how can the headphones today look at
that yeah yeah no no choice some kind of
stuck in a little nook because uh I my
internet was turned off by some error
from Rogers so I’m stealing or borrowing
internet from my neighbor so I had to
move myself to a corner what did he
notice no yeah he does i had to get his
password oh yeah it’s been like this for
like four days now Oh turned on today
yeah wow dude we got to get that picked
me I know oh that’s what I was telling
them but they’re not in a rush so
alright so welcome everybody we are live
with rich again talking about his
inspire movement this is our second so
for him lead is charged so what’s been
going on the last time we spoke was
April seventeenth so so pretty much a
month ago yeah I was our first call it’s
been a fun month man yeah dad has it’s
been exciting so give it up date what’s
going on so so far i have started the
inspire moon what she told me to do with
you I’ve got the quotes out with the
images work that out of self put one out
every Monday and Friday as prescribed
and I’ve got the first video i did with
you is out and i’ve got a few more on
the way now so i didn’t release anything
yesterday cuz i just didn’t have enough
power for bandwidth to put it up but
next wednesday i will so other than that
just streamlines a few of the images and
videos for posting if streamlined that I
think I gotta handle all that now so I’m
ready I’m ready for the next challenge
some of them have been great man uh-huh
I mean I told her mom mature than I my
stop to their getting some great
feedback that I think the funny one did
the best the running one yeah oh really
and they have everybody on different
mediums I think Facebook the running one
did the best what was the first one it
wasn’t was it partner LP shadows and the
first one was kardinal offishall the
criticism one do not frighten be nothing
yeah the the running one didn’t do much
on my facebook well I don’t have much
action on my facebook town
I don’t use it that much but the one
that really did a lot for me was by
virtue of who was in the photo was uh
the one with the Cal aesthetics uh uh
what was it the one with a guy doing a
push up in the air oh my god did what to
ya um I figure what the quote was uh
don’t let the people to tell you yeah
and what the one who says it cannot be
done must not interrupt when the one
who’s doing it somewhere good it’s good
man i like it like and the most ritmo is
your son right yeah the most first one
is my son yet it’s a funny photo you
know my my wife didn’t want me to put it
out cuz it’s kind of like it’s a funny
looking photo of our board but I just
thought it was really funny because he
looks like an old man and he’s got this
dummy look on like like your dummy i’m a
dummy that kind of looks i thought out
that i thought that was really nice and
wide open man dr yeah yeah I have a
blow-up of that as well I like it makes
me laugh okay so uh we talked about the
pictures putting your own quotes yeah
well once a week was your own quote once
week was going to be somebody else’s
quote yeah and then there’s gonna be a
video per week right yeah so the quotes
so far they’ve all been used right
pretty much it might be a mash-up it
might be saw quote i really like before
but i may have put my own interpretation
on it okay some of them i’ve been
collecting stuff for years so i don’t
even remember where stuff is from most
of the time to fix from someone i’ll put
down below it okay this guy wrote or
that guy wrote it over this girl so but
for these ones there is no no signature
so it might have been me it might have
been a mashup okay you know it’s good to
it’s good to attribute right like if you
know there’s a quote from somebody you
put their name on it because people walk
especially the recognizable name to
equal that helps read it so it’s not
just you being the thought leader you’re
also sharing other people’s stuff if
it’s you know Oprah or whoever yeah you
know you’re you’re inspired by I’m so
though
be great to see right okay one quote a
week your thoughts your quotes even to
mash up whatever like your spin on it
that’s cool that survivor going with
maybe that’s the Monday one and then the
remaining one is an actual quote and you
know you pop their name into the into
the picture itself young your key um
just for the varieties it’s not just all
the same thing coming out yeah that
sounds good um okay great and then the
video so the first one went up with me
and then you’re gonna what’s happening
on the next wednesday so on the next the
other ones are what are you gonna do you
know what I have another interview ready
I just have to upload it so I wasn’t
sure if it’s gonna be another interview
now I’m just trying to think long term
how I’m going to be able to keep it up
in terms of content I need to have other
content as well that I don’t necessarily
create if in order for me to be able to
maintain for video posts a month yeah
right so um but I like your idea finding
stuff that inspires me that I like and
and putting that out on the ones they
that’s something i could do right or
yeah i’m just gonna write something
down cuz i got it yeah I don’t want to
lose it uh-huh yeah hey yeah you start
talking you lose ideas okay um so
there’s a few options for you I I’d
service except for my channel I just
released the video of me in Malaysia
doing my speech but it’ll work shop in
Malaysia of earning your one word and
it’s like over 12 minutes long so I know
the one you did with me was like half an
hour or something yeah so I released
that and then like we talked about I
released one minute even the first ones
like 45 seconds up to three minute clips
so I broke that fault minutes down into
individual clips not a promo not like
hey go check out this interview but
within that minute I’m saying a complete
thought chacha right so like in our in
our
of you I mean I’m sure Cuts with all the
other ones we talked about a whole bunch
of different stuff right so it’s there’s
a lot of different individual segments
that you can break out of it now if you
want to share that on your channel or if
you want to share it on my channel just
for a promotion booth I’m happy to go
either way or you can split likely be
free go online and it’s a long interview
man you know three go online and ten go
on yours right but that’s how you take
so you have your full interview and then
you have these little clips these micro
clips that are a minute to 3 minutes
long mm-hmm so that cat one interview
