so it worked and he
actually he had done it was
growing at the character level
thanks to this thing here so I believe
that in general a bit like all the
speech of extremes if you extremize
everything hurts if it manages to
seize the strong points of the
They said the simulators theories are
home collecting theories because
obviously there will be those who say no instead
there is no possibility of
connection between digital video ability
that michael real skill
He said that both the born and certain
he practically starts from motorcycling
videogame machine
ok alberto nasca and then then had
there is a competence that then returns to him
useful in the competence you have dinner in his
path was the point of view of
Christmas thing like me told the races
also virtual but then over time
actually he’s doing this now
path also now I can say the
our world champion of moto gp is
even one who dreams of being a pilot
and it does so, that is, it is not a scooter
yamaha is actually my opinion
let’s say in terms of vision it’s not today
but in terms of forgotten vision
always what will be the technology in ten
years one of the to reason based on
today and we mentioned it will be ten years with
totally different technology
which it makes the invisible little different
real from the digital at that point how
simmi match our worlds e
interesting interesting then I am
all my woman slapped hell
in the sense that it is worse than the artists
singers or if luckily we do not put
so the positive side is that often they are
good guys where I met almost
all very good guys
obviously the particular thing to manage
the moment when it becomes a champion
and you feel psychologically champion there
wants a support we give support
we have mental coaches we have some
coach so if you are very good rarity
the talent I give you the tools for
improve if I realize that maybe there is
a talent but you do not know it yet
convert no one hundred percent into one
sports performance at the same time
obviously to be so much to play and
not so many hours finally in the game either
many hours a day these guys though
however imagine one thing is to play at
home one thing to play live then from
a part of the experience counts so much there
who is a phenomenon at home because it feels
protected then go to live with jazz de
Moor tension maybe it makes you shoot
gidice that little that is no longer that con
the readiness for this maybe not
we support a certain type
also the fact that it becomes a problem
causes people to socialize everything
which makes and canvas comments we are having a
day ago is a minor result comment
obama because saiano is true and if so
strong force but I’m not really strong
however they are boys in each of them
these have an agent like the matador e
to tend to look no is a world
where everything is happening now while of
Prosecutors are engaging real
prosecutors of football players who are
starting to take some or us
we are doing this thing here then
there is a whole section of ours that does
talent scouting then and then
contractual then both exactly
against others also the accounting of
budget
that is, if I am a player
professional that I only do topic
on perticato then it starts from
presupposed we are in Italy and we are not
abroad abroad to make you understand
recently there have been two
investments two fundraisers of 2t
one American and one
French this French has collected 22
millions of euros that for Italy are
crazy figures
obviously we have the problem in
Italy that one has two million
of euros in a collection tomorrow instead
I’m a game you buy as a block
they manage to compete probably
just loyalizing a boyfriend
no obviously I have to pay if
he becomes professional but we talk about al
maximum the greatest the player
of Italy take a few thousand
euro abroad and also take tens
but it obviously depends on everything
proportionate with the context in which
are you there are games that are worth a lot
game when less team games there
they are teams of players from thousands of
euro so maybe they are games that
it has an international level that you do not
you can afford if you’re not a reality in
ok organ so we say obviously
so this here we Italians are
some Italians are still penalized
they went abroad as it happens from
not having a reality, however, we example
we are perhaps the only reality that is
investing money and we are also taking
feedback from important sponsors
so let’s say the first sponsors that do not
digital natives then gillet things of the
gender or garni and where we are
also trying to move in the direction
recently we did this
interesting because it’s the first one
partnership and at least in Italy to little if
of sport did not participate with
infront I do not know if he knows a face that
one of the biggest
a multinational company that manages rights
Imperial sports sponsorships for
trivially make people understand 14 clubs
football teams and manage them
sponsorships
so I have all winter sports
probably it’s not like that
however, the general or general call
we talk about a company that moves
on the real sport that he has sought
identified in makers that ours
are makers a structured partner in
in such a way as to be able to unbalance with
of people because then on the level
business is all there
that is, we are perhaps the only reality
the only capital company in Italy
the others are sports associations
that is, this evolution is still this
evolution there is still let’s say the
2018 the year in which it finally became
unlocked saw some race now
I mention the case of forms because everyone
they speak of form and you invoiced four
nights when the company makes 300 million
per month of turnover clearly not
you can not notice it but I also saw the
prize that wanted to make the 100 million
there are magistrates are there
figures on the scales of 200 million 100
million was perhaps the prize
total that they have then decided to
invest and then exploit it during
all the competitions no money is
lots of money to make you understand
level of prize money because I am also
the jackpots
the game that there is more prize money I have
say this strong budget of you the
crying never pulled out of a company
but in general there is a game is called
equips 2 where the jackpot of that
single tournament has reached this year
I think 26 million euros 26 million
euros that do not go to the first are
exploited on 32 varies the team but the
concept is who wins wins a dozen in
which for this I tell you the players there
repay a lot and that are players
that gravitate in a circuit
brings you home a yes exactly but with
DC pay a lot means you pay them
millions a year
they pay them dear books and fixed books
pay fixed and then there is a bonus in the case
of victory was not gilbert depends
it depends actually depends on the game
precisely because maybe there is a game like
tennis not be said before that
he has more conceptual that there is no true
the market a game of tennis at times we
we have titles to cover a bit
all
not necessarily I have to say with the games not
we covered it because or we can
really very strong or they position us
good or it’s useless as well maybe not there
you can do it with a budget of a certain
guy
this year we aim to push ourselves up
some titles that we did not have before
because we are structuring we have the
budget to be able not to approach it
let’s say
I remember the bonus that they gave me
once played in germany or in
dust and if type passavamo of division
I won a match that gave me 500
euro that was understood a crazy figure
also having 5 center a wall on the
field and how do you find the various
players that is where talent makes
scouting because you know football goes to see
rapetti in reality
it depends on the game now I do fifa
as an example for easy because there are
of the results there are some competitions
every week.end
you can see the parameters well or badly
social community groups facebook there is
whoever I stand all day I have to
say I’m there to watch
then of course there are also like
they dictate the games they put to
disposition maybe not the contact but
the accounts of who is first in Italy that
it somehow makes a sort of
classifies a lager
I played these first this is the third 15
they are somehow the angle that
in the use in style of game which they are
think of the game style things
given so much important important
also the character especially in the
team games we have already all married
a philosophy in general always try
to have said good boy of the boys
good that they listen to you because you risk it
that you put in a boy who does not
listen no one believes he is anymore
others stand out
when you start losing maybe it starts
to be out of your mind
he takes it with others, that is
many and many profiles
obviously on this thing here you have to
work more often and better
do not have that champion that is very strong
but that is
negative which is a negative figure
rather have one pay less but
that at least create the Koreans team a
example that are the myths in some way
let’s say meet reference on
some games but in general they are the most
those who have the culture of
competitive immediately game maybe more
I have been doing them for years
just but it is their culture
they probably hold a pro player of
video games more than a footballer
the videogame has been for them for years now
culturally accepted and a model
Well, let’s say they live
many and Korea
