
[Music]
[Applause]
today I am going to talk about how
blogging changed my life twice and I am
going to inspire you to start taking
blogging seriously and look at the
possibility of blogging changing your
life – can you do something that you
would love to do and still be successful
can you mix hobby and profession have
you ever considered the possibility that
your hobby could potentially pay your
bills and you can take blogging as a
career path if blogging is executed
correctly can actually change your life
so what does it take to be successful in
blogging all of us are good at something
you just have to be good at one thing
and as a general rule you go ahead and
share what you are good at with your
friends and we have been doing it for
quite some time throughout our life if
you want to genuinely help someone with
something that you are good at you’re
obviously going to share your thoughts
but it need not be restricted to your
friends and family and the people around
you you can actually go ahead and start
a blog and believe me it’s not rocket
science you will learn how to start
blogging and you will actually do a good
job at it money and financial success
and every other success that comes as a
result of blogging would eventually
start to come if you just focus on
blogging and start having focus at
helping your readers and people to whom
you are writing to so if you start
blogging I am I can say confidently that
there is no guarantee of success I don’t
know what success means to you whether
it’s financial success whether it’s
experiences or opportunities that you
want to get but if you keep giving the
input you are obviously going to get the
output so here I want to talk about the
story of my blogging journey and how
blogging changed my life all
want to do here is inspire you with my
blogging story and I want to tell you
how it changed my personal and
professional life it opened doors to a
lot of opportunities that I knew that
never existed and it also gave me the
financial stability and the ability to
do something that I love day-in day-out
full time because now blogging has also
started paying me
in 2008 I started this blog called bike
advice Norton because I was interested
in motorcycles all I wanted to do was
write about motorcycles because at that
time I discovered that there are not
enough websites online which write about
motorcycles which I wanted to read so I
started writing myself the first article
that I published was not the most
perfect one and I went to different
showrooms I and I told them that I want
to buy this bike I would pose as a buyer
get a test ride of the bike take some
pictures and then I would post it online
on my blog so this was the first article
that I published it was a 150 cc
motorcycle this was in August 6th 2008
and obviously there was a resistance to
publish it out but it was as simple as
writing an email to my friend who is
looking to buy a motorcycle and doesn’t
know what motorcycle to buy that it’s
always going to be some bit of
resistance like writer’s block when you
start publishing articles but the key
here is just to push it out and just get
it done I had some beginner’s luck and
it helped me grow in my blogging career
as soon as I published my first article
and put it out there on the very first
day I got 22 visitors from Google search
the demand for such content was pretty
high so I was totally motivated looking
at the bump in my analytics account then
I persevered I kept publishing three to
five articles awake I started going to
different showrooms like Bajaj Hero
Honda Honda I would I would tell them
that I want to buy a bike I would test
drive it I would take a few pictures on
my phone and then I would go ahead and
publish it online on my blog I kept
publishing three to five articles a week
for almost six months without having any
returns from it just for the pure joy of
writing something that my readers wanted
to
and eventually as I started getting more
traffic to my blog I started having a
readership base who were looking forward
to new articles from my blog so the
results started coming in at a very
small level after six months I started
making $100 a month from Google Adsense
from ads and I kept reinvesting that
hundred dollars without taking that
money out as my pocket money eventually
after one year of continuous blogging
some big opportunity started showing up
it was not just financial success but
something which you can’t you know value
you cannot put a value on it so 2009 I
got a fully sponsored trip to China and
that was my second abroad trip and the
two-for-two a country like China which I
don’t think someone can go just like
that there are a lot of restrictions to
go to certain cities I got a journalist
visa from the Chinese embassy and I was
invited there I had an escort I was
treated as a journalist and I was the
only one from India to go as a
motorcycle journalist there so here you
can see I am sitting next to the
editor-in-chief of motorcycle comm so
motorcycle dot-com is one of the biggest
motorcycle publications in the world and
they have been around since 1994 and
even though there were a lot of other
publications in India which were much
bigger than me since they didn’t have an
online presence and they didn’t have the
speed at which they kept publishing
articles so whenever there is a new bike
launch I would publish about it
immediately so since I had that speed I
was able to get such opportunities and I
never thought myself as a journalist or
