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GOING OFF THE ROAD | Daniel Landa | TEDxEAEBusinessSchool


good afternoon I come to tell you a
story that is a great folly what
I say completely seriously if you want
have options to succeed in the
life is better than I have seen what you say to
from now
well maybe less one thing 70 per
hundred of young Spaniards want
be an official or work in a
Because multinational why is
logical because they are not stupid because it is
the most direct way to have a
economic stability a family car
in the garage of a house with garden
the house with garden has become
some way in the collective mind of
our society in success but I have
come here to talk about something else
I’m going to talk about the other 30 percent
this is like the one in the movie the
matrix you remember what the pill
blue the red pill because I only
I come to tell you the truth
teach the red pill nothing more and
the truth my truth begins many
years at a time when good
I worked in a production area
we finished a great project and I stayed
unemployed as I am a filmmaker and journalist
I decided to do what I would do
anyone is not to contact with my
friends of the sector update my
résumé try to see the options
offered by the market
but at a given moment I do not stay
thinking and she always think what
options offered by the market although
There are paths for me to choose but
I still have not asked in my life
but what I want to do in life and
so I made a gesture that maybe more
simple that maybe changed my life is
catch a blank sheet of paper
the che and write exactly what
possibly took a long time
I want to give meaning to write write
around the world in cars and I followed and
I want to make a documentary series already
I was coming up and I want to live
with the indigenous people and we are going to put it
all over the world and it’s going to be a great
success not
at that moment 192 and something that is coming
in comes up above realizes
that are being released from all
pre-established options actually that
I was making the first step
out of the clear path get out of the
path does not mean you have to leave
you just will not then stop to be able
carry out the commitment that ended
to sign myself with my own
Well look team dreams after
an ad like that shackleton type when
he went to antarctica that said something like that
how do you look for a producer and a camera
to go around the world makes a
hard trip demanding but to be the
Tuilla Italian experience today
Surprisingly, more than
200 people and in the end I chose a
Argentine called alfonso negrón said
that when I told you he comes to you said da
firewood as if we were in the mountains
phenomenon the guy with the camera and a
sevillian josé luis feliú who arrived
with all the determination of the world that
What do we have to do where are we going?
I am going to sell my house for the project
for man to and the uncle sold his
house for the project but of course I
I said hey he is not financing well there
I do well and then were I
I told him that space must be tried
Well see how we can pull this off
go forward so slowly that it took us
four long years in those years I called
at the doors I counted them three hundred
three possible sponsoring companies
sponsors we collected 301 is and
the i’s and those two i’s got
that today blank would become the
germ the beginning of the journey of our
lives
the journey itself you can imagine
imagine a time two years
absolutely exciting we did not have
ahead and we have all the illusion
of the world and I remember that the days
before starting
we turn to one of the responsible
of the sponsoring company
and at that time we had bought some
hd cameras that at that time was not so
easy to buy at a reasonable price and
we told him very happy he said we took
make a documentary and so on and he
he looked with a certain disdain and said but
you want national geographic or
that left me perplexed him not
I answered, of course, we believe in the
geographical area we have been four years
working on this we have the world by
in front we are professionals and we
we want national geographic now
when we are going to believe more in the
graphic but I learned that dreams
of one are very difficult to share
many people will be able to invest in them
many people will be able to bet on you but
only the one around you
is he who shares the dream not two
years
we crossed the steppes of mongolia we
we look out over the colorado canyon
we crossed in the the amazons we came to the
patagonia is namibia desert
we come to the narrator goro name is
absolutely suggestive an experience
hard but unforgettable and of all those
places there is one that I remember with
special emotion but it’s about the
small island of diomedes is a rock of
ice in the bering strait is
between Russia and the United States and alaska in
winter that is when we arrived
it freezes and only the sea freezes
and you can only get there until
the island by helicopter and and to get there
in helicopter that get water the ground
It is the westernmost city in America
I was buying a map you see it to take
out there and we are in fairbanks
and I said hey Jose Luis who sold his
I say this is going to be expensive for you because
we have to go there we do not know if the
helicopter will not let us climb up to
getting to the island is a great
uncertainty already left aside came to
the airport window said well
in his Sevillian singles he said three
tickets for a weich told him but of
round trip and then really that I
I thought I saw a knight who
apart if the layer draw the sword
he said not only one way
I kept thinking about the ticket only
way is not or not only represents
the trip we made that is life
that we decided to do it and in
reality what it was that the
one-way ticket traveler because I
I believe that in this society
we think too much about the return we have
too many plans b for a single life
we do not cling to the shelter of our
future and we forget the present and
us from the moment she
wrote blank folio
I thought of present in now in we go not
without thinking too much about the consequences
I already said it was foolish
good thing is that we come to aa wells
let’s start the pilot we come to diomedes
we suffer temperatures of 67 degrees under
zero
the Eskimos will end up opening the
village gates so that