the team building that is the disk are
strong b team maybe
we are not so strong individually
Europeans maybe we have talented wards
mazzeschi but you have to do a lot
that school this on some games
really make a difference and credits
color years ago come to mind
actually when justin kan launch
twitch because before tweets made me
justin.tv justin went around with the
camera in thousands jobs if yours
video when he launched twitch from the story
always that the hands said but
I throw stuff is let’s like it
bullshit world with the sold for a
The usual million things are right in Venice
that goes, one does not take the example
that he never did iran that said but you
you know for example that in Korea at first
evening watch video games I talk to you
ten years ago and I said chico reali
foreigners look like they are made
some experiments also on sky there is one
channel to raise even now where there are
translated
that is, with Italian commentators of the
foreign matches say sometimes the
big question is the television the
right vehicle at the right place maybe for
make information
or if you want to create a format
specific intelligent development of doing
but of course then in reality the world
native is the digital one but the most countries
strong today what they are that depends on
game is just countries that dominate
then in general the United States has
the market that I think is more developed
even asia I have to say, however, I’m not one
great asthma expert let’s say that
you know how, as usual, they can then
take and immediately apply a model e
make it work
to the nth degree of power in general a
Talent level North Europe is
always been ahead I do not know why then
if they are not Swedish champions
unbelievable however it actually depends on
Sometimes you see that they blossom with talent a
case and not with the countries and maybe they are
drivers for the market itself
maybe there is one that is really a
phenomenon and around him maybe grows
all a system in which the country because
he made headlines
there is not a real now there is not
earlier perhaps once there were more
some countries just now maybe they are
the teams have the important that is there is one
team maybe that strong and succeeds
center a lot of public because now it is
it goes a lot the team starts to be one
reality on which a lot goes around we say
besides the lot of money but many
players obviously have the resources
to take players to create
a structure is very very interesting
in the worst I then say why do it
music a little slowly because to me
he loves so much that then when
in fact, how do you also coincide because
if you do not know now with a new one
piece a new and then maybe a minimum of
turn will also have to make mature ladies
then it’s this year
this summer we did for one
I had said convention with matteo says
ok
let’s dedicate ourselves to our projects he is
an agency a little more conventional than
talent on the web
let’s say that it’s even better
paradoxically because a market one
smile that has made more developed
certainly known to me instead
I’m very much behind this project
but here obviously as I said
then there is a moment where there is thomas
artistic that tow boys let me do
the artist me now because I want to
say to these guys sometimes they are
worse than the artists so there is one
moment where raw as you say there is
the topic of the day says matteo
we must be delegating to delegate
learning to delegate is not easy either
especially when you feel like that dad
a project then it is difficult to say go to
do not you watch everything
time however when I had succeeded a do
music is not just music
obviously stay there and write and sing
sometimes it’s a job that makes you
travel the promotion a lot
concerts, that is, there is a huge job
behind the music
and there we must have the strength to succeed
to delegate a bit obviously to wake us up
soon maybe a bit like today there soon
do things in the morning and then dedicate yourself
maybe a good piece of music for videogames
however seen a crazy market of
royalties
when one as a background of
videogames this year fifa ghali me
It seems it was one of the people in it
soundtrack but there is always someone
years ago rocco hunt remember it goes well
I must say in this do not want to
mix up separate things
the opportunity champion maybe yes though
actually the next one but what is the race
there is a top race that you say this is
this year, perhaps even among us Sufi
to the most known and even a little more
recognized at the sporting level fifa
I am very curious that then the speech is
also as we say the competitive
so put the championships on
on the various video games change every year
so every year you say yes
they invent this year they improve it
worse
this year we are also to see
let’s try to understand for example about fifa
what will happen
we have new games, I do not know
which there are games that are
sport-level historians in these here
Normally in Italy I’m not yet
very strong ie Italy there is a reality
but then you go out and get the slap e
all the parts we are looking for
always yes we have to position ourselves
do it internationally and then
test tubes also taking players
estates ie a complicated path
so let’s say fifa you promise the game
that we turned on the light bulb that the
theme of the rules of the game
because if I play tennis the rules
they change and evolve, however, if in one
videogame
maybe the videogame producer c io
I insert the reverse with three hands you stick
an additional hand you can do yours
spin with three hands had just changed
the dynamics of the game for another spouse
through this
to stand behind this is one of the
discussions that are said to come out
out when the excuse or there are instead
of the rules that he specified there are
of the rules that must be respected but if
the rules that decide the publisher e
this thing here is one of the controversies
on which we say when it comes to sports
with sport you know it’s a certain point
it does not do it about maybe at the beginning of
this year there was limpico exactly
of the choral theme of what the committee is
olympic who did not say anything he has
said we consider videogames
how of sports revolution 20 how many
axes we go to the Olympics did not say
let’s go to the olympics it’s actually ha
said for us it can be worth
obviously the value is clear to you
you can bring in themselves if they take
Also in the audience of video games
obviously that public is an audience
that which attracts the world of sport e
very intimidated
I also understand why because behind it
sport there is a tradition is more than anything
there are strong, firm roots
I think they are not the gamers or
sporting is little
the system that must be ready
you have to be very careful about each one
day we will really talk about sports other
honestly it’s not what i am
it’s not about me and entertainment
so however it is a very subject
delicate
the delicate subject passes through the
fact that the rules is not the rule of the
ping pong ie the rule and ping pong
are those at most there is one
federation that is certain point together with
the whole community says ok let’s go this
What I do not know how it works I imagine there
they did not change the ball size
more times, however, that is, it is not that they have
put a ball so I mean, however
obviously there is a community that moves
it is certainly a point in this case
on sports the small detail and that i
games are someone’s
there is an owner who decides
this year it is not done anymore so it is not
play more with the console you play on the PC
or it’s competitive or maybe
this year we make this change that
change
practically it’s this thing here
actually you can not do anything about it
you must be able to
mold to adapt the appropriate and
facebook changes the google algorithm
room of the go rhythm we will proceed before or
then a sort of regulation for the
if we would not infect the sack e
obviously this thing here would be the
top
someone will do it I have not seen in between
the other ten sense was in China three
weeks to the beginning of the year is seen ten sen
that is practically inside
society in almost all the most
great producers of videogames publish
videogames for which I also think in China the
Chinese market as much as it will impact with
his crazy Chinese numbers is a
market so big that sometimes you do
considers part because the Chinese numbers
put this strange to them too
regulation also the fruition of
internet and the freedoms they have limited
so internet is not clear either
sometimes I think that
there are such dimensions that they
they should perhaps see them streaming
you can not see some see
through technological contraptions
I do not know it’s still a market I do not have
well understood how it is measured is not yet
just a parameter that I saw a
lots of experiments have seen ad
example that they have a system where it is
all integrated no in China is ecommerce e
social in sixth if I have a social
that everything is good for everything, then you
maybe you go out with new piece and side
your piece as if it were spotify is there
list of your fans and fans
maybe based on what they bought
they grow in the list and so there is
they are the top fans based on all aces
non line online or potty sokoli
who buy six evenings that are not
equal to fans who see a concert
in their life and therefore those year the
