Press "Enter" to skip to content

4 chiacchiere con Giorgio Tavazza


there is this stuff that strikes me the
video length today potentially
different or the fact that one all then
put them and talk understood
twenty minutes to say how it sells on
ahmad as soon as possible and on television
that is, I was 37 years old
crazy is that you start talking with
one asks a question this starts
answer then you often have microphones
in the ear and and they tell you size
cut size after ten seconds shit e
or appears one behind the started
athletes and you cocks top apparatus 15
seconds succeeds and towards but that is enough
I just wanted to tell you this certainly more
what else lesson why people now
it is much more then perhaps also with fate and
of cell phones
in the sense if I then going to see the
let’s say where they see the contents
people sincerely on the cell phone and then
they are mainly there many times
even when I watch videos I see them too
half an hour forty years of video that remained
telos equal to the bar looking at yours
statistics on youtube
you know that he added the time you spend
on Youtube
at least that does not stop speed that is
scary said hairy scared
because it almost becomes a drug
when I will have them youtube
I look at it created because now there are so
many contents that are also right
useful information and go to burst
usual takes in this wolf and start to
look at billions of stuff but you have
started by very little reality making videos
yes in the sense I started
I decided more or less that last
Christmas birth 2017 then I started towards
January February
the floor plan
I explained why they thought it will be
interesting I saw that in Italy
however it was a space we say
quite free and then let’s say to that
that I make the documentary my day
experience and nothing then I liked it
in the sense it had an answer that in the
I sensibly liked it and then I
I really like doing
it’s growing well then if you count it
he said let’s say out hoeness with me
you are very potential to grow
in this sector, commerce nodes like
sell public maybe more than shaved
Meanwhile laura made to turn off the music
where it’s called because I think this
it’s a beautiful is a good chance a is the
thing that you have fun that my usual
son yari some time ago I put
fourth which he saw of this in this
boy here and I usual every time
that signals someone I say this
and instead as usual the reason that
direct for a chat but in
this moment you sell on amazon that
thing mainly on amazon
the interesting thing about amazon is that i
products that are better are i
more specific products in the false not
only those more to leave for we give in
general the key to find products
that are quite simple and that they are
in common use and in general are ad
example for example a card holder or for
example things for the kitchen above all is
I was very interested in seeing one
study that is very high percentage of
purchase decisions by the
women within the woman and family
I would very much never decide a lot about it
what you buy then also
especially from some niches for
example home and care of the house person
house care and kitchen care
products also senses one crushes the
that maybe our names used it
it will be for the next 10 years it could
maybe be that product that brings you
that entry
the civil room I know enough
my half is periodic
demonstrating your thesis that the
women decide purchases
on Friday it’s been a while ago
leaving home and told me what it was
you think of a dog and I said he did not
he does not even talk to a dog in this house
come in
okay okay hello hello good trip and
I was leaving and I came back
a bit bb written home that mine the coffin
from prof
my decision-making power is true that
you have is says some things then ad
example now all things for dogs
in the sense from amazon tac for three tenths
target but how do you establish
which is a product for you but good or
that you want to sell there is only an analysis for
understand how much you sell as you do not
sells on what basis you decide what to sell
more than anything else then I depend there
There are various ways to sell on Amazon
I do what is called in
English prevails bolling so let’s say
I apply a logo and say more or less
a brand I’m not a retailer
so for example it is not that with troy
adidas and I sell it but it has a brand
this more than anything because it gives the
possibility of a future maybe of
expand out amazon to choose on
shopify or from the possibility of
even sell it we give there are cases
in which they sold these brands is
more than anything else in the market research
on the market demand
I look for seed products do not have to be
seasonal ok I ‘m looking for something that
may be say let’s be sold to
Christmas that in the summer
obviously not seasonal then I try to
stay far enough from everything
that I know it could be in the sense
however they are afraid of electronics that
then he moved in his hand as he knows then
this is more beautiful ok but it is among the elite
how you do that is if you were to tell the
path that was followed because many
they think I’m going to do a search for
what the product can
work in the area with various tools
tools that call the software
eno and giando scout no relationship
begin to say there are several
of tours looking for keywords
those sold for less and go to
that point look for someone in China
produce it at three lire if they do it
arrive they put it in the warehouses of
amazon and sell product line sto
in short, this is not a bit and a little the iter
you follow this road suggest this
how do you prevail bring that is who it is
which then puts your your g
on the product from that directly the
