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Better Than Charity | Bruce Taylor | TEDxUW


you
[Music]
a few years ago I was with a friend who
wanted to start a safe water project up
in Pakistan we write a traffic light
there’s a guy coming up too and his arm
is broken here and will flopping around
and what’s most likely happened is
somebody’s broke his arm for him and
never said it so that he would be better
at begging and if you give him money
then he would give it to whoever broke
his arm now that’s a horrible
intentional distortion of charity but
charity is also distorted by the very
best intentions so the group were
meeting with in a slum there they had a
beautiful water treatment system it
would treat a thousand jerrycans a day
of water and they were only doing a
hundred so well this is a great
opportunity you’re not covering your
costs but if the existing customers if
they were to sign up no no we can’t do
that okay well how about the shopkeepers
in the slum if they were to resell no no
as it turns out there was a very clear
distinction between whose role is to
give charity and whose role is to
receive it so we’re trying to get past
this impasse so we showed the story of
Jackson so Jackson’s at the orphanage in
kg kg South Sudan and he’s had polio so
he’s been 180 degrees at the waist and
he has to walk on his hands and feet or
use a special bicycle I said well if
Jackson lived here what would you do
oh he would beg yeah okay but what else
could he do if he lived here no Jackson
would be well think about what kind of
life that would be for Jackson and then
think about this life
Jackson’s actually the math and science
teacher for the orphanage is shaping the
next generation of kids and so this is a
difference between empowerment based
approaches and just pure conventional
charity so what does this look like on a
global scale
so since 1970 the amount of aid that
we’ve given is tripled so what would he
expect the blue curve to be like the
effect on the economy of three times as
much aid in these countries you probably
would expect this curve these countries
have had zero economic growth for the
last 30 years now corruption and war
contribute to this but I’m pretty sure
we had corruption war before 1970 we
have to realize that the way we deliver
our aid is
actually causing damage now how could
that be this is a nm textiles in
Tanzania they make mosquito nets so
they’re making a product everybody on
their continent needs or they might die
the last day of our course last February
we’re teaching water and we lost our
entire class because they were called a
way to distribute mosquito nets
door-to-door for free well who does that
well it’s typically a Western aid agency
where do they get them do you think it’s
from Tanzania or could they make the
donation goes a bit further by buying
cheaper ones from China distributing the
door for the door now imagine you’re in
EM textiles you’re not competing against
cheaper ones from China you’re competing
against free once distributed
door-to-door that aren’t even available
anymore you’re competing with the idea
that somebody might come back and give
another free one so as a consequence I
am laid off 600 employees last year so
what effect does that have on their
extended families now if we were to do
that in North America it’s actually
illegal we’re not allowed to give our
engineering for less than it costs for
us to provide it because we’re unfairly
creating monopolies for ourselves our
our aid agencies are creating when a
place for themselves that they don’t
even want and they can’t even handle
once they get them so what’s the
alternative so the UN has 17 Development
Goals that’s a lot to think about all at
once so let’s look at three of them food
water and energy and we don’t want to
address with expensive cures we want to
find inexpensive preventive ways to
address the root causes
so energy when we think a green energy
most of us think of solar panels so
there’s something greener than a solar
panel and that’s not using energy in the
first place so a South Brook winery they
have the highest certification you get
their LEED Gold certified organic
biodynamic and they just had an energy
audit done that said they could find
another five percent savings with a
20-year payback but with a deeper dive
of the root cause is we’re able to cut
the energy by 40 percent with a point
three year payback this avoided one
third of the panel’s save 20,000 litres
a year or of wine twenty thousand
dollars a year worth of wine through
prevention or food so there’s many
people who don’t have enough to eat
while in Canada were throwing away 31
billion dollars a year of food and we’ve
all industry designed on how do we
destroy this food as effectively as
possible but over we could prevent some
of that loss so this is Campbell Soup
they’ve been around for a hundred years
but they’re still open to innovation so
just by changing six other processes we
were able to find ways to avoid 938 tons
per year of food waste which would save
them seven hundred six thousand dollars
a year with a six month payback it would
also avoid four thousand tons per year
of embedded greenhouse gas in those
vegetables and meat that would have
otherwise been lost when you send it to
a waste energy plan or water so a
billion people don’t have access to safe
water and bad water has killed more
people than all wars now one of the
prime culprits is typhoid so typhoid you
get a fever you get gut ache headache
and there’s a 20% chance you’re gonna
die has anybody here at typhoid
so that’s none my friends in South today
and have a hard time believing me when I
say that and this is why this is the
group in yay South Sudan yes but the
health promoters how many them
themselves have had typhoid have them
put up their hand because they’re
drinking the same water how many have
had it twice a quarter one guy had it
five times the lady on the right seven
people in her family had typhoid this
year now remember that said 20% chance
you’re gonna die if you don’t get
treatment so you’re gonna come up with
it it’s 50 bucks
but in our contacts I’d be more like
$3,800 now can you imagine if anytime
anybody your family had a drink of water
you’d risk a bill of $3,800 how would
you ever get out of poverty so now
you’re thinking of drilling wells right
and as Canadians were big into this and
I want to pay for the well driller and I
want the first picture the water come
another well I don’t want to pay for
overhead administration anything like
that
as a consequence World Vision found that
45% of all the wells dural in Africa
don’t work after one year why would they
do you know how to repair well do you
have the spare parts to do it so why
would they so if you’re not going to
invest in the system that’s going to
take care of this well