different visibility have a different weight
and then they split any kind of
purchase you can buy understood the
listen first 10 seconds then buy
just 30 seconds adds is all one
incredible world even at the level of
payments that I do not say and I lose myself
inside sometimes I ‘m fascinated by them
Behind all this mechanism of
platforms and ideas sometimes on the
I like music I do not care about it
for nothing I am in this fight e
think only of making music and
live it
then obviously all the musicians in
I’m also a bit a manager of reality
themselves and try a little to understand what is the
just which the right strategy qual
it’s his place where everyone reinserts
what is your market, you hear the question
classic that you can not do in
these cases are from the sector left today
I was shaved today
if he says ok I’ll do the singer what
would you do
the new ones but surely I see it too
on the new generations
however they are things that are fixed
that is, you have to start and compare yourself with
the others by force on the road now
the road but I say you have to go down and
get involved in reality you can not
close at home and create a product
that will never compare this is one
of the things that I say all the young people who
maybe they come with a song they say to
me have done this yes perfect ok but
you’ve never met others who
they really do if ever mixed with them
this is a very important thing this
it surpasses digital just one thing a
artistic level that you have to do for
understand a little who you are
how do you relate then obviously into
reality the digital world allows you
so much that today risks that of the
your room comes out a product made that
wins already there are not so many rules but
paradoxically, many opportunities
so many that they risk being here
they managed to perceive them but it’s a bit
the force today was sometimes talked about
discography of the great ones once
successes in toto cutugno has sold 200
millions of records as possible ai
times out little stuff really few
the falls there are two three artists
that year was what I had in one
disk you owe a lot of copies to today
you have so many of those exits that yours
spotify or did friday and let me
see what gives us again today why
there are new releases for Friday
say but something goes out every day
so honestly definitely the world
of the digital is the key to today there is
some partner you also follow more or
that looks more like you
I have recently disaffected facebook
because now it is actually little
clear regardless of how it works
I do not know maybe I’m following the state
mass
instagram there it is that most of all
I see I ‘m a bit scared when I see
my partner on instagram because the
companies of all seem oil dependency
kind of advice all the term lap like that
at any pause silvia morning I do not
I’m so sick but I do not know what
I’m sure there is someone who is struggling
of daily use because I do not know second
me what a musical side one should hold
an eye tik tok will be tric clear tik
tok and the ace that will be the one that launches
facebook what would be video
short however linked to an aspect
musical on and that undoubtedly a
new phenomenon different from fire has
absorbed it neo him him yes that
we bought an other gera museum
absolute to an agency that manages the most
great and more enser of social music
but person is understood what
they tell the music objectively
go through these things here al
very interesting among other things become
real musical influences
some of these say big
will influence some of the agreements
scroll pc to move obviously if
there is one that makes a play back of one
song or otherwise a choreography
now they also want to belittle the
cute background the background in
somehow it’s important what you are
you are actually
a pull for the beautiful pink jazzmen
clear that spotify does the publisher and therefore
in the moment in which spotify is in fact a
label
at that point spotify po like netflix you
can face
I believe in spotify you have to start a
path of record company him
daniele king founder the interview i
they asked this recently said
absolutely no it’s just just done
a gesture called ok fatiche
[Music]
crazy face because practically me
I had organized these events here and there
for the network festival in Rome and
announces ied type ied was more
stages is a crazy thing that is me
always impressed is that we have
done like seven stages ok
we were the seventh stage the oral
there were none of the first six stages
extra arrived because people
proposing I maybe there were people too
because there were singers arrived
at the seventh stage at one point it was
full and internet
they start to understand I won it and 9
entire technical number was the prison
then you were halfway through the event and me
I will always remember that you go on stage
there is the interview then I get on the stage
to say thank you and the absolute zero that
while you go out I see the public that
it goes completely I will open ligament
there I understood that the internet was not yet
ready and for the other thing I understood
but enter a strong guest in half that is
keep it at the bottom if in reality on these
stories here among artists seems absurd but
when they are desired where you have that
There are many artists at the same time you
find yourself maybe to sing before others
come down and there are maybe some
people see you down there
I want to take a picture and this thing here
then I do not know if situations where you notice
that for education respect for
other artists when you come down you do not go in
you can not see people half
because risk is that then some others
instead and it seems bad maybe while there is
people who are singing appear from below
the hand to greet people think yes
then pile up somehow but you
Romans that means cute
simply the public was free
I admit, look, I tell you the truth that
to review these photos then it makes you do
of the calculations that is terrible I hate
do these calculations besides maybe also
a little comparison with reality
visual and you realize you make calculations of
when at that time it was 2000 e
maybe ten years ago but obviously in
reality, the technology was much more
back but stuff I was there I was
just made facebook there but type 2008
on the other hand the photo reader of on flickr
mirko the photo caterina fake and that was the
name of this found you are the air and
flickr was the non plus we follow
we actually take pictures
you still have it all today
details of all the machines
photographs that made the photo and
all the details and strongly very much
technicians is a platform instead gone
a few years then when I went
recently I got a bit in the
actually passed into a world I do not know
even more than that of flickr is
a radar rite killed in Ferrara but that
you have not bought from yahoo if you do not
wrong and then nothing has had his
physiological collapse for Shinto with
everyone has moved, but maybe it is
so with our true professional
immediately it is not something
professional year that the evo of
resolutions there instead it was just the
top at the time there was a lot of technorati
law that he had anyway wanted
hallucinating, however, not the times
I remember why we had
said he started the absolute zero era
yes because you were famous and oh well that
moment but it was also because I respect
to other singers where at that time
what is the transmission on sky?
tg24 and I could not find anyone
that he could come and talk to someone
minimum of digital notion
but something Digitas and you instead
he speaks of typing do not remind me today
you arrive something I have to say that
period was so intense that every where
even memories only and I have some
photos where you did
a conference so I know if you remember
what really talk about the election
of technologies and opportunities
at the moment the change then you in
that moment, however, you were right
they exploded, even in a misunderstood way
at the moment this success then it
we also do the radio
so it was already really we were already
full there is a super thick calendar
I recently saw these again
photo what absurd
if I think about today that I actually live there
music a little different way though
they reveal here is all a little lost by that
momentum in the sense I followed
that later from the outside
a group that we are musically
very discontinuous ok but in the sense it is a
doctor that is something that goes a long way
you already have so we have done is a couple
of san remy we will do 2016
But I do not know, I tell you with great honesty
we have to start making music with
matteo when they were very young
we were 16 in the class together when
we left school
keep on making music let’s say that
somehow we have never stopped
making music are three of the world in the
work together through this
path also a little distorted by dal
great success that there was in an era
the path that we expected
we did rep
we then changed gender we have
we met many people
we started to do radio ai
times on rtl then r101 let’s say it was a
path we say so much
obviously a vortex such that there was
a moment from bigger ones that have us
said ok
we understand a moment because I grow up
what I want to do but also too
only understand if alone
I can do things
or maybe even in addition to music if
take away what they hate about music
obviously as soon as he enters one side but
what can you give out of this?