might give you 20 micro clip so you can
use 20 weeks writer sort a great idea
yeah 20 maybe a little too long but but
10 is doable that makes sense keep your
video content go and on my channel this
is this is what happens me the micro
ones are doing just as well if not
better than the full one but it’s a
different audience e the Micra ones
brings in new people remember people who
become hardcore they want to go watch
the full one right so let me micro clip
of your interview with means like oh
that’s really cool you know I want to
learn more and then boom below is the
full interview that they can watch at
their leisure so that’s how you stretch
out the content a little bit more ok I
got a question from somebody watching
chefs TV is this a video for you and
your friends I didn’t get the started
just joined in so this is the rich
richest theme is inspired he wants to
inspire people to live their best lives
and I am coaching him help him along
that process and he’s got some videos
rich was like your YouTube channel
what’s what’s your youtube channel ah
you know it’s under you gotta love I’m
not sure what the short code is right
now it’s just a whole bunch of numbers
but if you search my name Richard you
gotta love you’ll find it that way how
do I get it to have YouTube /u gotta
love ya you know what you get invited
get it invite itself
yeah so um I’m get invited yet yeah well
it’s coming man it’s Karen’s coming
coming I so you’ve got a lot youu lada
geo geo TTA lov month yeah I love all
one word l1 yeah you typing you gotta
love this find it so so that’s that’s
one easy way to do it I know you have a
few interviews coming up you haven’t
released yet another easy way to do it
is you pull in clips that you like for
whatever reason right but another one
you know what the defect that i got from
the video from a number of different
people who I respect from our interview
because I I shared it even though I
think if it’s in my playlist on my
channel people wanted to know about you
oh like doing you and even even just
like the questions as you ask them you
put them up as text yeah were they said
you know what’d be cool even just to
hear his voice hahaha that’s next level
of comfort zone that’s next level but I
mean till you’re not on camera I mean
that could be the next level to but uh
there’s a there’s a curiosity and an
interest okay and so something to think
about for your next video that you know
you’re producing um I mean ideally
you’re even on camera even for a little
bit to say hey it’s rich I’m sitting
with Evan and today we’re talking about
blah blah blah and then he’s still like
where are you going to still the start
of the show that’s cool I know you’re
not like hey I’m in the limelight look
at me i know that’s not your your style
but if people can make a personal
connection to you they’re more likely to
feel closely connected to inspire and
want to follow you retweet your stuff
and share so like your your picture
isn’t anywhere right you’re not in any
the stuff you post your face is
sometimes they’re like as the as the
icon right okay but you’re not in any of
your stuff no I’m not and people are
asking like it’d be cool to see the
interaction where
is this guy I want to know who taught
you okay no um that’s exciting it’s good
but yeah consistently if I came back
from a number of different people i said
hey check out this video interview i did
and and by the way like rave reviews
about the quality of the imagery and how
beautiful the setup for everything look
is all right yeah like they say hey
that’s the best video you’ve ever shot
Evan I’m glad they liked it it took me a
part of the reason it took me so long to
release the first video was because i
was working through all that stuff the
visuals because i wanted to do it a
certain way that is not normal because
you don’t know who does black and white
and all these like I I deliberately
destroyed the look of some of the video
to make it look kind of kind of used up
and old except I one camera looked
really nice real clean so I’m glad they
liked it that’s great because that’s the
direction I’m going with all of them
yeah look good so I was great feedback
and sister me so the other so again
obviously they want you in it somehow
even hear your voice um the other one
the other feedback that came back for a
few people was they would love to see
more than just me on camera so if it if
it cuts to and maybe this can work into
your future ones but it cuts to UM even
like uh you know you have bee bee was a
b-roll b-roll yeah like you’re doing
stuff so the interviews with you you
doing stuff like you do and that’s war
if I’m talking about I don’t know if I
talked about a famous entrepreneur I
probably did right I’ll talk about Steve
Jobs so show Steve Jobs uh huh cut to
something else and then cut back to me
or if at any time they’re telling
stories a lot of people will tell like
to tell their own story but they’ll tell
so if I’m saying hey you know born
raised and try our cannon I love my city
Toronto you flash up the CN Tower I mean
I don’t want to mess with your style
yeah what we’re doing but that was just
feedback that came back from a couple
people to to say it’d be great to mix in
some other things besides just seen ya
the whole time people to think about
if I do that how is that going to affect
video via YouTube because it’s a copy
written content um it’s okay as long as
you’re not part of the advertising
program okay unless so the only
situation where it’s not is if they
whoever owns the rights contacts you and
says shut it down okay does it happen
that often though like you see it a lot
even you look at any any any song like
you look at lady gaga song there’s a
whole bunch of other videos that are out
there with just the lyrics on it yeah
lyrics right people reuse that stuff
over and over and over and over again
but you don’t qualify for the
advertising program okay I just you
listen to be concerned about yeah anyway
you’ll get a notice saying hey this is
recognized third-party content you
acknowledge and you say yes okay and
that’s it okay great on yeah so maybe
that was you concerned I don’t know but
um yeah I don’t know I could spice it up
with some music cuz i wanted to put some
music in the backdrop make it more
interesting more dramatic but yeah yeah
I mr. kuester yeah now YouTube gives you
some music options but is limited I’m
sure you have your own you know you have
your own style and pick your own stuff
yeah um good so so for the video you