so no factory is very important
also the research of the factory because
surely in China there are both
factories that are really last
detail both those that are less
therefore precise the research of the factory
very important there are factories for
example that I’ve worked with
who also collaborated for example with
bmw porsche on the site we do almost for
important brands ie they did their own
the second is a seaside town
it happens however and then maybe there are also
blacksmiths who gave me the only one in the
sense that is a risk that one runs
it’s in the business that is you can not stay in
China looking at them in person is however the
sought after factory is very important and
then you rely on them have problems indeed
many times even the charts that you
help to make the logo the packaging
however that the package and then
many of them are used to selling on
amazon in the sense to manage customers that
they sell on amazon then then they end
directly to the warehouses from la
they ship directly with your own
single reptile what is it
and then enough is enough
space and a time they are in it
almost certain to have understood but you know
it’s a completely changed stuff
also because at that point that is the
advantage that amazon ships with between
prime systems no shipping costs
according to that is to the of the advantages that
a temporary only for large companies
that could produce but you did
high school that you did there
scientific has spoken for scientific and
to me what he really did at
differences have been a year in america
the fourth high school I was in California
libor says ok from an experience that goes
completely changed the rai gave
a lot, but I studied above all
I realized I do not know is another
speed compared to perhaps the moneto del
my neighborhood in Rome and then I met
also people however also at 16 15 years
he committed himself I was there I was more
Big they say I’m not doing
nothing I felt a moment had
possible gesture back and then then
I was born there when I came back
started to get interested in me anyway
in this world but then we were there
known yes in the sense I had come one
time to the forum just to ask you
information because there was a period
just during the fifth I was saying that
I was very very determined about what
do and what not to do universities have
a university where in English it was not a
period the complicated season ie of
decision-making is precisely that
ask for advice about it then
it was one from the forum I asked for some
advice and then rightly to be good at
figure what I do not even know ad
exemption used no because anyway
in the end we rightly say not
knowing me not knowing the situation
on I remember very well and said if I
If I were your parents I would send you to football
surely I would say by the university vda
but then you see a little say the
situation to see and then then
in the end what I said to myself has
said he tries to see
I do an experiment luckily I have it
still the fifth front said I do a
experiment I see how it goes I see how not
it goes to the top they fail miserably and
resumes studying exactly I’m fine
above all, what gives satisfaction
just incredible as we say before
once these things would not be done
finally possible but the videos where
you must be light and learn to be confiscated
youtuber perfect thing so to do the
video at the beginning I have to say I left
quite poor because I was doing the
webcam the headset the cellphone though
then I’m an evolution on the phone
and now I’ve contracted a camera
now I’m buying those of the lights
low view 7 from almost us youtuber though
found a crazy difficulty to do
video but if we are think for the first two
then we have people who fall of it
video and I really feel embarrassed
princesses type 2 years or two years e
half
only to understand the lights that is two years
and a half where or videos that looks like a
ghost all lit up by a period
I thought
I’m always in the dark so I’ll put it again
more light and I was more and more in the dark
if you do not know stuff for one
practical and easy it is a mess makes a video
well done our mind
in fact I am a very useful thing that I
I take feedback from the comments in the
sense every time he does not look at you here
to the audio it makes bad buy one
camera the light pretty bad
also that therefore slowly 1
improve the audio is an me here
even the audio was a nightmare for one
a lot of time I could not find it
audio right what I have if I know the audio
as a director and I’m using them
the headphones sometimes force them sometimes
directly from the camera ever
record the camera sound for this
it is never true to register depends on it
camera when you’re close instead
found this ship microphone now not
I say the name only seems that though the
usb microphone that practically in front
hooked to the laptop so I take it
audio with out to sites and then on the air
city ​​I stretch it a little bit and then it
step
not much more videos because I can not
more to stay behind the oil mounted for
a lot of time and go to that point e
audio files and the video file separated as well
low this are very rudimentary ha
so all together understood, however
seen now with the iphone ex I’m doing
a bit of testing and quality if all
an iphone and get inside
microphonino type these here the road me
it seems that it is the clow with the jack that
come in and install some apps
of
i cinematic movie records a very good one
video but really a great video
so already only with with an iphone
new video file for quality with a
great sound and already with filters that
at least it makes it a little more
nice then on which I wanted to do one
bit of experimentation is a session of