context there is a moment no matter
from all I have done two children, that is, I am
I became great but never put me
at stake neither me nor matteo perhaps with
too much more because it writes novels e
things then a certain point we flew
to devote a bit to side projects
problem these too with projects there
They have taken there have commissioned
however they married us state that that
music and I’ll tell you it’s neither communal
it is becoming one in the last years
mind of the boys cloth we make music
I’m too tired I have to do a little bit
to the artist because we do not do them
music was not born even just a little bit
as on one side the discovery of the mass
in personal play but on the other also
we take away from the music that is the need
I do not want to have to give music
responsibility to keep me and therefore
today we do both that makes me like me
doing this thing here does not have to
to be not that it does not have to work if
I always want that one arrives
message that the thing works, however, not
that’s what relationship is there
tommy pressure oh God can not
go wrong and go as it should go because
I like music so it’s okay then
we come from an agency a little bit
very current sense gave a management ago
and therefore we say and also they are like us
we must place ourselves today towards a market
that in turn to say the latter
two years since last sanremo has changed
and reciprocated and reciprocated
technologically as own fruition
among other things never like this
in this context we talk about
platforms and technologies with which
maybe you can take advantage of that then
has with which you can access the
music music
has toured the whole universe in
a universe and return to the parties
I guess you left with the usual one
classic label opens and today instead
always follow that path or go in
my reality nobody knows but all are i
our path of success passes
through independent labels
so we were never in homes
great record labels
now for convenience, let’s call maybe
discouraging make disk easier though
before it was more or less easy before in
reality nobody wanted to believe us
until one wanted to believe one
label absurd, however, at the time that
it was the universe that did not do much
that made dance mania hits
I remind you at the mercy of ilva jolie ma
of the autogrill that does not exist
obviously putting ourselves in fact that they did gods
civilians and completion today complex
they no longer make sense because they do it
playlist
But let’s say once it went a lot
and these here we certainly saw
that is, there was this guy here that there
he saw, that is, everything took you you had
I’ll send her the lùnapop, that is, she had
he had always seen things of the moon
just the piotta we had seen
of the corked things he made of the
the successes of sensational flow when
nobody maybe wanted to believe some
Our projects perhaps had
intuition on its feet actually does
because then it is difficult to understand if one
it does not work is always a terno
at the lot you look then to today still of
more today has shifted around so
particular I had to make speeches
today if I came from the past it was short
total circuit because today it seems that
you have to take someone who already gives you
signals that it works
I do not know today everything is so much more advanced
until a few years ago the talent was the
monopoly of the new record companies
I believe that at some point the
discography has done somehow
saturated a mainstream product e
we have just opened the need for
listen to something sometimes faster
the indie exploded because at least it was
very true the other was so much
studied and built from the calculated ones
from producing from formats on television
this thing here so somehow
as of today you also see the trap
all the issues are kind that
they come from autonomous paths, that is
probably the school concert that
what do you do when you ‘re already a mega name up
internet is not even needed anymore
going out on the radio is something like that
nothing had internal court circuits like
think now in the way I know how it works but
it has nothing to do with who he was doing
a path first then is also
paradoxically interesting today
internet becomes the mess-tin that one
we used to do local places
they did that non-discography routes
more live at the beginning and then maybe by
luck finding the black disc
creatively to date treated make one
messy on the internet then maybe if
Hugs maybe welcome and more
daring does not make you do not
collect and do everything by themselves
same
but then I intercepted you reappeared in the
my radar at some point when I have
I saw the usual sports and newspapers
here is the lead singer of absolute zeroes
old date to videogames or que ste
shit here
actually then talking with with a bit of
friends and everyone told me madonna on
crazy crazy about coazze’s sports
I saw fantastic then since I do not
I know nothing about sports said in my opinion it is
interesting, especially interesting
fact that if a person already has a
followed and able to become infected
a laughable researcher who often comes
completely misunderstood and I believe of
do not have that kind of appeal because the
my audience there is obviously yes though
let’s say this is not the target maybe it is
more just, however, we have entered it
inside the valiant business
in the sports industry recently
names that have done what you say
of huge vehicles of attention then
I would say that he entered abroad less than
abroad
let us base ourselves on the basis that Italy becomes
always comes a little more muted is in
delay and me but it is finally yes
turned on the spark then tubes of
indeed that Italy now
it starts to carburize this is the movement
this was perhaps the year that says ok
sports in Italy really started
abroad then obviously the situation
performance in total market almost
been not of anything but anyway
total exclusion of numbers
science fiction for Italy
drake the singer has recently invested
inside a team
foreign michael jordan has invested 70
that puts a moment the knot now has
invested in yet another
actually in a company that invests in
that thing there are so many things there
in the same case gullit did a
tweet or maybe even ibrahimovic yes
they are obviously saying everything passes
through a passion that is i
video games for me too was like that
but then all of you realize that there is
even just an opportunity not
it will come from a market that this year
it should capture one billion
dollars what else is not actually that
a declination of the video game is the
video game is already is perhaps one of the
bigger industries than there is if there
you think the comfort at the cinema sometimes comes out
a game of stratospheric truncated numbers
short it hits you from by ignorant in the
sense store that I’m observing this a little
invested like this but always not always
spoken very little because if they are not
competent I prefer to shut up and I
but I observe the thing that strikes me
studying all the graphs of
growth and growing at rates
crazy when there are events
the races you see the kg arenas
there are some own concert scenes
from the tanning to the Syria of two of me
sports ie at the level of buildings
sports full so then to here the
big demand export sports
obviously not the name isport has created
that was born spontaneously meaning because
however the approach of these
players is actually very similar
to that of sport in the sense we speak
of competitions if you go to see on the
Vocabulary competitions carries is one
competition on a DC in a discipline
actually this thing is creating
a little confusion 15 in monia is not
it is the sport feels threatened a bit by
from this large public that risk
move a lot compared to
that maybe that conventional sport
that obviously yours today maybe you are not
nobody
the Olympic teams of this renunciation
even made a name for like maybe
instead of players I’m more experienced and
I see them for me today, perhaps even mystical
that rather than being a sport
conventional because for me that kind of
competition and less from the most stimulating
you as a name started to enter the
sports world because it is an account at
passion for videogames starts slowly
segment 6 but very structured premium
the world obviously the nose that comes from
a total passion so it was for me the
video game
my generation was born with computers
so imagine who passed like me
time to look at the screen of the
commodore 64 for never I say that
I read the matrix but I went out to decode
the loading lines is not charging
but let’s say or always follow in
especially technological evolution that is,
he was a fan of pc for me
the frontier of the border was the frontier
technology was the machinery it had
that is, there was all the potential
when the computer came
so let’s say I ‘m always there
passionate about this thing here when the
PCI technology collided with the
videogame is collided with the internet is
short circuit success
so the internet has changed a bit
rules of
also of building games to date is
strange that a game is not online a
play as offline send deaf there is
I was once reminded of this
very old episode was in Austria with
one of my ex who made me every day
this gift a video game that was a
video game is called the latest online game
beautiful when I went to install it
realize that it was online and I did not have