have your full length you have your
short flips broken down from that video
you have other clips that you like to
share like if it’s a Steve Jobs
inspirational speech or something um and
then the other one that this is going to
be the hardest one for you the biggest
you know next level challenges is you
saying something like rich on camera
rise on going yeah you can’t can we’re
talking about a story like make it
personal to me like it’s great to see
these other people’s stories but the
more you do that people are going to
want to ask hey rich men what’s your
story why are you doing this great stuff
this would happen to me with my site so
my website used to be all about famous
entrepreneurs because I found that their
stories
inspiring I felt hey you know what I
learned guys I want other entrepreneurs
to learn from them it’s all about them
it’s not about me learn from the famous
entrepreneurs and then as it got more
popular people started asking hey Evan
like we want to know like who’s this guy
who created this resource I don’t know
about you and so I really realized like
over years reluctantly started sharing
stuff more and more and more and more
but the more I did that the faster
everything grew because there was a
faith is a personal connection people
feel that I care and so they’re bonded
to it more tightly so you’re going to
look at the stuff you make and say wow I
suck on camera that was brutal you know
it takes a lot of it will take a lot of
time and practice an effort but that’s
kind of you have to worry about it may
be quite yet but that’s kind of next
level maybe gear some thinking towards
it okay what message can rich chair
about inspire and it doesn’t have to be
too thought out or complex right like
raw riginal stuff is good even you walk
down the street right I think we think
back to wire out when we had that
campfire right at the lake house and
we’re hashing out some ideas bright like
even coming out of that if you’re in an
inspired moment just take a quick you
know take your phone out and record it
oh and have that as a message for people
to to digest so if I I know you’re like
taking it in but you like nah man I’m
not doing that are you crazy when I feel
that burning desire you know and I have
to do it you know when someone’s yeah
it’ll happen what time’s right I didn’t
happen in your life you see something
you see somebody taking action if not
inspired or something upsets you you
know you can put out you could put an
inspire angle on a lot of things that
happen your faces life um okay it
doesn’t have to be like hey riches
personal blog and every day you know
what’s gonna the rich but to add that in
once a month kind of thing okay awesome
flavor in there
brick you lay down that virtually i have
a small a small question i don’t know if
this is relevant or not but let me know
if the whole hashtag inspired vs hashtag
inspire and evolution is one birth and
the others are a point cuz hashtag
inspire so huge invest I’m not trying to
win on that am I uh well depends what
win is he you have your own spin on it
right believe is it means a lot of
things a lot of people write like a lot
o believe is a religious thing right I
believe in God right that’s cool it’s
just not that’s not my angle on it right
so you’re putting your own definition on
it but you have your one word so inspire
comes through you look at the stuff that
that you’re promoting out there right we
asked we talked last time they’ll come
up with the three main ideas at the
point did you finish that I did not but
I will this week all right on my buddy
buddy two stars so it’s still inspired
but it’s your definition of it right so
yeah evolution is part of it the fun is
part of it right um what was the other
thing like being different or the rebel
side of it right all your Janna lens in
yeah okay um the other thought I had for
you and this takes I don’t know if
you’re quite ready for it yet but
recognizing people who you think are
doing a good job already that are on the
same path with you as on this
inspiration journey right so a great
thing that I do that’s had a lot of
impact on on twitter is every day I
recognize what I called small business
champion of the day and it’d be like so
Elvis champion the day and I’ll pull in
somebody who I think is doing a great
job doing it may be well-known you know
it may be somebody from the Dragons Den
or shark tank and and it’s in hey I’m
just recognizing you guys because I
think what you’re doing is important
or maybe it may be something someone
that nobody’s ever heard of but I think
they’re doing a great job and so what it
does is now you’re reaching out to
people who some you know some of you
don’t know you just given them phrasing
recognition they’re going to check out
your channel right they’re going to
check out your Twitter stream and see
what you’re posting so that’s why you
need to be consistent with your pictures
and your videos because you want them to
see what you’re putting up there and say
wow this rich that’s some cool stuff I’m
going to follow him i’m going to start
sharing this stuff too okay we got a
comment from one of our viewers chefs TV
roading to say it’d be easier to
recognize if you go with inspire okay
hashtag inspire chefs is a fan sorry
it’s good sonic it is we got we got the
fans tuning in watch you know actually I
think chefs just wrote in to me recently
it was his one word is revolutionary so
that are not that far off from what you
believe it too so wrong yes you should
be following you gotta love on Twitter
and check out his stuff that’s good okay
so so looking at the next couple of
weeks we’ve got our monday is going to
be the ritchie quotes friday is going to
be the famous quotes or at least a
recognized somebody else somebody else’s
boat and then wednesday is going to be a
video either a full-length video or
clips yeah is that feasible doable
manageable yeah that totally is tori is
where is that it or is it something more
should be uh well if you want to jump
the next the next two things are
recognizing the people right so you have
your champion of the week for inspire
and you start getting on video yourself
to getting on base so that’s the next
step that that is a good next step but
it’s going to be a while to make that
perfect but really what you need to do
is get your your system regular
you’re pretty close like you’re you’ve
been doing it right it’s been for what
three weeks now has it been doing some
one word this is the third week now I