pigato because then the end and comfort
with the iphone then to allow to do i
video more or less like going around and you where
you are more present at this time
youtube is on youtube and will be more than that
other because facebook I personally have
I made a rather strange choice
said I do not use it from antonino minino
I’m probably losing a lot
let’s say exposure however higher not
I can then with the time I have to star
behind everything above all on the contents
you can not do not know how I can not produce
the same content maybe I have to mar type
turning it allows one side
on the other hand, however, look on the second one
I tell you my feedback and you have the
overall video that is on youtube and is
all your tutorial on amazon est bia
how do you bla bla bla and that is
maybe a video of 10 12 15 thousand toe in
based on what you do and then from there
can extract mini content from a
minute going inside of
instagram is that mini content maybe
it makes you more numbers than content
that is paradoxically in ours
chat where maybe from this
chat mine pull out a
minutino and that minute on instagram that
maybe particularly or it will not be the
case, however, maybe that minutino does many
more numbers and compared to my overall
this is the paradoxical thing and then
linkedin I would try to apologize to them
that I am completely absent in the
sense we play or judicial one
moment one afternoon he made an account
the rest with profile what is there in the year
last year at the scientific high school is not much
it’s not very interesting, but something else
giorgio on the stories that the stories
clearly up on in sta in this
crazy, crazy moments
maybe dressed stories I saw you with
the towel yesterday that was a little come
assembled robert redford
But here are the stories have an impact
crazy you followed the fedez ferrania
among the best of viruses with a story
in short, they are big numbers anyway
calculations are numbers are big numbers
if then we go then especially in the
time when I make history and then
when I follow people who make stories
one thing I can not do
in the end I almost fall into their lives
in the sense because above all people
that produce so much content on
stories of many aspects of the day
loves you realize how you almost seem to
staying there with them drops you a lot more
you feel much closer to the person
even maybe he has never met her and
this has not really happened
following various people following her
how many is clear 6 because there is one
relationship that is created and how you are
let’s say we manage a community of
people watching your videos follow you
and that is those who say good good and good
those that look now that I
written a crazy script this morning
very pure lovey up unfortunately
in the youtube app for you that is
if you open the youtube lap
porca scoop page and brin where to fuck
you are changing it to the problem that
we are telling each other to the stein man and then
under the first three comments that
inevitably of us but from there
I watch fears typically ruin the
day because you immediately notice what
he tells you, here’s what’s good and how
manage this relationship with the super
milito was a world completely
new
currently I like them I read them
mainly more than anything else
at the beginning volumes or quite low
so I want to read them and
inevitably what I do can
I’m looking for pleasure as I may not like it
surely from then if those exist
two criticisms those constructive and those
where they simply try is not
suitable for them that your average because
a thousand reasons therefore the constructive ones
I try to improve them all
things and then maybe even microphones
of the arguments
however, however, I always read everything I’m looking for
to take skeleton and when one does
attacks dramatically and if they attack me
I try not to answer why not now
it depends depends on which the attack for
example is an insult like this and
futile to answer if in the sense of why
do this and this maybe I answer then
in the sense that is completely vulgar
block the person in the sense that is not
that the space there to exercise his
frustration in the way struck me to see
these interviews of lomas of the other
evening where practically already oruzgan that
the interviewer said he heard but how
manage your whole race because every
so much from a male sclera and you notice
like anyone
once we are immersed in the world
here in most cases ignore
or forget it but sometimes there is one
particular thing that maybe one says that
it pisses you off and the crazy thing that
which he found is this today on social media
it’s like everyone’s like they were there
to wait to catch no
record
I caught you finally you did
this stuff that is not good and they are all
waiting for you to cheer up to see
when when you fall when you do one
bullshit and so it is difficult for some
conversations
constructive norms, in short, and shots with i
of the know themselves on the street evening in
ride happened to me
this summer twice they are purely
went to Greece to have folded
half of them were full of Italians
then happened it was nice there
let’s have a chat
but for we are still not there
this volume of people, however, of course
then the fact is that there is an exposure
today journalist if with social media
that is, the first error is noted there is the
main thing he has learned from
amazon fbi at this time ie
we repeat amazon ebay for those who do not
knew what it is and what it is
principal that he has learned up to
today that it seems more useful to share
then you would quickly go to
sell on the Amazon platform
then exploiting their system of
logistics logistics would be stock and
shipment
and what I do and exploiting
