what is this it’s an umbrella right yeah
I just tested if you focus after lunch
all right it’s an umbrella
what does umbrella do keeps me dry from
the rain right that’s one simple thing
nothing really else made for one thing I
made really well
but today is all about thinking beyond
the obvious so my question to you would
be what else could this umbrella be used
for and before you get to think about it
a bit more
I’m proved to you that I actually did
the same and I present to you a Pete’s
umbrella where you can serve slices of
pizza to your friends during dinner as
you can see I’m enjoying myself
there was no friends because we were
hungry but but hey more pizza for me so
as you can see you can turn it and get
slices from the pizza enjoy so you can
see I guess where my brain is going with
this right a bit strange push what is
this umbrella beyond the arc shoe
umbrella and now I want you to think
what this umbrella could also be used
for and you have one minute to draw it
so go for it now don’t think about being
an artist doing paintings or anything
like that just go for it think about it
and draw right now what this umbrella
could be used for you’ve got one minute
I know it’s hard after lunch but hey
we’re here to be more creative and think
differently so I want you to do this to
warm up your brain think about its shape
think about its collar maybe how I hold
it what can I do with it
all sorts 30 seconds
I’m very curious to see it afterwards
so everyone better have a drawing 15 5 4
3 2 1
thank you so much you can put away your
pens and papers if you want you can
always finish up after and I hope you
came up with some sort of idea I’m
really curious to see right so this was
basically to warm up a bit our brains
and think about things that are obvious
in a bit different way why not because
when I think about today I think about
the topic of thinking beyond the obvious
and doing things differently and then I
thought to myself a bit me as a kid
there were ordinary things and
extraordinary things when I think we all
have that some ordinary thinks about us
and not so ordinary so my ordinary
things I’m gonna show you I’m gonna
share this very painful picture with you
why not
99 Fantasy Island in Germany near
Cologne I don’t know if you’ve been
maybe someone knows brilliant experience
for everyone but me so as you can see
people are enjoying themselves my mom is
on the left she’s loving it she’s not
even holding the bars I’m holding the
bars like it’s a matter of death and
life yeah I am scared I never wanted to
be there that picture basically shows my
kind of me as a child always kind of a
bit plain you know bitter on the safe
side let’s not do that let’s maybe go
there let’s let’s you know let’s kind of
have a safe life looking pretty you know
let’s say the hair wasn’t as great as
now and yeah so they just printed for me
my family just to show me thank you
thank you know how I looked and that’s
me last year so and my brother to death
especially for me that’s me and my
brother in Poland only kind of a
mountain slope going in a little cart
for kids and I’m kind of terrified again
so 16 years apart and I’m the same you
know so nothing has changed really
that’s kind of different an ordinary
thing about me this kind of
safety person a bit scared a bit you
know whoa but then I thought about that
kind of maybe not so ordinary things
about me because we all have them I’m
sure so first one that came to me that’s
me at 11 super intense picture terrified
again
playing violin for six intense years and
you might think well okay I did jujitsu
even longer or I did piano so what’s the
big deal that’s also an ordinary but you
know what when I think about it now a
kid that could go out after school and
just play like everyone else outside or
something like that or dream about the
owner tutti capi or something
I was playing violin for six years
intense almost everyday classes and when
I get from this when I think about it
now you know I got so much determination
I learned so many skills about if I
really put my mind into something I was
really doing it and especially as a kid
when all you want to really do is go
outside and have fun and trust me I had
a great childhood I wasn’t stuck you
know and kind of upset about I loved it
but there were times when it was really
really hard especially when you’re young
and you want to do all the cool things
that everyone else does another one this
is all school 90s 17-year old started my
first business that’s me in my room
looking fabulous the first business was
hand-painted pillows personalized for
anyone so if he wanted a pillow with a
bear hugging another bear or something
like that I was painting it and it
started as a joke because I just liked
it I wanted to do something else my mom
became my CEO oh so she was my chief
operations officer and so she was sewing
the pillows and I was painting them so
during Christmas time was getting really
busy and I would come to mom and be like
mom to big blue ants one pink one two
cream ones on it yeah so that’s how we
made the production was based in the
kitchen in my room it was really going
well I got some pocket money when I
first came to London 10 years ago I was
like Oxford Circus here I go
you know and I lost all my money on the
first day but that was great
whoo looks like nothing but again when I
was younger after high school you know
dating or something or going out or
cinemas I was making this kind of small
business
home and I was really learning a lot and
again something I put mine into it was
really working well and new skills new
people new kind of interactions so I
want to leave you kind of with a small
guide on how to be less ordinary and do
bear in mind I’m an ordinary person
first be yourself no matter what this is
so so important for me because if I
wasn’t myself all my life even when I
started what I do now and I love it I
wouldn’t be here in front of you sharing
these stories I wouldn’t be Who I am and
I wouldn’t feel like a full person when
I think about this one this picture
comes to my mind have you seen this
guy’s it went viral this year and when I
saw it I was like this is the reason why
I’m doing what I’m doing basically you
have school girls doing a dress-up party
to be a princess and this girl on the
Left decided to come as a princess hot
dog now I mean how cool is that if I
haven’t seen anything cool before that
is definitely representation of thinking
less ordinary yes so she’s loving it she
was working and she was happy her mom
made it for her she wanted to be a
princess hot dog what’s wrong about that
and she’s standing out but she’s owning
it and she knows it
and all the other girls like you know
like but she’s owning it so whenever in
doubt you think princess hot dog now get
really good at something and I mean
really really good so when you’re really
passionate about something whatever that
is you are interested in pedigrees of
dogs you like to cook you like to I
don’t know volunteer you like to travel