believe it is a third weekend yeah so
consistent right and how are you getting
you getting some feedback on any of that
stuff you’re putting up ah yeah I’ve
been getting a few comments here and
there and some likes ya on facebook
because where I see where I see mostly
activities on facebook i have haven’t
still haven’t been able to figure out
everything with Twitter and G+ and all
that you know how to keep on top of
everything without wasting hours and
hours so that that’s kind of one of my
handicaps with the social media stuff is
how do i get the relevant information
and you know go in get the info go out i
don’t want to be stuck there for hours
and hours well you get log to poke out
right what’s that using your blog to
post to get ya rents going through the
blog right so except the videos the
videos don’t work well yeah the videos i
have to do one by one as you as you said
so i just put it on posted personally on
each one of them yeah with the videos
actually you there’s an option with on
YouTube itself mm-hmm the part of what
we’ll do is you can schedule when a
video gets released right okay I know
then yeah you mentioned that but I’ve
never looked into how to do again okay
so this this would be helpful you go to
when you upload a video you’re given
auctions and one of the options is
scheduled okay and so we schedule our
videos to go out every day I do to a day
so it’s what is it two o’clock every day
and I think nine o’clock every night
something like that so it’s
automatically scheduled and you pick the
days you can say okay next Wednesday two
o’clock boom this video is coming
following Wednesday clips you can upload
them all at once schedule the time and
then on the upload screen is a sharing
option so once you upload it you click
the schedule you can share it to Twitter
and Facebook and Google+ my mistake I
think Facebook only close to your
personal though left your fan page okay
so this is a solution around that too
but so it’ll automatically post this is
how I post the twitter and google+ so I
just post it to youtube and it goes up
automatically to Twitter and Google Plus
whenever it launches at two o’clock or
nine o’clock at night okay okay okay so
that that’ll save some time because you
can batch them all you make them all put
them up you know for the next two months
here the eight videos that are going
live and they’ll automatically go to
Twitter and Google+ it’s a good idea for
facebook I use a program called buffer
app have you used buffer ever told you
about this yeah you told me about buffer
at but i wasn’t sure i mean it seemed
redundant with the plugin you have for
the website yeah so this is this is how
i get the videos to go to the my
facebook fan page so you set a rule that
anything that comes from a youtube so
once we post a youtube video i posted to
the facebook page oh crap you could do
it through if this then that is IFTTT
mom either the more but basically once
you set up all the systems you’re
posting your finishers on your blog and
you’re posting the videos on youtube
when scheduling them you schedule it on
your blog your schedule it on youtube
those are your two bones and then
everything else takes care of itself you
don’t have to log in each time to all
the different that works doing that
takes a lot of time okay so you know
once i post videos and images know that
what’s the best way to kind of to get
action with it all done and if people
are liking it or commenting on it I mean
is there way for me to start interacting
with or just kind of let it grow for now
this is a combination right like when I
post something of you
on my channel I get way more reaction
than you do is the same content but just
because I have a larger audience so
that’s fine that’s how it starts so
consistently posting good stuff we’ll
start getting people talking about you
okay but then on top of that anytime
somebody is interacting with your stuff
thank them and reach out okay oh if
somebody retweets you thank you for Fei
thanks to the retweet it somebody
comments on it leave a comment back like
it’s a lot of work for me every day I
wake up when I start responding to
youtube comments it’s crazy oh it’s
crazy how many comments on social media
between YouTube and Twitter everything I
get probably around the hundred comics
and that’s my morning meeting my lentils
renewed immediate like comments
responded and some of them aren’t it’s
not like some bullsháá thankful it may
just be like hey thanks for watching
rich but this is recognized and so
they’re more likely to come back and
watch another one and another one with
other one and share them okay that’s
those one consistency keep posting this
stuff on your schedule people will get
used to it so that’s what number two
people who are sharing and interacting
with it you want to recognize them you
can get notifications either by email or
whatever’s I get my youtube comments
email to me on youtube and then I use
HootSuite for my Twitter what God do
whatever its best and then three to
start using the people who you’re
interviewing so if you want to post some
of those videos on my channel I’ll do it
for you right so it gives you exposure
I’m already sharing your pictures and if
you know keeping the inspire and you got
a lot starting to generate I do that
consistently to then it’s gonna get more
people happening you’ve got a little
that’s duck that’s the start I got a
question from somebody watching what’s
your twitter name i want to follow you
oh thank you it’s you got a love was
leaving everything
you gotta love you got a lot they worry
oh yeah just at you why are you garbage
UTPA lov lov ya ya l.o.v.e and you’ll
find rich good man I don’t want another
month down I’m excited yeah me too so
are we gonna do this you’re going to
send me some videos i will send you some
videos i will send you some videos i’ve
been having some hard time with my
computer is a little bit like an old dog
you know it’s huffin and puffin but i
figured out ways to to make it work with
me again so i’ve got a few videos ready
and i know i was supposed to get some
clips to you and I’ll get them to you
over the weekend okay cool yeah i mean
not a Russian my and I just need to
schedule an no it’s a Russian my aunt
just you know you know how things happen
I happen I’m saying it more for myself
look for you to remind myself good lovin
alright thanks rich have a great month
we’ll talk sim Ramon you and keep up on
email if you have questions perfect
thank you very much heaven I think
there’s