a person of the press but I was treated
like one and and this opportunity was
amazing I met 13 different journalists
from 13 different countries and it was
one hell of an experience I also got
chance to ride Chinese motorcycles
tested Chinese motorcycles I got the
opportunity to learn about Chinese
culture the food the people and once you
go to a country and experience those
things your whole worldview changes in
2011 I was able to clock almost 3.6 lakh
unique visitors a month the total
pageviews went up to 13 points
million pages I was not even looking at
myself as a big company or a big
publication company I was just one
blogger sitting at my parents home in a
small home office and I hired freelance
writers I expanded to a team of fire
writers
these freelance writers we’re from
different cities they just kept
contributing for the blog and the fur
the exciting thing happened in 2012
where we were invited to Auto Expo and
we clocked 46,500 visitors on a single
day so all this happened because of
blogging and it kept growing I also
started a YouTube channel where I just
used to take my handycam I would go out
take videos of the different cars and
bikes available at the Auto Expo I would
just put it back on my youtube channel
and this particular YouTube channel as
on date has 6.2 million total video
views’ and these were not highly
professionally edited videos that I
pushed it out I this took videos on my
handicap spoke about it and I just
pushed it out so that is one of the key
secrets of blogging that you have to
keep shipping you have to keep
publishing and not try to get it done
perfectly
getting it done is better than getting
it done perfectly I wanted to move on to
other things because I have been
continuously doing this for four years I
got a good offer
I sold bike advice did not end for
$25,000 and I moved from my hometown
Salem to a city like Bangalore 11
Bangalore right now and the lessons
learned from my four years of blogging I
ended up learning so much about digital
marketing and I learned that as bloggers
our primary focus should be on creating
value because we never know what is the
outcome from blogging that will end up
coming in your life so there are
different ways to look at blogging
success you can have a financial success
you will get experiences which you won’t
get even if you are ready to pay a price
for that you will meet great people in
your journey and you will have ton of
other opportunities and there is no way
you can predict what opportunities those
will be you will only know if you sit
and blog can anyone be a blogger can you
be a blogger so the whole topic of this
TEDx theme is B and I want to talk about
can you be a
and and can you be the person who
experiences the rewards that comes from
blogging consistently we all have an
inherent need to share knowledge with
fellow humans and humans have a general
age to answer questions if I ask you
what is 223 plus 277 can someone answer
yes so you see that that is a niche and
you know that it’s not something like
two plus two equal to four it definitely
takes a little bit of mental energy to
bring out an answer and you know that
there are some people who have not
thought as fast as you and since you
know the answer there is a general itch
that you have to just blurt it out so
this age we all have and this is the h
that we are going to capitalize on when
we are in our blogging journey so all
these big web properties like Yahoo
Answers code our Facebook groups online
forums everything is built on the edge
for humans to help other fellow humans
with the answers that they know I want
to talk about another blogging case
study a good friend of mine whose life
changed because of blogging this is
perfect go health and body boil started
in 2013 he started his first atom and he
failed miserably in May 2015 he started
blogging about personal finance because
he understood that he is actually good
with personal finance than most of his
friends and relatives he was just
blogging one to two articles a month
blogging need not be a volume game you
can just publish one to two articles a
month and these were in-depth articles
on personal finance he published 30
articles in 18 months and he started you
know living his dream so his dream was
always to you know be with his family
travel wherever he want to and still
work he scaled up the revenue from zero
to three thousand dollars per month so
he still makes more than 2 lakhs a month
from just his blog and last year he took
a 60 day vocation in body with his
family and then he was in Thailand for
50 days and he keeps blogging and keeps
working while he’s on his vacations and
that is a dream come true for him he was
also awarded as the best personal
finance blog by indie bloggers all it
takes is that you sit out write content
which is helpful for your readers and
just keep publishing keep publishing and
the results will start to come there is
no exceptions I have seen this happen so
many times with so many people that it’s
just mind-blowing that not enough people
are taking blogging seriously I want to
talk about how blogging changed my life
again before we go ahead and talk about
how you can start blogging so in 2013 I
started working as a digital marketer
when I moved from Salem to Bangalore and
the blogging bug bites me again since I
was not blogging about motorcycles
anymore I wanted to start blogging again
and I started blogging about digital
marketing so this is another way to look