images that it was all frozen was
like a machine paralyzed in the
time and at that time I felt
happy because I felt free because
had seen that they get there was fruit
simply of the will and desire of
do what would have to be traced back to
day I had written on a folio in
white I wanted to go
The fact is that around the world if I
as I said throughout america all africa
We arrived in Spain and José Luis did not
the doormat of the house was left to the poor
that I had invested in the trip but
had to finish the dream
and you had to get a
producer and did the editing not the
postproduction is always complex
music to the edition the salaries and
others and we got that producer and
finally two years after returning
we had avoided the series and the moment of
start to reap the rewards of what
it had cost us so much to leave
forward and it turns out that eight years
after I wrote on a folio
blank
that sentence I see why his life
In Internet
at two in the morning to our series
is being broadcast in australia it’s
getting into national geographic
and the fact is that the series got into
130 countries also in Spain
but what must have been the
most culminating moment of our
race we do not get issued
Shiite national and we create ourselves national
geographic but it turns out that there was something
weirdly logically I say because we do not know
this
Well the answer is simple the
distributor said they did not know
that they could not pay
We were ultimately robbed of the company
came to the bankruptcy of his company and
then we are left without the revenue of
so much and so much effort
that island face b is not the most
red the red pill of truth
the market is ruthless they are not going to
share your dreams
in such a case they take advantage of them to
from there we enter into a
state of a certain precariousness
economic stability because always
very low but stable ey good what
It’s true that José Luis started his
own projects and I persevere I did what
what would anyone do
I asked my friends in the sector
update and public had not put
of was around the world and so
study the market offers and
then what I did was the network another
football this sedative other folio in
white and I wrote happens is that now
I wanted the peaceful one and I want the one
Japan New Zealand make a series
much better that you will have better
result and we’re going to get into the
jungles of indonesia and then I searched
one team and put another ad from which
we can not leave the same style as the
previous and this time I already had the
previous series I knew it was going to be
difficult and we will take four years
in getting it out
it took three and a half and after three
Years and a half
we embarked on that wonderful journey through
the peaceful one and it took us effectively
from japan new zealand and we go through
the jungles of papúa and new papúa
guinea and we toured australia van
and the experience was wonderful and
we go back to Spain and this time
we had a product that was
categorical
and then the producer with whom
we had done that in turn gave in
exploitation to a distributor and the
distributor attributed and I a day in
house of a girl from philippines in
facebook and tell me I love you
program I’m a fan is being broadcast
here not the sad thing is that if again
also happened this time is more
armed with other bandages at the best
publicly but let’s not much more
because the market is waiting if
can does it
we managed to partially recover the
exploitation of the series in such a way
that will not hurt us so much but the
b series suffered a death wound
because I had been standing for
long time
precisely because of this conflict no and I
Young thought we have taken everything
they have removed the illusion they have taken us
work but they have not taken away the
time because time is the currency of
change to pay for things what
a mobile costs what the house costs
with garden is the time you spend
Do things you do not like for
buy it and that had not been removed
then the success if you turn it around
by beating to invest the time in doing
the way and then there will not be that
objective
and precisely when there is not that
objective feels free because I
I honestly do not believe in them
before success or failure I do not believe
in success or failure
I think those are concepts that are in the
as you reflect what the other 20 and
you feel more successful and more the
home but I do believe in happiness in the
unhappiness and I think that during this
happiest time and I think when
one comes to the end of the path of life
when it is in many years
let’s wait then look back tell him wow
Uncle travel that’s about
twenty
me after the last of the last
documentary when I found out that
there were problems
I said well I’m going to talk to my friends
seriously I shall endeavor occurs
now I can I’m going to look at the
market offers
there are three takes to give away the dreams that
you want and for that also and in
this one atlantic is wonderful
we can go to the Atlantic to do all the
west africa route and
eastern america and the iraq congo or in
india
again the amazonas and follows
persevering and then when someone
he asks me why he is still engaged in
do that has failed hit is uncle
so good look a little back and such
Once this is what I see, I see that my
projects that reached places that already
I did not even know there is a
follow your own steps is the way
more exciting to face life
if you are going to have to swim against
current to feel the vertigo of your
own decisions and you’re even going to have
to be thrown into the void
you dare to get out of the way
The most curious thing is that nobody
repent and never have traveled to
meet amazing people and you learn that
the true adventure consists of
trust on everybody else
you will know that you have arrived when you
you feel lost and do not think too much about
way back
so you’ll feel more free remember
all dreams do not fit on a sheet
blank
it’s going to be hard but you’re sure to
feeling trapped will cost you to go up and
you are going to fall many times they paralyze you
fear but that is life if they do not surpass
the fear of never having your steps
I confess I do not have a house with
garden
but when I look back I feel that such
once I experienced the best failure in the world
thank you very much
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