that yeah yeah no no choice some kind of
stuck in a little nook because uh I my
internet was turned off by some error
from Rogers so I’m stealing or borrowing
internet from my neighbor so I had to
move myself to a corner what did he
notice no yeah he does i had to get his
password oh yeah it’s been like this for
like four days now Oh turned on today
yeah wow dude we got to get that picked
me I know oh that’s what I was telling
them but they’re not in a rush so
alright so welcome everybody we are live
with rich again talking about his
inspire movement this is our second so
for him lead is charged so what’s been
going on the last time we spoke was
April seventeenth so so pretty much a
month ago yeah I was our first call it’s
been a fun month man yeah dad has it’s
been exciting so give it up date what’s
going on so so far i have started the
inspire moon what she told me to do with
you I’ve got the quotes out with the
images work that out of self put one out
every Monday and Friday as prescribed
and I’ve got the first video i did with
you is out and i’ve got a few more on
the way now so i didn’t release anything
yesterday cuz i just didn’t have enough
power for bandwidth to put it up but
next wednesday i will so other than that
just streamlines a few of the images and
videos for posting if streamlined that I
think I gotta handle all that now so I’m
ready I’m ready for the next challenge
some of them have been great man uh-huh
I mean I told her mom mature than I my
stop to their getting some great
feedback that I think the funny one did
the best the running one yeah oh really
and they have everybody on different
mediums I think Facebook the running one
did the best what was the first one it
wasn’t was it partner LP shadows and the
first one was kardinal offishall the
criticism one do not frighten be nothing
yeah the the running one didn’t do much
on my facebook well I don’t have much
action on my facebook town
I don’t use it that much but the one
that really did a lot for me was by
virtue of who was in the photo was uh
the one with the Cal aesthetics uh uh
what was it the one with a guy doing a
push up in the air oh my god did what to
ya um I figure what the quote was uh
don’t let the people to tell you yeah
and what the one who says it cannot be
done must not interrupt when the one
who’s doing it somewhere good it’s good
man i like it like and the most ritmo is
your son right yeah the most first one
is my son yet it’s a funny photo you
know my my wife didn’t want me to put it
out cuz it’s kind of like it’s a funny
looking photo of our board but I just
thought it was really funny because he
looks like an old man and he’s got this
dummy look on like like your dummy i’m a
dummy that kind of looks i thought out
that i thought that was really nice and
wide open man dr yeah yeah I have a
blow-up of that as well I like it makes
me laugh okay so uh we talked about the
pictures putting your own quotes yeah
well once a week was your own quote once
week was going to be somebody else’s
quote yeah and then there’s gonna be a
video per week right yeah so the quotes
so far they’ve all been used right
pretty much it might be a mash-up it
might be saw quote i really like before
but i may have put my own interpretation
on it okay some of them i’ve been
collecting stuff for years so i don’t
even remember where stuff is from most
of the time to fix from someone i’ll put
down below it okay this guy wrote or
that guy wrote it over this girl so but
for these ones there is no no signature
so it might have been me it might have
been a mashup okay you know it’s good to
it’s good to attribute right like if you
know there’s a quote from somebody you
put their name on it because people walk
especially the recognizable name to
equal that helps read it so it’s not
just you being the thought leader you’re
also sharing other people’s stuff if
it’s you know Oprah or whoever yeah you
know you’re you’re inspired by I’m so
though
be great to see right okay one quote a
week your thoughts your quotes even to
mash up whatever like your spin on it
that’s cool that survivor going with
maybe that’s the Monday one and then the
remaining one is an actual quote and you
know you pop their name into the into
the picture itself young your key um
just for the varieties it’s not just all
the same thing coming out yeah that
sounds good um okay great and then the
video so the first one went up with me
and then you’re gonna what’s happening
on the next wednesday so on the next the
other ones are what are you gonna do you
know what I have another interview ready
I just have to upload it so I wasn’t
sure if it’s gonna be another interview
now I’m just trying to think long term
how I’m going to be able to keep it up
in terms of content I need to have other
content as well that I don’t necessarily
create if in order for me to be able to
maintain for video posts a month yeah
right so um but I like your idea finding
stuff that inspires me that I like and
and putting that out on the ones they
that’s something i could do right or
yeah i’m just gonna write something
down cuz i got it yeah I don’t want to
lose it uh-huh yeah hey yeah you start
talking you lose ideas okay um so
there’s a few options for you I I’d
service except for my channel I just
released the video of me in Malaysia
doing my speech but it’ll work shop in
Malaysia of earning your one word and
it’s like over 12 minutes long so I know
the one you did with me was like half an
hour or something yeah so I released
that and then like we talked about I
released one minute even the first ones
like 45 seconds up to three minute clips
so I broke that fault minutes down into
individual clips not a promo not like
hey go check out this interview but
within that minute I’m saying a complete
thought chacha right so like in our in
our
of you I mean I’m sure Cuts with all the
other ones we talked about a whole bunch
of different stuff right so it’s there’s
a lot of different individual segments
that you can break out of it now if you
want to share that on your channel or if
you want to share it on my channel just
for a promotion booth I’m happy to go
either way or you can split likely be
free go online and it’s a long interview
man you know three go online and ten go
on yours right but that’s how you take
so you have your full interview and then
you have these little clips these micro
clips that are a minute to 3 minutes
long mm-hmm so that cat one interview
might give you 20 micro clip so you can