at it whether I can revalidate the whole
success with blogging whether I can redo
the success that I had with my
motorcycle blog so this was a blog I
started it was called digital deeper at
that time I was just looking for a good
name later to digital marketing and I
just went ahead with it initially the
idea was just to add it to my resume as
an added profile weight age so I wrote
in-depth articles on digital marketing
whenever I executed digital marketing
campaigns I went ahead and wrote about
it I kept blogging for almost 5 years
without any sign of results so blogging
is a much more comparable marketing is a
much more competitive niche and there
are many people across the world
blogging about digital marketing in a
very good way so it took a little bit
longer for me to start seeing results I
was also in a full-time job so I was not
able to dedicate my full time to
blogging I published two to three
articles a month and I kept doing it for
five years and the whole point of doing
it was because I enjoyed writing about
digital marketing and also when you
write something that you know you
actually understand it better when you
put it in a format that is easily
understandable to others you are
actually going to understand it in a
much better way eventually all the
blogging activities kind of positioned
to me as an authority on the topic of
digital marketing because I wrote about
it it helped me go through interviews
easier and I had the opportunity to work
with all these amazing startups which we
are like one of the top startups in
India and and I just breezed through the
interview process easily and gained
immense work experience with digital
marketing
I kept blogging I kept blogging so today
we have more than two lakh forty one
thousand followers on Facebook just for
my blog
I built a group on Facebook I called the
group learned digital marketing and this
group eventually grew to more than
seventy eight thousand members today
this group is the largest digital
marketing learning group in India as a
blogger
I’ve always enjoyed sharing my thoughts
and though I am an introvert I enjoy
speaking and sharing my thoughts so
eventually this also led to a lot of
speaking opportunities in the digital
marketing niche I was invited to speak
at many events I conducted my own
workshops and wanted to teach digital
marketing to my blog followers and
readers this also led to invitation to
many conferences I was able to go with a
free pass to these conferences so
recently I went to Affiliate world Asia
in Thailand to kind of meet the who’s
who of the digital marketing industry
this TEDx talk happened because of the
reach of my blog so I hope by now you
are convinced that blogging is powerful
this also led to building a digital
marketing agency and a training startup
with a team of eight people and I have
quit my job I do digital marketing full
time I run an agency and a training
business and all this opportunity was
because I was blogging with no results
inside for five years day in and day out
just because I enjoyed the process of
blogging so I hope I don’t need to
convince you anymore that blogging can
in fact change your life I definitely
cannot tell you what the outcome will be
but I am confident that if you keep
giving the input the output is going to
be inevitable I don’t know what you
enjoy talking about I don’t know what
you are good at but I can confidently
say that if you share those thoughts
with others you are going to go ahead
and have a wonderful experience as
whatever you are going to get out of
this blogging journey blogging will have
an impact on your life no doubt so you
might have these questions in your mind
you know how do you get started blogging
is the technology very complex there are
a lot of things that is involved in
making blogging work but the
think about blogging is that you don’t
need to learn everything before you get
started all you need to do is get
started and things will fall in place
automatically the technology is simple
now and there are many blogging tools
and content management systems that have
made it easier all you need to do is
that you need to go ahead and start a
self-hosted wordpress blog go to
wordpress.org
download the software buy a domain for
500 rupees buy a hosting account 4000
rupees that’s all it takes and you can
start sharing your thoughts and your
opinions what you are good at to the
world you need to go ahead write your
first article and publish that is the
most difficult thing in you’re going
that that’s going to be in your blogging
journey you have to overcome writer’s
block you need to think about it this
way if your friend needs advice from you
for something that you know that you are
the best person for him how would you
help him would you go ahead and write an
email to him how would the email be all
you need to do is take the take that
content put it on your blog and just
publish it right your first article and
then blogging success will come your way
you just have to go ahead and spread the
word once you write share the post with
your friends share it on social media
share it on like-minded Facebook groups
you know it could be anything go ahead
and build a subscriber base of followers
people who start liking your content
would want to hear from you again
so you can open a Facebook page you can
have a Twitter account you can start
attracting like-minded people as readers
and eventually you will have thousands
of people following you because they