don’t even bother drilling the well now
many cherries are getting better at this
but
actually a supply problem the first
place if somebody’s alive they’re
getting water from somewhere the
question is is the water safe to drink
so this is a water test kit for e.coli
basically bacteria from feces – you fill
all those cells with water if any turn
blue it’s got eco light so to test it we
test our toilet bowl in our office and
one out of 100 turn blue we tested a
nice-looking borehole well in Jerusalem
South Sudan every cell turn blue so it’s
crazy to believe if you’re actually
eight hundred times safer to drink the
water in my toilet bowl in elmira then
the water coming out of this borehole
well that somebody drilled for them well
as a chemical engineer I know how to
treat that so we need some membranes and
some ion exchange is going to work great
for two months until the first part
breaks but what if we were built
something local with the local materials
instead so this is a bio sand filter
that technology’s been around for
hundreds of years you create a home for
the beneficial bacteria they eat the
harmful ones and there’s projects that
use appropriate like technology like
this all over the world there’s more
than five thousand these projects in 190
countries but almost all of them use the
charity based approach where you give
them away and as soon as you stop
getting away the project’s done so this
is Robert Robert managed the project for
ten years in Uganda so I said Robert how
many of these filters have you sold zero
what what do you do well we wait for the
donor to sponsor we construct them and
then we wait now the sad part is
everybody in town it was actually
cheaper to buy a filter at full price
than what they’re already spending on
medicine so what we do is we treat teach
social ventures so what’s important in a
business well in my own business you
have to at least break you so we teach
break-even analysis production planning
sales and we have this board game that
we developed to teach in those ways and
by February 2016 we had four projects in
South Sudan manufacturing filters by
February 2017 there is a war in kg kg in
laundry and yay and Juba were both
surrounded so there’s 3,000 refugees a
day leaving Uganda to go into South
Sudan among them is Matthew and his
family who was one of our managers
they’re settled in and around bdbd which
is now the largest refugee camp in the
world
now again miss Canadians we know how to
help right and if we got a report back
from the charity hey Matthew News family
they got some shelter some food some
clothes they’re good but or if that
charity were say well actually instead
we didn’t do that we rented a conference
hall for a week for 40 Ugandan and
invited five of the refugees you’d be
pretty confused but that’s actually what
we did and mathroom his team taught for
t that you Ganon’s how to do the
biofilters that team went out they sold
27 filters that month which was more
than the amount they needed to cover
their costs to run their plan and then
they used that money to help build their
own homes so this is the difference
between development and relief now if I
were to ask you what is poverty what
kind of answer would you give me would
your answer have something to do with a
lack of money lack of stuff and if
that’s what poverty is then the answer
to poverty obviously money and stuff but
the UN interviewed people who are
actually in poverty and the answers are
more like shame humiliation I’m
powerless to change my situation what
happens if you give a person like that
free money and stuff does it reduce
those things or exasperate the problem
is we’re solving the wrong problem now
when I go inspecting biofilters if I
inspect one that was donated the wife
will be showing me how it works and I
will never see the husband he’ll be off
in the corner of the garden keeping
himself busy that filter was free but it
was bought with his dignity but if I
inspect a filter that was bought by that
family again the wife will be showing me
how it works the husband will barge in
explained to me how it works
because he’s proud of what he’s provided
for his family so this is harassment he
was our first customer and ten years ago
so he’s had more than two hundred
thousand liters of water from that
filter now in this picture it’s hard to
say who’s actually happier Erasmus
buying that filter or Godfrey selling to
him and speaking of happy this is Dawne
he was our first corporate sponsor he
was the corporate director of
manufacturing for Tim Hortons Canada and
basically what happened was we helped
them with their icing and fruit filling
factory to save four hundred ninety
thousand of ingredients and utilities
they took one person of that they
sponsored forty filters in Africa now
those forty filters in Africa aren’t
even being used anymore because of the
war but that training lives on
so you’ve heard give a man a fish he
eats for day teach a man to fish eats
for a lifetime the problem is that
giving out free fish feels really good
and it looks very responsible for the
agency distributing those fish but
teaching the fish takes a lot longer and
doesn’t look as responsible for the
charity but what if you teach somebody
to teach somebody else how to fish so
it’s been 10 years since we taught math
you how to make biofilters Matthew
toydaria who started the project in Juba
dari taught Nelson to start the project
in yay in this month Nelson and Matthew
were starting the project in a rua so
said Uganda so do I still give to
charity absolutely yes because charities
most of them have very good intentions
it’s just in the delivery in the short
term focus that things sometimes fall
apart you remember that the project in
Uganda they sold 27 filters the first
month the second month that Gerry said
this is a great project we want to buy
300 filters at full price if you
distribute distribute them free of
charge or nearly free of charge around
town so this is a tremendous boost for
the project 300 sales and for these 300
families that’s a Bennett you know a
benefit for them but in the long term
how are these forty-five people going to
sell filters when everybody expects them
to be nearly free and who’s going to get
sick while they wait for a free one that
might never come instead of buying one
themselves and so I can understand
wanting to help these donors who want to
distribute free fish so what if the
donors like us were to say actually can
you take our donation and use it for
your own overhead to train and empower
these local projects if we work that way
not only are the objectives that we’re
working on would increase but every
other one poverty relief equality peace
justice climate change so when you
invest in charity invest in shared
durable prosperity thank you
[Applause]
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