considering that on amazon in motion and it is wants
simply say just exploit the
their logistics system then what
I do the products where I am
get yourself a proxy on aly baba that
precisely this site that connects all the
Chinese factories and I love them I take them from
there from these factories within the contact
with the factories and I send them
directly maybe you’ve never been in
China
no interesting but I have to say that me
can sell without ever having been in
China
this and excuse me for amazon in essence
keeps a percentage on every sale and
asks you for the grain based on the material
that you send him to the warehouses instead there
let’s say amazon fees are based
to the space therefore how much it occupies of weight
and of space to the volume and then also to
as you see it here you do not take a
referral as long as it is based precisely on the
the price at which you sell it ok is really me
I am aware of how big it is and amazon
selling on amazon I realized the
their gain regardless of has always
of course it is anyway so we have
they were fascinated by their lynn
to give you an example of a product not
I know a product for 20 euros, I do not know
15 euros what is the percentage le
a person can be expected to
spend on amazon
if the product what we say in
general is recommended is to sell
products that broad line are in
a shoebox to limit
precisely volume expenses and so on
then previous if there are margins there
people who also sell the strollers there
so in the sense, however, generally
precisely in an object that is below
the kilo more or less on 45 euros defense
ok that personally if I tried
have a shipping system one day
my stock I g Delivery in 24
guaranteed hours would otherwise be possible
seen we are doing a bit of it
reasoning also to sell ad
example my second book on amazon e
it seems to me on the books the type 15 for
one hundred
so if I believe 10 percent first and then
in short, it depends on if you occupy him
kilometer of warehouse or a meter e
clearly different, however, this
in my opinion it is strong and what it is you think
a super useful advice that you
you would feel to give if one wants to start
to sell on amazon sells on amazon
surely of not left in the sense of
understand the business well first
to leave because what I see a lot
people who contact me only with
maybe many young people contact me one
fantastic amazon but we must understand
all the faces of the coin he has in the
sense is a business that was for me
a fantastic and suitable for me it might not
be suitable another certain person
so they are very essential to look for
to understand all the business first
start then once initial we give the
My personal advice is not
fall in love with the first product because
it will be more or less a failure in the sense
as always it is an experiment you must
do you have to go on and on
more than anything else you have to understand how it works
the math of amazon and must only
go forward then we also want to use the
part of amazon advertising for
promote products that press
they unified everything under the brand
amazon advertising therefore also that
part there yes in the sense I do what I do
it is called to the typical countryside that
it would be the pay per click of amazon
inside amazon
yes no it’s fantastic because it allows you to
have visibility also on the products that
maybe they have few reviews and there is
especially at the beginning and then even there it is
all the world for which you can in fact
start saying ok from tomorrow I sell that
I know handmade drawings of cakes
Japanese because maybe there is a market
on that you make me do in Japan or
if you’re a madman, it’s the wire
thousand handmade drawings and this
point you put them on amazon you’re totally
unknown but go to campaign
of life are getting the public
impallinato of Japanese designs of
Japanese cakes drawings at that point you
however you put them in front of an audience
and potentially buy then
this year is remarkable is a very thing
interesting is that the people standing up
amazon looking for amazon is people who
it’s there to buy generally it’s not
people who are on google looking for o
spend the afternoon but people who are
there to buy shopping for a thousand
reasons at any time of the day
many times I sell them at odd times at
2 3 at night there are people who buy that is
absurd and therefore that is a lot
interesting then all people who have
their video card if you already registered
inside one click
in fact when you see that amazon has
reached the value of 1,000 billion
that then I never know if in Italian and a
trill trio not trilldo not because there is
always this, however, is one as already spent
I write interviewed is one totally
out of proportion and above all this world
e commerce is the world there is
moved there in short
but instead rice as it manages it
if I buy give the corkscrew for
ping pong players get me and the
factory where you got it had a
problem production what not
it works I send it back
amazon I deduce and manage that return
how it is completely made of one
good thing from a certain point of view e
that amazon manages all rendered because
amazon a thing that makes the customer to
fine amazon considers it its own
customer is not really yours when I do
I sell the corkscrew with you would not be the
my amazon customer treats you like his
vice then amazon wants to treat it all
the question with you and wants to treat you to the
better then does not ask questions does not
anything
performs the rice and melis cala however from a
some point of view is also good
because you do not have to worry about it but made it
at that point the rice is left to him
stock to her
and you pay him pay the space of the