like your thoughts on your particular
topic you might have this question that
who will read from me
is my content worth enough will your
thoughts and opinions on your blog be of
any value I can confidently say yes
because as you start writing you became
an expert you don’t you did not start as
an expert to start writing you start
writing you become an expert and it
becomes a self-fulfilling prophecy you
will never know until you get started
but take my word for it get started and
you will know the value of it blogging
is also not journalism blogging is
actually more than journalism Alex from
The Next Web he put it very nicely when
he said journalism is more
about raw information in package
information out is just a collection of
facts blogging is journalism plus
opinion people want to read opinions not
just facts recently we conducted a
survey on my learned digital marketing
group I asked people where do you get
most of your information from and where
you preferred to get it from you can see
that it’s definitely in favor of blog
posts by Authority bloggers they don’t
want to read the news they don’t want to
read the newspaper or magazines or radio
or online news publications people want
to read from blogs and they want to get
opinions not just facts you might be
having this question now how do I choose
a topic for my blog what do i blog about
just go ahead and think what do you like
talking about whatever you naturally
good at you know what is the topic that
you usually talk about when you are
among your friends that is probably the
topic that you have to go after you know
what are you interested in are you
interested in cars bikes plants health
politics it could be anything you just
have to go on right and you will be seen
as an expert eventually as you start
writing and no matter how many blogs
there are out there your perspectives
and your opinions is always going to
carry weight age and if it is unique
people are going to listen to you and
blogging as a general rule is not a
winner take all market every critics
thought is worth spreading and it’s not
like there is going to be one blog in a
particular topic which is going to take
away all the traffic so you need to
think about what blogging success means
to you do you want to get new
experiences do you want to build your
personal network do you want to spread
the word do you want to help people you
know it could be anything the result of
blogging could be anything you know it
could be having a non profit motive as
well and it doesn’t always mean
financial success night even though
financial success is definitely part of
most of the successful bloggers that I
know so when I am going to see your blog
thank you
you
[Applause]
today I am going to talk about how
blogging changed my life twice and I am
going to inspire you to start taking
blogging seriously and look at the
possibility of blogging changing your
life – can you do something that you
would love to do and still be successful
can you mix hobby and profession have
you ever considered the possibility that
your hobby could potentially pay your
bills and you can take blogging as a
career path if blogging is executed
correctly can actually change your life
so what does it take to be successful in
blogging all of us are good at something
you just have to be good at one thing
and as a general rule you go ahead and
share what you are good at with your
friends and we have been doing it for
quite some time throughout our life if
you want to genuinely help someone with
something that you are good at you’re
obviously going to share your thoughts
but it need not be restricted to your
friends and family and the people around
you you can actually go ahead and start
a blog and believe me it’s not rocket
science you will learn how to start
blogging and you will actually do a good
job at it money and financial success
and every other success that comes as a
result of blogging would eventually
start to come if you just focus on
blogging and start having focus at
helping your readers and people to whom
you are writing to so if you start
blogging I am I can say confidently that
there is no guarantee of success I don’t
know what success means to you whether
it’s financial success whether it’s
experiences or opportunities that you
want to get but if you keep giving the
input you are obviously going to get the
output so here I want to talk about the
story of my blogging journey and how
blogging changed my life all
want to do here is inspire you with my
blogging story and I want to tell you
how it changed my personal and
professional life it opened doors to a
lot of opportunities that I knew that
never existed and it also gave me the
financial stability and the ability to
do something that I love day-in day-out
full time because now blogging has also
started paying me
in 2008 I started this blog called bike
advice Norton because I was interested
in motorcycles all I wanted to do was
write about motorcycles because at that
time I discovered that there are not
enough websites online which write about
motorcycles which I wanted to read so I
started writing myself the first article
that I published was not the most
perfect one and I went to different
showrooms I and I told them that I want
to buy this bike I would pose as a buyer
get a test ride of the bike take some
pictures and then I would post it online
on my blog so this was the first article
that I published it was a 150 cc
motorcycle this was in August 6th 2008