even the modem was not 98 so with i
connected to the internet and with a 33k modem
easy ones and from that moment I have
realized that I was playing game
very terrible to see it but I was with
I do not know the idea he could be with
so many people was a frontier
incredible, that is, today it is normal for you
connects a game its high mission
first total before the screen col
cathode tube
now instead it is from the moment of the
connection I was with endless people
endless possibilities
this thing fascinates me so much
obviously and put it into practice on
what then became sports
if before you could challenge your friend
or come home I challenge you to a game a
today of coaches connected by me to the
user id and I challenge you from here the sample
it can be that of the city
of Italy imagines that all this
databases a publisher take it
index and say ok first of Italy there
we clash in a live tournament
they did it from the europe world they have
started doing quite a few years ago
these challenges here are some point they have
found that inter people are also there
see them that has therefore started
born twitch tricycles platforms
where you streammy maneuver your game
that is, your screen if you want we put ourselves
maybe not but to show how strong you are
actually of a passionate
I see one and I play I can not see
this is a phenomenon that you find yourself
situations like now I do the most
trivial recitation ninja the boy
of shapes and formulas
that which has reached the peak in
cloths of 600 thousand spectators while he
he was playing at home that is every day
it connects it makes 100.000 also in
italy we have some that that
connects our own players
the other day I looked at one who plays
fifa one of ours who connected and
java three thousand people
three thousand people when you say one of the
ours because you have a team exactly
we have a team of sports that
basically like adoption
an organization that manages
players on many different games like
a polisportiva so the games are 19
we have the sporting polisportiva
of the various game so we have to say
fifa on which perhaps we are reality
Italian more course from the world because
we have won a European championship
the other had no third party like
team in the world
the interesting thing about fifa and why
They are making the game more and more sports
true is declined in digital then fifa
true of what we do the camp
the building is digital and therefore a certain one
point there are also football clubs
They have begun to take the players
as a representation then to say it
Rome has some players in Italy
few the rome the samp maybe these are
there was the samp but other teams
very important like the paris saint
germain that the other name appears to be
host the event for all clubs and
world team who had and where it arrives
of third parties but the concept is that also the
moto gp
we have two world champion
times that opens the world of the championship
motogp that the dorna that those that
organizes the moto gp organizes behind the
fifths of the real motogp therefore in some
way to marketing without easy
but interesting, that is, you have a sport
there is an audience that maybe younger
he is interested in it but you do it
take through the videogame then
tennis and we have arrived at the
roland garros true behind the scenes
there was our virtual roland garros
player is the only Italian that
he came to life
they would have no second but a lot
this is interesting the level
sports 20 there are games that do not
they have nothing to do with sport but
who have a huge audience
there is a game that is league of legends
we do not play, however, as a team
we have a team
this interesting data is the last tournament
world had an audience of 54
millions of users ie during this
worldwide there 4 million users on all
the possible platforms imaginable
they saw the tournament actually on
these numbers create an interest yes
generates there is a market that has begun
to activate this paradox
we did not remember with names and
amaze is amazing because the
paradox is that if the numbers are that after
a little they grow more and more you maybe
you have the tennis number one
in the videogame that collects more numeric
attention with respect to those who make it
federer playing the final of roland
garros
I then so or sponsor say in three years
5 years or more interested in going on this
public that maybe makes 100 million
users compared to this audience that has
certainly you hear then I champion of the
world of videogame tennis gain more
of federer that is the champion that is this
this was and is a paradox though
let’s say a paradox, but then the numbers
of communication are those no
absurd, that is, and it is just another yes
they can really neither when I was a child
imagining who knows how the future will be
of the videogame
who knows maybe football games if yes
they will never play that everyone does one
role and you do in the life I do
the goalkeeper of the Italian national team
virtual that nonsense is actually also
if it is not yet officially one
competitive version
there is a mode eleven against eleven
we have a team is
It is conceptually one of one of the
things more threads that there is that you think
you have a role in it
a team is more than just playing the one
full-back are full-back of a team of
virtual soccer that maybe you have valentino
Rossi who is a fan of videogame videogames
that makes red valentino in front of ours
look for a phenomenon to play
association if you do not want to say the
success of the super advance but I know
that I saw him recently that he had
tried the game has the official ok but
I think it’s much smaller than 9
march we had done a kind of
meeting among professional pro players
of the video game is that the real champions that
obviously they are myths for these
same as they are normally mega
motorcycle enthusiasts gp
professional players are gods
motorbike fans then the player
when I met their champions
they are dead but then they are paraded
won because they are much better
I really forgive myself I know how many hours
site if in some sports not those
clearly requiring movement
physical to today because then one could
to think about and some years
physical movement will be integrated into the
sport, not all, however, drags
that if you have online poker
when at a certain point he played
online
I do not remember which player maybe
shoes knows he won the World Championships of not
I remember which offline poker it sounds like
an impossible wedding stuff is hidden
amateur this instead play poker
true then I wonder if in some sports
that which do not often require any
astrophysical song is guided in the formula
1 and this all lovers formula
it will not say several times that anzo to them
but let’s make a hypothetical example of
this type
let’s imagine you have the simulator
formula 1 and each time how they drive that
makes simulator
I think there are exact simulators for i
pilots in the world I wonder if one is a
great videogamer of formula 1 if the
then bring who knows how it works or you are a
something that will happen here
no crazy grained purists do not concern
I believe because even if 60 is more
Interesting
obviously I believe that we of sportsmen
true we forget it is actually because not
we see what the physical preparation is
who also have the same maybe
pilots ie the pilot himself in reality
we do not think about it when it goes to 300
fast we do not think about it but only there
I think the Greek South madonna ie
one that was a curve is subjected to one
pressure in the force
kinetic that crushes that you
maybe after two hours of racing you go out
exhausted towards maybe 3 kg then kg
own countries or if you think even more
the simulator is realistic and more to that
point becomes whole ie you are underneath
without certain he submitted the same
trying also some things where you feel
precede it we do not produce in some
way the rennes interview does time
brown that this English illusionist is
practically he did a show where
he tried to prove the power of the
suggestion and in practice they took a
they put him on a real plane
at one point all those who were
on the plane they appeared
and there was also darren browns and in practice
they simulated that the plane was having
a problem and was about to fall while
not on the plane the rain brown live
news and has fallen into a trance
they got off the plane they put the
type on a simulator then inside
of the plane over yesterday or have
said cazzola I was going to fall have
said almost I had the pilot can not
drive one serves then the plane
ok the brawn the hypnotized have
let the plane down and put it
this guy when he woke up is
found in the cabin of the plane that
but it was the simulator
but he thought it was the plane and the
they say look at you now you have to do
land the plane and this guy understood
and he had headphones with the actor he says
you do that maybe peschici land
the plane is aware that there is because it was
understood in all these graphic people of the
father
they just imported it for a perfect one
the set goes down type mission impossible but
when they do the set
no because however it is true that i
players are aesthetically very now
arrived at it is not like that
realists the chapter year put together e
he the ring of hypnosis worries me
very crazy but this only for
say how in the end this step does not