warehouse in substances and then we say the
fact is that you should make an order of
love send it to me because then you do not
you can more than sell because it is no longer
new
also clear for example if all of me
I do not recommend in general to sell things
with plus sizes t-shirts with because many
Sometimes people buy cuts wrong
this is then you can not sell it anymore
as new because in any case the open that
the right iran and then what you do
do as mike tyson when in his
peak period bought a red e
especially an accident the police arrived
to do the fine and told me square
Keep me what you do if you aimetti
100 products or a thousand products maybe
fit of bad luck because the factory does
but the warehouse is wrong for years
of amazon and at that point in theory sheets
refer to and return back or make one
order
destruction ok amazon allows this
then I do not know what we go with those
products but not then logically
it depends on why amazon for example one
thing that keeps us a lot and satisfy
always the customer then six months
exceed a certain percentage is clear
who blocks your ad because it is not
that is not satisfying a good here
however think how much are via boli c
them if you hit a product that does
truly incredible numbers amazon
at that point the next day comes out with the
equal product between prandato amazon che
has more visibility than yours and up
the beasts is not as crazy as they are
allies at the same time yours
main competitors and customers
they have it in their hands and instead if you
I wanted to make pre-sales as much as possible
that is to say , c.from February I launch mine
new glass has no heart shape
I know you can do something or you have to
have the product in stock for
this also because I know that many times
for example, many artists make them
presales of risks or other Korea on
amazon physical products honestly not
I’ve never honestly done it I do not know
how that could be interesting
in fact on the proto books in and holidays
books must be
it must be possible because there is
pre-order of the book often in advance a
a crazy world for future projects
so what do you do
future plans to focus on
this obviously about this business
concentrate also on share mine
experience as much as possible try to
because if it’s a starting point then I like it
to document then also like to receive the
feedback and nothing work on this
I think it’s a great opportunity then
who knows what the future holds in the sense
following everything that is related to
do business online because I think
there is much easier to climb
get to make certain numbers rather
that maybe the business too physical but
the average age of the people following you
what is the second time then she from
from the insights what is then I have to say goes
from more or less most from 18
around 30
ok 30 35 then there are also many people
that are minors who write to me
valotti because then precisely you can not
sell if you’re under 18 so much
people have a certain way I could not do
you can ask why we give mom
but now, however , this however, yes
I see that the public is enough
however, distributed a lot of band
young people because then it’s all in the end
people who see each other in me as I do
I see them again in them
they experience me see me i see i
their feedback
even this incredible, that is, I see one
lots of shaved that maybe they have 15
16 year olds who think about launching one
their initiative in my day I want
say in 15 years did not launch in the company
unless I was just like that though
he was not even posed as he said there is not
a company you had to have
toucano d’aria the capital capanno was there
a crazy mess today instead in
continuation of meeting people events
so minors who say launched the
site however are under false name because
at costs and this is crazy like
possible but do not think that stuff
sooner or later I would like to launch it would be from
do in the high schools of the courses of
online business serino where one you
explains how he teaches you math
I teach what the business models are
main to sell online
what can I sell because if not me a
Sometimes remember when when in fact
heaven 15 years and we talked about sex and
there was no education on that e
so the only way you had the most for
know something was the friend who
he always did the phenomenon and as online
that is, the friend they are looking for because how
you want to make 12 million in 10 minutes and he says
but it will be true instead of missing one
stuff serious people who have results
follow these are the models these are
the activities that then launch amazon e
explain what daughter jeanne beard bayern
and then you already have one
culture from that point of view then
maybe go make the trophy employee
you know that there is this possibility
yes, because then I have to say, for example
the experiment was done this year
in the gentleman he made us the week
and the student is so asked every
class to students to create as one
class that would be student care
that create elections
I still told myself well we speak
of decanting we talk about business and
there really is a lot of people
interested and then a lot of people
for me he was completely amazed
boy 15 years was the second high school
interested then started on behalf
of the father that’s all he’s having
success because I’m 15 years old I do not know
not even what I was thinking amazing
now in the sense that I entered
It said that prides is more contact
in iii liceo ma
absurd and therefore for me it is something that
that we should introduce because the
People interested to introduce the
next week very well giorgio
mouth especially thanks
[Music]
Please follow and like us: