how well are you at solving mysteries
because I need your help you’re solving
a mystery and a riddle together so I’m
gonna write three names down and I want
us to go through this together on what
these three have in common
JK Rowling author of Harry Potter Robert
Galbraith author of Cuckoo’s calling so
let me tell you back on a lot Robert
Gilbride Robert Galbraith gets out of
the military decides to write a book
book is titled Cuckoo’s calling never
wrote a book before he wants to see if
it can do anything his team takes it out
to all these publishers in the London
and they try to publish it or Ryan turns
it down many other publishers turned it
down until spear Spirit comes out and
says we like the book we’ll publish it
the other said it’s not that good of a
book it’s a mediocre book great what
comes out within the first couple months
it sells roughly estimated between 500
to 1,500 books in London and on Amazon
it’s ranked number 5,000 it doesn’t go
out there and take off its ranked number
5,000 and Amazon sells a few thousand
copies in US as well right well all of a
sudden a few of the leading
practitioners in this genre of style
book to write come out named Val
McDermid Mark Billingham Alex gray they
come out of saying wait a minute this
Robert guy first I’m author wrote a book
that’s incredible all of a sudden he
gets credit for it and they say you know
what he has some similarities to JK
Rowling style of writing the media
decides to contact JK Rowling and say
wait a minute his PR her PR team do you
have anything in common with Robert
Galbraith eventually they admit that
Robert Galbraith does not exist Robert
Galbraith is really JK Rowling who wrote
this book but because our last book flap
she wanted to find out if she still had
the touch of writing she wrote it on
another author to see who would reject
it who would pick her up on what her
peers would say about it within hours
on July 14th Sunday they figure out that
this author is JK Rowling the book sells
five hundred seven thousand five hundred
copies in a one day and right now
they’re printing millions cuz they want
a worldwide millions cuz they want a
worldwide on Amazon it’s ranked number
one and if you go pull it up Cuckoo’s
calling you’ll see it all over the place
so this is a pretty interesting mystery
I think I’m really inspired when I hear
this story but what’s the point of this
story here I think it’s a few different
things first of all she has nothing to
prove to the world she is already a
billionaire she’s successful the
wealthiest author in the world she wrote
a book sold 450 million copies no one’s
ever done that before so why does she
feel she still has to make a point of
the other people what I respect about
people like her is most of us we are
where we are today because of a book or
school or a degree that we got 5 10 15
20 years ago and we stopped reinventing
ourselves but it’s people like them that
get to this level that want the
additional challenge then maybe the
critics are right maybe I got to go out
there and improve maybe I gotta listen
to some of my critics if it’s one guy
Senate I understand but it’s 50 people I
need to go out there make an effort and
that’s why we admire people like JK
Rowling the question becomes when’s the
last time you reinvented yourself are
you the same person you were 5 10 15 10
20 years ago it’s my message the week to you
because I need your help you’re solving
a mystery and a riddle together so I’m
gonna write three names down and I want
us to go through this together on what
these three have in common
JK Rowling author of Harry Potter Robert
Galbraith author of Cuckoo’s calling so
let me tell you back on a lot Robert
Gilbride Robert Galbraith gets out of
the military decides to write a book
book is titled Cuckoo’s calling never
wrote a book before he wants to see if
it can do anything his team takes it out
to all these publishers in the London
and they try to publish it or Ryan turns
it down many other publishers turned it
down until spear Spirit comes out and
says we like the book we’ll publish it
the other said it’s not that good of a
book it’s a mediocre book great what
comes out within the first couple months
it sells roughly estimated between 500
to 1,500 books in London and on Amazon
it’s ranked number 5,000 it doesn’t go
out there and take off its ranked number
5,000 and Amazon sells a few thousand
copies in US as well right well all of a
sudden a few of the leading
practitioners in this genre of style
book to write come out named Val
McDermid Mark Billingham Alex gray they
come out of saying wait a minute this
Robert guy first I’m author wrote a book
that’s incredible all of a sudden he
gets credit for it and they say you know
what he has some similarities to JK
Rowling style of writing the media
decides to contact JK Rowling and say
wait a minute his PR her PR team do you
have anything in common with Robert
Galbraith eventually they admit that
Robert Galbraith does not exist Robert
Galbraith is really JK Rowling who wrote
this book but because our last book flap
she wanted to find out if she still had
the touch of writing she wrote it on
another author to see who would reject
it who would pick her up on what her
peers would say about it within hours
on July 14th Sunday they figure out that
this author is JK Rowling the book sells
five hundred seven thousand five hundred
copies in a one day and right now
they’re printing millions cuz they want
a worldwide millions cuz they want a
worldwide on Amazon it’s ranked number
one and if you go pull it up Cuckoo’s
calling you’ll see it all over the place
so this is a pretty interesting mystery
I think I’m really inspired when I hear
this story but what’s the point of this
story here I think it’s a few different
things first of all she has nothing to
prove to the world she is already a
billionaire she’s successful the
wealthiest author in the world she wrote
a book sold 450 million copies no one’s
ever done that before so why does she
feel she still has to make a point of
the other people what I respect about
people like her is most of us we are
where we are today because of a book or
school or a degree that we got 5 10 15
20 years ago and we stopped reinventing
ourselves but it’s people like them that
get to this level that want the
additional challenge then maybe the
critics are right maybe I got to go out
there and improve maybe I gotta listen
to some of my critics if it’s one guy
Senate I understand but it’s 50 people I
need to go out there make an effort and
that’s why we admire people like JK
Rowling the question becomes when’s the
last time you reinvented yourself are
you the same person you were 5 10 15 10
20 years ago it’s my message the week to you
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