and obviously there was a resistance to
publish it out but it was as simple as
writing an email to my friend who is
looking to buy a motorcycle and doesn’t
know what motorcycle to buy that it’s
always going to be some bit of
resistance like writer’s block when you
start publishing articles but the key
here is just to push it out and just get
it done I had some beginner’s luck and
it helped me grow in my blogging career
as soon as I published my first article
and put it out there on the very first
day I got 22 visitors from Google search
the demand for such content was pretty
high so I was totally motivated looking
at the bump in my analytics account then
I persevered I kept publishing three to
five articles awake I started going to
different showrooms like Bajaj Hero
Honda Honda I would I would tell them
that I want to buy a bike I would test
drive it I would take a few pictures on
my phone and then I would go ahead and
publish it online on my blog I kept
publishing three to five articles a week
for almost six months without having any
returns from it just for the pure joy of
writing something that my readers wanted
to
and eventually as I started getting more
traffic to my blog I started having a
readership base who were looking forward
to new articles from my blog so the
results started coming in at a very
small level after six months I started
making $100 a month from Google Adsense
from ads and I kept reinvesting that
hundred dollars without taking that
money out as my pocket money eventually
after one year of continuous blogging
some big opportunity started showing up
it was not just financial success but
something which you can’t you know value
you cannot put a value on it so 2009 I
got a fully sponsored trip to China and
that was my second abroad trip and the
two-for-two a country like China which I
don’t think someone can go just like
that there are a lot of restrictions to
go to certain cities I got a journalist
visa from the Chinese embassy and I was
invited there I had an escort I was
treated as a journalist and I was the
only one from India to go as a
motorcycle journalist there so here you
can see I am sitting next to the
editor-in-chief of motorcycle comm so
motorcycle dot-com is one of the biggest
motorcycle publications in the world and
they have been around since 1994 and
even though there were a lot of other
publications in India which were much
bigger than me since they didn’t have an
online presence and they didn’t have the
speed at which they kept publishing
articles so whenever there is a new bike
launch I would publish about it
immediately so since I had that speed I
was able to get such opportunities and I
never thought myself as a journalist or
a person of the press but I was treated
like one and and this opportunity was
amazing I met 13 different journalists
from 13 different countries and it was
one hell of an experience I also got
chance to ride Chinese motorcycles
tested Chinese motorcycles I got the
opportunity to learn about Chinese
culture the food the people and once you
go to a country and experience those
things your whole worldview changes in
2011 I was able to clock almost 3.6 lakh
unique visitors a month the total
pageviews went up to 13 points
million pages I was not even looking at
myself as a big company or a big
publication company I was just one
blogger sitting at my parents home in a
small home office and I hired freelance
writers I expanded to a team of fire
writers
these freelance writers we’re from
different cities they just kept
contributing for the blog and the fur
the exciting thing happened in 2012
where we were invited to Auto Expo and
we clocked 46,500 visitors on a single
day so all this happened because of
blogging and it kept growing I also
started a YouTube channel where I just
used to take my handycam I would go out
take videos of the different cars and
bikes available at the Auto Expo I would
just put it back on my youtube channel
and this particular YouTube channel as
on date has 6.2 million total video
views’ and these were not highly
professionally edited videos that I
pushed it out I this took videos on my
handicap spoke about it and I just
pushed it out so that is one of the key
secrets of blogging that you have to
keep shipping you have to keep
publishing and not try to get it done
perfectly
getting it done is better than getting
it done perfectly I wanted to move on to
other things because I have been
continuously doing this for four years I
got a good offer
I sold bike advice did not end for
$25,000 and I moved from my hometown
Salem to a city like Bangalore 11
Bangalore right now and the lessons
learned from my four years of blogging I
ended up learning so much about digital
marketing and I learned that as bloggers
our primary focus should be on creating
value because we never know what is the
outcome from blogging that will end up
coming in your life so there are
different ways to look at blogging
success you can have a financial success
you will get experiences which you won’t
get even if you are ready to pay a price
for that you will meet great people in
your journey and you will have ton of
other opportunities and there is no way
you can predict what opportunities those
will be you will only know if you sit
and blog can anyone be a blogger can you
be a blogger so the whole topic of this
TEDx theme is B and I want to talk about
can you be a
and and can you be the person who
experiences the rewards that comes from
blogging consistently we all have an
inherent need to share knowledge with
fellow humans and humans have a general
age to answer questions if I ask you
what is 223 plus 277 can someone answer
yes so you see that that is a niche and
you know that it’s not something like
two plus two equal to four it definitely
takes a little bit of mental energy to
bring out an answer and you know that
there are some people who have not
thought as fast as you and since you
know the answer there is a general itch
that you have to just blurt it out so
this age we all have and this is the h
that we are going to capitalize on when
we are in our blogging journey so all
these big web properties like Yahoo
Answers code our Facebook groups online
forums everything is built on the edge
for humans to help other fellow humans
with the answers that they know I want
to talk about another blogging case
study a good friend of mine whose life
changed because of blogging this is
perfect go health and body boil started
in 2013 he started his first atom and he
failed miserably in May 2015 he started
blogging about personal finance because
he understood that he is actually good
with personal finance than most of his
friends and relatives he was just
blogging one to two articles a month
blogging need not be a volume game you
can just publish one to two articles a
month and these were in-depth articles
on personal finance he published 30
articles in 18 months and he started you
know living his dream so his dream was
always to you know be with his family
travel wherever he want to and still
work he scaled up the revenue from zero
to three thousand dollars per month so
he still makes more than 2 lakhs a month
from just his blog and last year he took
a 60 day vocation in body with his
family and then he was in Thailand for
50 days and he keeps blogging and keeps
working while he’s on his vacations and
that is a dream come true for him he was
also awarded as the best personal
finance blog by indie bloggers all it
takes is that you sit out write content
which is helpful for your readers and
just keep publishing keep publishing and
the results will start to come there is
no exceptions I have seen this happen so
many times with so many people that it’s
just mind-blowing that not enough people
are taking blogging seriously I want to
talk about how blogging changed my life
again before we go ahead and talk about
how you can start blogging so in 2013 I
started working as a digital marketer
when I moved from Salem to Bangalore and
the blogging bug bites me again since I
was not blogging about motorcycles
anymore I wanted to start blogging again
and I started blogging about digital
marketing so this is another way to look
at it whether I can revalidate the whole
success with blogging whether I can redo
the success that I had with my
motorcycle blog so this was a blog I
started it was called digital deeper at
that time I was just looking for a good
name later to digital marketing and I
just went ahead with it initially the
idea was just to add it to my resume as
an added profile weight age so I wrote
in-depth articles on digital marketing
whenever I executed digital marketing
campaigns I went ahead and wrote about
it I kept blogging for almost 5 years
without any sign of results so blogging
is a much more comparable marketing is a
much more competitive niche and there
are many people across the world
blogging about digital marketing in a
very good way so it took a little bit
longer for me to start seeing results I
was also in a full-time job so I was not
able to dedicate my full time to
blogging I published two to three
articles a month and I kept doing it for
five years and the whole point of doing
it was because I enjoyed writing about
digital marketing and also when you
write something that you know you
actually understand it better when you
put it in a format that is easily
understandable to others you are
actually going to understand it in a
much better way eventually all the
blogging activities kind of positioned
to me as an authority on the topic of
digital marketing because I wrote about
it it helped me go through interviews
easier and I had the opportunity to work
with all these amazing startups which we
are like one of the top startups in
India and and I just breezed through the
interview process easily and gained
immense work experience with digital
marketing
I kept blogging I kept blogging so today
we have more than two lakh forty one
thousand followers on Facebook just for
my blog
I built a group on Facebook I called the
group learned digital marketing and this
group eventually grew to more than
seventy eight thousand members today
this group is the largest digital
marketing learning group in India as a
blogger
I’ve always enjoyed sharing my thoughts
and though I am an introvert I enjoy
speaking and sharing my thoughts so
eventually this also led to a lot of
speaking opportunities in the digital
marketing niche I was invited to speak
at many events I conducted my own
workshops and wanted to teach digital
marketing to my blog followers and
readers this also led to invitation to
many conferences I was able to go with a
free pass to these conferences so
recently I went to Affiliate world Asia
in Thailand to kind of meet the who’s
who of the digital marketing industry
this TEDx talk happened because of the
reach of my blog so I hope by now you
are convinced that blogging is powerful
this also led to building a digital
marketing agency and a training startup
with a team of eight people and I have
quit my job I do digital marketing full
time I run an agency and a training
business and all this opportunity was
because I was blogging with no results
inside for five years day in and day out
just because I enjoyed the process of
blogging so I hope I don’t need to
convince you anymore that blogging can
in fact change your life I definitely
cannot tell you what the outcome will be
but I am confident that if you keep
giving the input the output is going to
be inevitable I don’t know what you
enjoy talking about I don’t know what
you are good at but I can confidently
say that if you share those thoughts
with others you are going to go ahead
and have a wonderful experience as
whatever you are going to get out of
this blogging journey blogging will have
an impact on your life no doubt so you
might have these questions in your mind
you know how do you get started blogging
is the technology very complex there are
a lot of things that is involved in
making blogging work but the
think about blogging is that you don’t
need to learn everything before you get
started all you need to do is get
started and things will fall in place
automatically the technology is simple
now and there are many blogging tools
and content management systems that have
made it easier all you need to do is
that you need to go ahead and start a
self-hosted wordpress blog go to
wordpress.org
download the software buy a domain for
500 rupees buy a hosting account 4000
rupees that’s all it takes and you can
start sharing your thoughts and your
opinions what you are good at to the
world you need to go ahead write your
first article and publish that is the
most difficult thing in you’re going
that that’s going to be in your blogging
journey you have to overcome writer’s
block you need to think about it this
way if your friend needs advice from you
for something that you know that you are
the best person for him how would you
help him would you go ahead and write an
email to him how would the email be all
you need to do is take the take that
content put it on your blog and just
publish it right your first article and
then blogging success will come your way
you just have to go ahead and spread the
word once you write share the post with
your friends share it on social media
share it on like-minded Facebook groups
you know it could be anything go ahead
and build a subscriber base of followers
people who start liking your content
would want to hear from you again
so you can open a Facebook page you can
have a Twitter account you can start
attracting like-minded people as readers
and eventually you will have thousands
of people following you because they
like your thoughts on your particular
topic you might have this question that
who will read from me
is my content worth enough will your
thoughts and opinions on your blog be of
any value I can confidently say yes
because as you start writing you became
an expert you don’t you did not start as
an expert to start writing you start
writing you become an expert and it
becomes a self-fulfilling prophecy you
will never know until you get started
but take my word for it get started and
you will know the value of it blogging
is also not journalism blogging is
actually more than journalism Alex from
The Next Web he put it very nicely when
he said journalism is more
about raw information in package
information out is just a collection of
facts blogging is journalism plus
opinion people want to read opinions not
just facts recently we conducted a
survey on my learned digital marketing
group I asked people where do you get
most of your information from and where
you preferred to get it from you can see
that it’s definitely in favor of blog
posts by Authority bloggers they don’t
want to read the news they don’t want to
read the newspaper or magazines or radio
or online news publications people want
to read from blogs and they want to get
opinions not just facts you might be
having this question now how do I choose
a topic for my blog what do i blog about
just go ahead and think what do you like
talking about whatever you naturally
good at you know what is the topic that
you usually talk about when you are
among your friends that is probably the
topic that you have to go after you know
what are you interested in are you
interested in cars bikes plants health
politics it could be anything you just
have to go on right and you will be seen
as an expert eventually as you start
writing and no matter how many blogs
there are out there your perspectives
and your opinions is always going to
carry weight age and if it is unique
people are going to listen to you and
blogging as a general rule is not a
winner take all market every critics
thought is worth spreading and it’s not
like there is going to be one blog in a
particular topic which is going to take
away all the traffic so you need to
think about what blogging success means
to you do you want to get new
experiences do you want to build your
personal network do you want to spread
the word do you want to help people you
know it could be anything the result of
blogging could be anything you know it
could be having a non profit motive as
well and it doesn’t always mean
financial success night even though
financial success is definitely part of
most of the successful bloggers that I
know so when I am going to see your blog
thank you
you
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