there is all the discussion and the universe
simulated no is always closer and the
barrier and then I wonder when
this barrier is then always united
more how it works I wonder why
I work in a shaved panda
and so I always asked myself to
milano this thing that you are the example
more in 3D, more at home is your anecdote
brilliant because then it is more then it is not
which is a sport is another sport
nice, however, here is my question
always the simulation when it will arrive
a simulation where I can play in
digital and it’s something similar to spor
I do not know if I do not know
actually they are contacting us
lot of virtual beauty companies
because obviously it’s one of those things
that one is expected to one day
it will become part of the competitive perhaps
however that will happen a certain point
precisely in this wording this
commingling yes even on commission
this increasingly technological path
there will be maybe a moment where the qr
it will be the frontier that everyone is and
where everyone was the viewer
in the bus nobody can be seen and done
is that, however, in reality today I would like
of player one you saw it you read
the book no I have not read I read the
book but I only saw from the book
in the most beautiful books that struck me
a lot if I have to be honest but the book
obviously in the banality is incredible
comparison to the film but it really is
remained the council is one of the few
books that I recommended to friends
it will be that armani nerd friends these
players to read you this book
because he realizes that a book that
can also excite those who do not have
started to read because maybe he talks
of future technology but this is not the case
distant it was made ctv however it is
extremely
wait are saying dividers
obviously they are very limited to today i
games you can do with the viewer recently
I saw a certain goalkeeper simulator
that is, you can play the goalkeeper because
you actually have to do things but
if you can pull but it is not that then to ping
Tennis actually basically there should
being initiation is a bit like
motion you finally have them weighing us
extremely it’s really a lot
realistic, I have the dividing speech
seen they let me try a viewer
with something like the marine experience
beautiful and you immerse yourself in a context that
with the astra headphones is actually
where you turn, you see something was
disturbing
I’ve tried two viewers lately
they tried one I believe an axis of
facebook in london and the one with the dinosaur
I do not know if you’ve ever tried no
in practice walking quietly and to one
some point I see a dinosaur a
distance and I say ok you know how in the movies there is
the jurassic park dinosaur
this must use a then approach and
received the head comes down than up
towards children, a heart attack that is video here
that there marine there was one
shark I think it’s this game
the shark complains the terrifying complaint
is under 5 cinema the other I tried and
on the other hand on vertigo or then suffers
of dizziness as well, my mother and not
I could move in the many in the sense
filippo have fun
you know if you are immersed you get married all over
but here is a crazy way this e
sports because according to you it is understood
so little because in reality if I read
an article typically in Italy I do not know
it’s always the kids play videogames
this politician
what we try to tell you about
promote on the world of sports that is the
fact that the imagination of the player
then maybe the professional pro player
it is even more pronounced in the imaginary
is a classic nerd 80s dude and the
fat so that does not leave the house not
friends who are there all the time that
on glasses because he can not see us anymore
now the body is no longer that way
we are trying to stereotype
actually fighting our own
champions are athletes that is, therefore they do
a lot of sport to keep in the super
forms to be super concentrated in
Reality are normal guys I’ll tell you
maybe yes even a bit self-cleared that if
you are passionate about technology or about
videogames then also not necessarily
be a total nerd but it can be
normal in fact in the sector fairs
today tube.it in a lot of fathers boys
I must say it is much more social and that
that one believes abroad for another mine
feedback that while the parents first
they said do not play videogames understood
that then do nothing in life
today instead I recommend dirty that
they are part of this strange passage
no if if you look there was a friend of mine
a guitarist who had a son there
he still has it
he was very shy we did not like to go to
soccer school should be withdrawn by saying
I see that he is not at ease and I can not
force me to make that path
of sports and one day he bought him one
pc and looking from behind the door
that is, the point is noticed that the pc with
this barrier
he had actually jumped
at the level we say relationship and yes
he put in a much more effective way
much stronger had they been forming
its character because through this
protection that obviously gives you maybe
the screen in that case is not always
so it worked and he
actually he had done it was
growing at the character level
thanks to this thing here so I believe
that in general a bit like all the
speech of extremes if you extremize
everything hurts if it manages to
seize the strong points of the
They said the simulators theories are
home collecting theories because
obviously there will be those who say no instead
there is no possibility of
connection between digital video ability
that michael real skill
He said that both the born and certain
he practically starts from motorcycling
videogame machine
ok alberto nasca and then then had
there is a competence that then returns to him
useful in the competence you have dinner in his
path was the point of view of
Christmas thing like me told the races
also virtual but then over time
actually he’s doing this now
path also now I can say the
our world champion of moto gp is
even one who dreams of being a pilot
and it does so, that is, it is not a scooter
yamaha is actually my opinion
let’s say in terms of vision it’s not today
but in terms of forgotten vision
always what will be the technology in ten
years one of the to reason based on
today and we mentioned it will be ten years with
totally different technology
which it makes the invisible little different
real from the digital at that point how
simmi match our worlds e
interesting interesting then I am
all my woman slapped hell
in the sense that it is worse than the artists
singers or if luckily we do not put
so the positive side is that often they are
good guys where I met almost
all very good guys
obviously the particular thing to manage
the moment when it becomes a champion
and you feel psychologically champion there
wants a support we give support
we have mental coaches we have some
coach so if you are very good rarity
the talent I give you the tools for
improve if I realize that maybe there is
a talent but you do not know it yet
convert no one hundred percent into one
sports performance at the same time
obviously to be so much to play and
not so many hours finally in the game either
many hours a day these guys though
however imagine one thing is to play at
home one thing to play live then from
a part of the experience counts so much there
who is a phenomenon at home because it feels
protected then go to live with jazz de
Moor tension maybe it makes you shoot
gidice that little that is no longer that con
the readiness for this maybe not
we support a certain type
also the fact that it becomes a problem
causes people to socialize everything
which makes and canvas comments we are having a
day ago is a minor result comment
obama because saiano is true and if so
strong force but I’m not really strong
however they are boys in each of them
these have an agent like the matador e
to tend to look no is a world
where everything is happening now while of
Prosecutors are engaging real
prosecutors of football players who are
starting to take some or us
we are doing this thing here then
there is a whole section of ours that does
talent scouting then and then
contractual then both exactly
against others also the accounting of
budget
that is, if I am a player
professional that I only do topic
on perticato then it starts from
presupposed we are in Italy and we are not
abroad abroad to make you understand
recently there have been two
investments two fundraisers of 2t
one American and one
French this French has collected 22
millions of euros that for Italy are
crazy figures
obviously we have the problem in
Italy that one has two million
of euros in a collection tomorrow instead
I’m a game you buy as a block
they manage to compete probably
just loyalizing a boyfriend
no obviously I have to pay if
he becomes professional but we talk about al
maximum the greatest the player
of Italy take a few thousand
euro abroad and also take tens
but it obviously depends on everything
proportionate with the context in which
are you there are games that are worth a lot
game when less team games there
they are teams of players from thousands of
euro so maybe they are games that
it has an international level that you do not
you can afford if you’re not a reality in
ok organ so we say obviously
so this here we Italians are
some Italians are still penalized
they went abroad as it happens from
not having a reality, however, we example