use 20 weeks writer sort a great idea
yeah 20 maybe a little too long but but
10 is doable that makes sense keep your
video content go and on my channel this
is this is what happens me the micro
ones are doing just as well if not
better than the full one but it’s a
different audience e the Micra ones
brings in new people remember people who
become hardcore they want to go watch
the full one right so let me micro clip
of your interview with means like oh
that’s really cool you know I want to
learn more and then boom below is the
full interview that they can watch at
their leisure so that’s how you stretch
out the content a little bit more ok I
got a question from somebody watching
chefs TV is this a video for you and
your friends I didn’t get the started
just joined in so this is the rich
richest theme is inspired he wants to
inspire people to live their best lives
and I am coaching him help him along
that process and he’s got some videos
rich was like your YouTube channel
what’s what’s your youtube channel ah
you know it’s under you gotta love I’m
not sure what the short code is right
now it’s just a whole bunch of numbers
but if you search my name Richard you
gotta love you’ll find it that way how
do I get it to have YouTube /u gotta
love ya you know what you get invited
get it invite itself
yeah so um I’m get invited yet yeah well
it’s coming man it’s Karen’s coming
coming I so you’ve got a lot youu lada
geo geo TTA lov month yeah I love all
one word l1 yeah you typing you gotta
love this find it so so that’s that’s
one easy way to do it I know you have a
few interviews coming up you haven’t
released yet another easy way to do it
is you pull in clips that you like for
whatever reason right but another one
you know what the defect that i got from
the video from a number of different
people who I respect from our interview
because I I shared it even though I
think if it’s in my playlist on my
channel people wanted to know about you
oh like doing you and even even just
like the questions as you ask them you
put them up as text yeah were they said
you know what’d be cool even just to
hear his voice hahaha that’s next level
of comfort zone that’s next level but I
mean till you’re not on camera I mean
that could be the next level to but uh
there’s a there’s a curiosity and an
interest okay and so something to think
about for your next video that you know
you’re producing um I mean ideally
you’re even on camera even for a little
bit to say hey it’s rich I’m sitting
with Evan and today we’re talking about
blah blah blah and then he’s still like
where are you going to still the start
of the show that’s cool I know you’re
not like hey I’m in the limelight look
at me i know that’s not your your style
but if people can make a personal
connection to you they’re more likely to
feel closely connected to inspire and
want to follow you retweet your stuff
and share so like your your picture
isn’t anywhere right you’re not in any
the stuff you post your face is
sometimes they’re like as the as the
icon right okay but you’re not in any of
your stuff no I’m not and people are
asking like it’d be cool to see the
interaction where
is this guy I want to know who taught
you okay no um that’s exciting it’s good
but yeah consistently if I came back
from a number of different people i said
hey check out this video interview i did
and and by the way like rave reviews
about the quality of the imagery and how
beautiful the setup for everything look
is all right yeah like they say hey
that’s the best video you’ve ever shot
Evan I’m glad they liked it it took me a
part of the reason it took me so long to
release the first video was because i
was working through all that stuff the
visuals because i wanted to do it a
certain way that is not normal because
you don’t know who does black and white
and all these like I I deliberately
destroyed the look of some of the video
to make it look kind of kind of used up
and old except I one camera looked
really nice real clean so I’m glad they
liked it that’s great because that’s the
direction I’m going with all of them
yeah look good so I was great feedback
and sister me so the other so again
obviously they want you in it somehow
even hear your voice um the other one
the other feedback that came back for a
few people was they would love to see
more than just me on camera so if it if
it cuts to and maybe this can work into
your future ones but it cuts to UM even
like uh you know you have bee bee was a
b-roll b-roll yeah like you’re doing
stuff so the interviews with you you
doing stuff like you do and that’s war
if I’m talking about I don’t know if I
talked about a famous entrepreneur I
probably did right I’ll talk about Steve
Jobs so show Steve Jobs uh huh cut to
something else and then cut back to me
or if at any time they’re telling
stories a lot of people will tell like
to tell their own story but they’ll tell
so if I’m saying hey you know born
raised and try our cannon I love my city
Toronto you flash up the CN Tower I mean
I don’t want to mess with your style
yeah what we’re doing but that was just
feedback that came back from a couple
people to to say it’d be great to mix in
some other things besides just seen ya
the whole time people to think about
if I do that how is that going to affect
video via YouTube because it’s a copy
written content um it’s okay as long as
you’re not part of the advertising
program okay unless so the only
situation where it’s not is if they
whoever owns the rights contacts you and
says shut it down okay does it happen
that often though like you see it a lot
even you look at any any any song like
you look at lady gaga song there’s a
whole bunch of other videos that are out
there with just the lyrics on it yeah
lyrics right people reuse that stuff
over and over and over and over again
but you don’t qualify for the
advertising program okay I just you
listen to be concerned about yeah anyway
you’ll get a notice saying hey this is
recognized third-party content you
acknowledge and you say yes okay and
that’s it okay great on yeah so maybe
that was you concerned I don’t know but
um yeah I don’t know I could spice it up
with some music cuz i wanted to put some
music in the backdrop make it more
interesting more dramatic but yeah yeah
I mr. kuester yeah now YouTube gives you
some music options but is limited I’m
sure you have your own you know you have
your own style and pick your own stuff
yeah um good so so for the video you
have your full length you have your