we are perhaps the only reality that is
investing money and we are also taking
feedback from important sponsors
so let’s say the first sponsors that do not
digital natives then gillet things of the
gender or garni and where we are
also trying to move in the direction
recently we did this
interesting because it’s the first one
partnership and at least in Italy to little if
of sport did not participate with
infront I do not know if he knows a face that
one of the biggest
a multinational company that manages rights
Imperial sports sponsorships for
trivially make people understand 14 clubs
football teams and manage them
sponsorships
so I have all winter sports
probably it’s not like that
however, the general or general call
we talk about a company that moves
on the real sport that he has sought
identified in makers that ours
are makers a structured partner in
in such a way as to be able to unbalance with
of people because then on the level
business is all there
that is, we are perhaps the only reality
the only capital company in Italy
the others are sports associations
that is, this evolution is still this
evolution there is still let’s say the
2018 the year in which it finally became
unlocked saw some race now
I mention the case of forms because everyone
they speak of form and you invoiced four
nights when the company makes 300 million
per month of turnover clearly not
you can not notice it but I also saw the
prize that wanted to make the 100 million
there are magistrates are there
figures on the scales of 200 million 100
million was perhaps the prize
total that they have then decided to
invest and then exploit it during
all the competitions no money is
lots of money to make you understand
level of prize money because I am also
the jackpots
the game that there is more prize money I have
say this strong budget of you the
crying never pulled out of a company
but in general there is a game is called
equips 2 where the jackpot of that
single tournament has reached this year
I think 26 million euros 26 million
euros that do not go to the first are
exploited on 32 varies the team but the
concept is who wins wins a dozen in
which for this I tell you the players there
repay a lot and that are players
that gravitate in a circuit
brings you home a yes exactly but with
DC pay a lot means you pay them
millions a year
they pay them dear books and fixed books
pay fixed and then there is a bonus in the case
of victory was not gilbert depends
it depends actually depends on the game
precisely because maybe there is a game like
tennis not be said before that
he has more conceptual that there is no true
the market a game of tennis at times we
we have titles to cover a bit
all
not necessarily I have to say with the games not
we covered it because or we can
really very strong or they position us
good or it’s useless as well maybe not there
you can do it with a budget of a certain
guy
this year we aim to push ourselves up
some titles that we did not have before
because we are structuring we have the
budget to be able not to approach it
let’s say
I remember the bonus that they gave me
once played in germany or in
dust and if type passavamo of division
I won a match that gave me 500
euro that was understood a crazy figure
also having 5 center a wall on the
field and how do you find the various
players that is where talent makes
scouting because you know football goes to see
rapetti in reality
it depends on the game now I do fifa
as an example for easy because there are
of the results there are some competitions
every week.end
you can see the parameters well or badly
social community groups facebook there is
whoever I stand all day I have to
say I’m there to watch
then of course there are also like
they dictate the games they put to
disposition maybe not the contact but
the accounts of who is first in Italy that
it somehow makes a sort of
classifies a lager
I played these first this is the third 15
they are somehow the angle that
in the use in style of game which they are
think of the game style things
given so much important important
also the character especially in the
team games we have already all married
a philosophy in general always try
to have said good boy of the boys
good that they listen to you because you risk it
that you put in a boy who does not
listen no one believes he is anymore
others stand out
when you start losing maybe it starts
to be out of your mind
he takes it with others, that is
many and many profiles
obviously on this thing here you have to
work more often and better
do not have that champion that is very strong
but that is
negative which is a negative figure
rather have one pay less but
that at least create the Koreans team a
example that are the myths in some way
let’s say meet reference on
some games but in general they are the most
those who have the culture of
competitive immediately game maybe more
I have been doing them for years
just but it is their culture
they probably hold a pro player of
video games more than a footballer
the videogame has been for them for years now
culturally accepted and a model
Well, let’s say they live
many and Korea
the team building that is the disk are
strong b team maybe
we are not so strong individually
Europeans maybe we have talented wards
mazzeschi but you have to do a lot
that school this on some games
really make a difference and credits
color years ago come to mind
actually when justin kan launch
twitch because before tweets made me
justin.tv justin went around with the
camera in thousands jobs if yours
video when he launched twitch from the story
always that the hands said but
I throw stuff is let’s like it
bullshit world with the sold for a
The usual million things are right in Venice
that goes, one does not take the example
that he never did iran that said but you
you know for example that in Korea at first
evening watch video games I talk to you
ten years ago and I said chico reali
foreigners look like they are made
some experiments also on sky there is one
channel to raise even now where there are
translated
that is, with Italian commentators of the
foreign matches say sometimes the
big question is the television the
right vehicle at the right place maybe for
make information
or if you want to create a format
specific intelligent development of doing
but of course then in reality the world
native is the digital one but the most countries
strong today what they are that depends on
game is just countries that dominate
then in general the United States has
the market that I think is more developed
even asia I have to say, however, I’m not one
great asthma expert let’s say that
you know how, as usual, they can then
take and immediately apply a model e
make it work
to the nth degree of power in general a
Talent level North Europe is
always been ahead I do not know why then
if they are not Swedish champions
unbelievable however it actually depends on
Sometimes you see that they blossom with talent a
case and not with the countries and maybe they are
drivers for the market itself
maybe there is one that is really a
phenomenon and around him maybe grows
all a system in which the country because
he made headlines
there is not a real now there is not
earlier perhaps once there were more
some countries just now maybe they are
the teams have the important that is there is one
team maybe that strong and succeeds
center a lot of public because now it is
it goes a lot the team starts to be one
reality on which a lot goes around we say
besides the lot of money but many
players obviously have the resources
to take players to create
a structure is very very interesting
in the worst I then say why do it
music a little slowly because to me
he loves so much that then when
in fact, how do you also coincide because
if you do not know now with a new one
piece a new and then maybe a minimum of
turn will also have to make mature ladies
then it’s this year
this summer we did for one
I had said convention with matteo says
ok
let’s dedicate ourselves to our projects he is
an agency a little more conventional than
talent on the web
let’s say that it’s even better
paradoxically because a market one
smile that has made more developed
certainly known to me instead
I’m very much behind this project
but here obviously as I said
then there is a moment where there is thomas
artistic that tow boys let me do
the artist me now because I want to
say to these guys sometimes they are
worse than the artists so there is one
moment where raw as you say there is
the topic of the day says matteo
we must be delegating to delegate
learning to delegate is not easy either
especially when you feel like that dad
a project then it is difficult to say go to
do not you watch everything
time however when I had succeeded a do
music is not just music
obviously stay there and write and sing
sometimes it’s a job that makes you
travel the promotion a lot
concerts, that is, there is a huge job
behind the music
and there we must have the strength to succeed
to delegate a bit obviously to wake us up
soon maybe a bit like today there soon
do things in the morning and then dedicate yourself
maybe a good piece of music for videogames
however seen a crazy market of
royalties
when one as a background of
videogames this year fifa ghali me
It seems it was one of the people in it
soundtrack but there is always someone
years ago rocco hunt remember it goes well
I must say in this do not want to
mix up separate things
the opportunity champion maybe yes though
actually the next one but what is the race
there is a top race that you say this is
this year, perhaps even among us Sufi
to the most known and even a little more
recognized at the sporting level fifa
I am very curious that then the speech is
also as we say the competitive
so put the championships on
on the various video games change every year
so every year you say yes
they invent this year they improve it
worse
this year we are also to see
let’s try to understand for example about fifa
what will happen
we have new games, I do not know
which there are games that are
sport-level historians in these here
Normally in Italy I’m not yet
very strong ie Italy there is a reality
but then you go out and get the slap e
all the parts we are looking for
always yes we have to position ourselves
do it internationally and then
test tubes also taking players
estates ie a complicated path
so let’s say fifa you promise the game
that we turned on the light bulb that the
theme of the rules of the game
because if I play tennis the rules
they change and evolve, however, if in one
videogame
maybe the videogame producer c io
I insert the reverse with three hands you stick
an additional hand you can do yours
spin with three hands had just changed
the dynamics of the game for another spouse
through this
to stand behind this is one of the
discussions that are said to come out
out when the excuse or there are instead
of the rules that he specified there are
of the rules that must be respected but if
the rules that decide the publisher e
this thing here is one of the controversies
on which we say when it comes to sports
with sport you know it’s a certain point
it does not do it about maybe at the beginning of
this year there was limpico exactly
of the choral theme of what the committee is
olympic who did not say anything he has
said we consider videogames
how of sports revolution 20 how many
axes we go to the Olympics did not say
let’s go to the olympics it’s actually ha
said for us it can be worth
obviously the value is clear to you
you can bring in themselves if they take
Also in the audience of video games
obviously that public is an audience
that which attracts the world of sport e
very intimidated
I also understand why because behind it
sport there is a tradition is more than anything
there are strong, firm roots
I think they are not the gamers or
sporting is little
the system that must be ready
you have to be very careful about each one
day we will really talk about sports other
honestly it’s not what i am
it’s not about me and entertainment
so however it is a very subject
delicate
the delicate subject passes through the
fact that the rules is not the rule of the
ping pong ie the rule and ping pong
are those at most there is one
federation that is certain point together with
the whole community says ok let’s go this
What I do not know how it works I imagine there
they did not change the ball size
more times, however, that is, it is not that they have
put a ball so I mean, however
obviously there is a community that moves
it is certainly a point in this case
on sports the small detail and that i
games are someone’s
there is an owner who decides
this year it is not done anymore so it is not
play more with the console you play on the PC
or it’s competitive or maybe
this year we make this change that
change
practically it’s this thing here
actually you can not do anything about it
you must be able to
mold to adapt the appropriate and
facebook changes the google algorithm
room of the go rhythm we will proceed before or
then a sort of regulation for the
if we would not infect the sack e
obviously this thing here would be the
top
someone will do it I have not seen in between
the other ten sense was in China three
weeks to the beginning of the year is seen ten sen
that is practically inside
society in almost all the most
great producers of videogames publish
videogames for which I also think in China the
Chinese market as much as it will impact with
his crazy Chinese numbers is a
market so big that sometimes you do
considers part because the Chinese numbers
put this strange to them too
regulation also the fruition of
internet and the freedoms they have limited
so internet is not clear either
sometimes I think that
there are such dimensions that they
they should perhaps see them streaming
you can not see some see
through technological contraptions
I do not know it’s still a market I do not have
well understood how it is measured is not yet
just a parameter that I saw a
lots of experiments have seen ad
example that they have a system where it is
all integrated no in China is ecommerce e
social in sixth if I have a social
that everything is good for everything, then you
maybe you go out with new piece and side
your piece as if it were spotify is there
list of your fans and fans
maybe based on what they bought
they grow in the list and so there is
they are the top fans based on all aces
non line online or potty sokoli
who buy six evenings that are not
equal to fans who see a concert
in their life and therefore those year the
different visibility have a different weight
and then they split any kind of
purchase you can buy understood the
listen first 10 seconds then buy
just 30 seconds adds is all one
incredible world even at the level of
payments that I do not say and I lose myself
inside sometimes I ‘m fascinated by them
Behind all this mechanism of
platforms and ideas sometimes on the
I like music I do not care about it
for nothing I am in this fight e
think only of making music and
live it
then obviously all the musicians in
I’m also a bit a manager of reality
themselves and try a little to understand what is the
just which the right strategy qual
it’s his place where everyone reinserts
what is your market, you hear the question
classic that you can not do in
these cases are from the sector left today
I was shaved today
if he says ok I’ll do the singer what
would you do
the new ones but surely I see it too
on the new generations
however they are things that are fixed
that is, you have to start and compare yourself with
the others by force on the road now
the road but I say you have to go down and
get involved in reality you can not
close at home and create a product
that will never compare this is one
of the things that I say all the young people who
maybe they come with a song they say to
me have done this yes perfect ok but
you’ve never met others who
they really do if ever mixed with them
this is a very important thing this
it surpasses digital just one thing a
artistic level that you have to do for
understand a little who you are
how do you relate then obviously into
reality the digital world allows you
so much that today risks that of the
your room comes out a product made that
wins already there are not so many rules but
paradoxically, many opportunities
so many that they risk being here
they managed to perceive them but it’s a bit
the force today was sometimes talked about
discography of the great ones once
successes in toto cutugno has sold 200
millions of records as possible ai
times out little stuff really few
the falls there are two three artists
that year was what I had in one
disk you owe a lot of copies to today
you have so many of those exits that yours
spotify or did friday and let me
see what gives us again today why
there are new releases for Friday
say but something goes out every day
so honestly definitely the world
of the digital is the key to today there is
some partner you also follow more or
that looks more like you
I have recently disaffected facebook
because now it is actually little
clear regardless of how it works
I do not know maybe I’m following the state
mass
instagram there it is that most of all
I see I ‘m a bit scared when I see
my partner on instagram because the
companies of all seem oil dependency
kind of advice all the term lap like that
at any pause silvia morning I do not
I’m so sick but I do not know what
I’m sure there is someone who is struggling
of daily use because I do not know second
me what a musical side one should hold
an eye tik tok will be tric clear tik
tok and the ace that will be the one that launches
facebook what would be video
short however linked to an aspect
musical on and that undoubtedly a
new phenomenon different from fire has
absorbed it neo him him yes that
we bought an other gera museum
absolute to an agency that manages the most
great and more enser of social music
but person is understood what
they tell the music objectively
go through these things here al
very interesting among other things become
real musical influences
some of these say big
will influence some of the agreements
scroll pc to move obviously if
there is one that makes a play back of one
song or otherwise a choreography
now they also want to belittle the
cute background the background in
somehow it’s important what you are
you are actually
a pull for the beautiful pink jazzmen
clear that spotify does the publisher and therefore
in the moment in which spotify is in fact a
label
at that point spotify po like netflix you
can face
I believe in spotify you have to start a
path of record company him
daniele king founder the interview i
they asked this recently said
absolutely no it’s just just done
a gesture called ok fatiche
[Music]
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