short flips broken down from that video
you have other clips that you like to
share like if it’s a Steve Jobs
inspirational speech or something um and
then the other one that this is going to
be the hardest one for you the biggest
you know next level challenges is you
saying something like rich on camera
rise on going yeah you can’t can we’re
talking about a story like make it
personal to me like it’s great to see
these other people’s stories but the
more you do that people are going to
want to ask hey rich men what’s your
story why are you doing this great stuff
this would happen to me with my site so
my website used to be all about famous
entrepreneurs because I found that their
stories
inspiring I felt hey you know what I
learned guys I want other entrepreneurs
to learn from them it’s all about them
it’s not about me learn from the famous
entrepreneurs and then as it got more
popular people started asking hey Evan
like we want to know like who’s this guy
who created this resource I don’t know
about you and so I really realized like
over years reluctantly started sharing
stuff more and more and more and more
but the more I did that the faster
everything grew because there was a
faith is a personal connection people
feel that I care and so they’re bonded
to it more tightly so you’re going to
look at the stuff you make and say wow I
suck on camera that was brutal you know
it takes a lot of it will take a lot of
time and practice an effort but that’s
kind of you have to worry about it may
be quite yet but that’s kind of next
level maybe gear some thinking towards
it okay what message can rich chair
about inspire and it doesn’t have to be
too thought out or complex right like
raw riginal stuff is good even you walk
down the street right I think we think
back to wire out when we had that
campfire right at the lake house and
we’re hashing out some ideas bright like
even coming out of that if you’re in an
inspired moment just take a quick you
know take your phone out and record it
oh and have that as a message for people
to to digest so if I I know you’re like
taking it in but you like nah man I’m
not doing that are you crazy when I feel
that burning desire you know and I have
to do it you know when someone’s yeah
it’ll happen what time’s right I didn’t
happen in your life you see something
you see somebody taking action if not
inspired or something upsets you you
know you can put out you could put an
inspire angle on a lot of things that
happen your faces life um okay it
doesn’t have to be like hey riches
personal blog and every day you know
what’s gonna the rich but to add that in
once a month kind of thing okay awesome
flavor in there
brick you lay down that virtually i have
a small a small question i don’t know if
this is relevant or not but let me know
if the whole hashtag inspired vs hashtag
inspire and evolution is one birth and
the others are a point cuz hashtag
inspire so huge invest I’m not trying to
win on that am I uh well depends what
win is he you have your own spin on it
right believe is it means a lot of
things a lot of people write like a lot
o believe is a religious thing right I
believe in God right that’s cool it’s
just not that’s not my angle on it right
so you’re putting your own definition on
it but you have your one word so inspire
comes through you look at the stuff that
that you’re promoting out there right we
asked we talked last time they’ll come
up with the three main ideas at the
point did you finish that I did not but
I will this week all right on my buddy
buddy two stars so it’s still inspired
but it’s your definition of it right so
yeah evolution is part of it the fun is
part of it right um what was the other
thing like being different or the rebel
side of it right all your Janna lens in
yeah okay um the other thought I had for
you and this takes I don’t know if
you’re quite ready for it yet but
recognizing people who you think are
doing a good job already that are on the
same path with you as on this
inspiration journey right so a great
thing that I do that’s had a lot of
impact on on twitter is every day I
recognize what I called small business
champion of the day and it’d be like so
Elvis champion the day and I’ll pull in
somebody who I think is doing a great
job doing it may be well-known you know
it may be somebody from the Dragons Den
or shark tank and and it’s in hey I’m
just recognizing you guys because I
think what you’re doing is important
or maybe it may be something someone
that nobody’s ever heard of but I think
they’re doing a great job and so what it
does is now you’re reaching out to
people who some you know some of you
don’t know you just given them phrasing
recognition they’re going to check out
your channel right they’re going to
check out your Twitter stream and see
what you’re posting so that’s why you
need to be consistent with your pictures
and your videos because you want them to
see what you’re putting up there and say
wow this rich that’s some cool stuff I’m
going to follow him i’m going to start
sharing this stuff too okay we got a
comment from one of our viewers chefs TV
roading to say it’d be easier to
recognize if you go with inspire okay
hashtag inspire chefs is a fan sorry
it’s good sonic it is we got we got the
fans tuning in watch you know actually I
think chefs just wrote in to me recently
it was his one word is revolutionary so
that are not that far off from what you
believe it too so wrong yes you should
be following you gotta love on Twitter
and check out his stuff that’s good okay
so so looking at the next couple of
weeks we’ve got our monday is going to
be the ritchie quotes friday is going to
be the famous quotes or at least a
recognized somebody else somebody else’s
boat and then wednesday is going to be a
video either a full-length video or
clips yeah is that feasible doable
manageable yeah that totally is tori is
where is that it or is it something more
should be uh well if you want to jump
the next the next two things are
recognizing the people right so you have
your champion of the week for inspire
and you start getting on video yourself
to getting on base so that’s the next
step that that is a good next step but
it’s going to be a while to make that
perfect but really what you need to do
is get your your system regular
you’re pretty close like you’re you’ve
been doing it right it’s been for what
three weeks now has it been doing some
one word this is the third week now I
believe it is a third weekend yeah so
consistent right and how are you getting
you getting some feedback on any of that
stuff you’re putting up ah yeah I’ve
been getting a few comments here and
there and some likes ya on facebook
because where I see where I see mostly
activities on facebook i have haven’t
still haven’t been able to figure out
everything with Twitter and G+ and all
that you know how to keep on top of
everything without wasting hours and
hours so that that’s kind of one of my
handicaps with the social media stuff is
how do i get the relevant information
and you know go in get the info go out i
don’t want to be stuck there for hours
and hours well you get log to poke out
right what’s that using your blog to
post to get ya rents going through the
blog right so except the videos the
videos don’t work well yeah the videos i
have to do one by one as you as you said
so i just put it on posted personally on
each one of them yeah with the videos
actually you there’s an option with on
YouTube itself mm-hmm the part of what
we’ll do is you can schedule when a
video gets released right okay I know
then yeah you mentioned that but I’ve
never looked into how to do again okay
so this this would be helpful you go to
when you upload a video you’re given
auctions and one of the options is
scheduled okay and so we schedule our
videos to go out every day I do to a day
so it’s what is it two o’clock every day
and I think nine o’clock every night
something like that so it’s
automatically scheduled and you pick the
days you can say okay next Wednesday two
o’clock boom this video is coming
following Wednesday clips you can upload
them all at once schedule the time and
then on the upload screen is a sharing
option so once you upload it you click
the schedule you can share it to Twitter
and Facebook and Google+ my mistake I
think Facebook only close to your
personal though left your fan page okay
so this is a solution around that too
but so it’ll automatically post this is
how I post the twitter and google+ so I
just post it to youtube and it goes up
automatically to Twitter and Google Plus
whenever it launches at two o’clock or
nine o’clock at night okay okay okay so
that that’ll save some time because you
can batch them all you make them all put
them up you know for the next two months
here the eight videos that are going
live and they’ll automatically go to
Twitter and Google+ it’s a good idea for
facebook I use a program called buffer
app have you used buffer ever told you
about this yeah you told me about buffer
at but i wasn’t sure i mean it seemed
redundant with the plugin you have for
the website yeah so this is this is how
i get the videos to go to the my
facebook fan page so you set a rule that
anything that comes from a youtube so
once we post a youtube video i posted to
the facebook page oh crap you could do
it through if this then that is IFTTT
mom either the more but basically once
you set up all the systems you’re
posting your finishers on your blog and
you’re posting the videos on youtube
when scheduling them you schedule it on
your blog your schedule it on youtube
those are your two bones and then
everything else takes care of itself you
don’t have to log in each time to all
the different that works doing that
takes a lot of time okay so you know
once i post videos and images know that
what’s the best way to kind of to get
action with it all done and if people
are liking it or commenting on it I mean
is there way for me to start interacting
with or just kind of let it grow for now
this is a combination right like when I
post something of you
on my channel I get way more reaction
than you do is the same content but just
because I have a larger audience so
that’s fine that’s how it starts so
consistently posting good stuff we’ll
start getting people talking about you
okay but then on top of that anytime
somebody is interacting with your stuff
thank them and reach out okay oh if
somebody retweets you thank you for Fei
thanks to the retweet it somebody
comments on it leave a comment back like
it’s a lot of work for me every day I
wake up when I start responding to
youtube comments it’s crazy oh it’s
crazy how many comments on social media
between YouTube and Twitter everything I
get probably around the hundred comics
and that’s my morning meeting my lentils
renewed immediate like comments
responded and some of them aren’t it’s
not like some bullsháá thankful it may
just be like hey thanks for watching
rich but this is recognized and so
they’re more likely to come back and
watch another one and another one with
other one and share them okay that’s
those one consistency keep posting this
stuff on your schedule people will get
used to it so that’s what number two
people who are sharing and interacting
with it you want to recognize them you
can get notifications either by email or
whatever’s I get my youtube comments
email to me on youtube and then I use
HootSuite for my Twitter what God do
whatever its best and then three to
start using the people who you’re
interviewing so if you want to post some
of those videos on my channel I’ll do it
for you right so it gives you exposure
I’m already sharing your pictures and if
you know keeping the inspire and you got
a lot starting to generate I do that
consistently to then it’s gonna get more
people happening you’ve got a little
that’s duck that’s the start I got a
question from somebody watching what’s
your twitter name i want to follow you
oh thank you it’s you got a love was
leaving everything
you gotta love you got a lot they worry
oh yeah just at you why are you garbage
UTPA lov lov ya ya l.o.v.e and you’ll
find rich good man I don’t want another
month down I’m excited yeah me too so
are we gonna do this you’re going to
send me some videos i will send you some
videos i will send you some videos i’ve
been having some hard time with my
computer is a little bit like an old dog
you know it’s huffin and puffin but i
figured out ways to to make it work with
me again so i’ve got a few videos ready
and i know i was supposed to get some
clips to you and I’ll get them to you
over the weekend okay cool yeah i mean
not a Russian my and I just need to
schedule an no it’s a Russian my aunt
just you know you know how things happen
I happen I’m saying it more for myself
look for you to remind myself good lovin
alright thanks rich have a great month
we’ll talk sim Ramon you and keep up on
email if you have questions perfect
thank you very much heaven I think
there’s
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