whatever that is not even in work get
really good at it one of the things that
I do at our studio is drawing people’s
ideas and thoughts in a visual form so
people speak for example at big
conferences and we record them visually
so for example in the end you come up
with a huge board of people’s ideas and
what they spoke about which makes people
remember stuff for longer and which they
can share uses content and all that kind
of stuff and I’ve been doing this now
for years and I really really got good
at it I guess
with all my open heart I’m good and
people know that I’m good because even
when they have a Italia we have this
talk I don’t know a guy is speaking for
three minutes we don’t know even about
what I’m like it’s good it’s good don’t
worry it’ll be recorded I’ll be fine
and it is because I really trust my
skills and I got so good at it just like
the violin years ago that I really know
that I’m standing out with those skills
and I’m needed and I bring value listen
to your gut feeling guys there’s data
and it’s very important and we speak
about it and everyone’s in it as we had
heard before but listen to your internal
data what your belly says sometimes if
you can’t I do this now for years and it
really really helps me whether that’s in
personal life goodbye ex-boyfriends or
whether that’s in professional life and
whenever you have that feeling of you
know I’m thinking of doing something go
for it and test it and that’s what we do
at our studio for example this is a
screenshot from our website creative
things we do when we’re we have too much
time
sounds a bit maybe light-hearted yes but
we basically put ideas together if we
feel like there might be something to it
so as you heard doodly-doo now is
running in 20 countries and is basically
creative drawing meetups for anyone that
says I can’t draw which I hear all the
time so I decided well he don’t draw
because you just don’t practice it if
you start practicing it like anything
else you’ll be better at it so let’s try
and put it together and I was really
growing getting more momentum the one on
the right is called resistor usual and
it’s another one we’re planning now and
basically what I do is I bring
interesting people and I have some
questions kind of more human let’s say
what’s your fears
what’s your dreams what do you want to
do what are you scared of and somehow
people can really relate to it rather
than let’s say speaking about career or
things they already know I learned what
do you know so this was an umbrella and
we said that it is for keeping me dry
from rain but you just came up with a
lot of stuff that could be different
right because we get naturally cozy lazy
sometimes and comfortable and what we
know and how we do things
right and that’s okay it’s human nature
that’s part of us I have the same yogurt
every day in the morning Wow right but
if we try to do things in a bit
different way sometimes let’s say maybe
I’ll talk to this person instead of that
person maybe that person will help me or
if I go this way today instead of this
way to work that might be a nicer walk
or you know even bigger things like if
we put this into practice maybe we’ll
get out more in our work looking at this
picture imagine if all this sheep that
you can see their walk through instead
of just these two tiny gates because
that’s what they used to they actually
would walk through the entire land
because you can see on this picture
exactly what I’m talking about the habit
of doing things always the same way so
this sheep was taught that we go always
through these two gates but actually
there’s no other gates around them it’s
just that the behavior is so taught and
learned and the same that’s why they
just don’t see it and go through it so
imagine if you could actually open a
different door or do things differently
something very important for me it’s not
about you it’s a quite personal one but
I think we’re already friends why not so
I’m gonna share it I used to be more
kind of talking about myself when I
interact with people I used to think a
bit more that my news are the most
important in a way don’t get me wrong I
don’t want to sound like I’m all about
myself but the older I get and the more
aware I get the more I noticed that when
I listen more when I ask questions more
when I get a bit more curious when I
look a bit more into people’s eyes I get
out more and it makes me more happy my
mom and me speaking on the Skype I mean
I’m sure you guys do that all the time
or some of you whoever lives abroad
something we do quite often here you can
see my mom showing me her new puppy and
I can’t just take it I’m so in love with
it I would like to be there so these you
know little moments in life but in the
past sometimes I would notice that for
example if my mom showed some news from
school or something where she teaches
maybe I would do some emails on the back
maybe I’ll be like yeah yeah yeah what
yeah okay yeah
you know and I noticed after a while dad
it wasn’t great because she wasn’t
getting as much attention as I was
giving her so with time anytime of
course I can
whether that’s interaction with my
friends with my family at work I try to
be more present just more there and see
that the results are much better because
I give people more attention and I like
the fact that is less and less about me
because then if I ask more than actually
ask more so it comes out really in a
positive way do things that scare you
know guys that is me that is me
99% of the time of my life now for
example that’s how few inside I love
this dog this is literally since I saw
this gif I just use it all the time my
life it’s on my wall that is me but and
I don’t mean jump of the cliff or go on
a roller coaster because as you can see
I can’t do her coasters i couldnt go
with you and take a picture but that’s
it and what i mean by that is that if
you ever have this kind of little
feeling of like oh okay i don’t know but
maybe i’ll try or i’m not good at it but
okay just please do it please because
you feel so much more refreshed after
you learn something new even if it
didn’t work out you fell on the stage or
you missed the boat or something like
that or someone judged you who cares
it’s your life it’s your experience so
anytime you feel like this that’s a good
sign and go open the door call someone
get out talk because it will help have
time to just be so if i ask you when
when did you have last time kind of time
just to go for a walk without any agenda
and I mean no agenda like you didn’t
even plan to go for a coffee I don’t see
any hands I thought I’ll see at least
one see that’s the thing I don’t
remember when last time I just went
outside and that’s it or I just sat down
and that’s it or I just looked through
my magazines from 1990 something and
that’s it if I have to do them this I
wanted to show you it’s a picture of my
little piece of paper when I first moved
to London ten years ago
and if you’ve been to London maybe you
you kind of kind of recognized some of
these places so we’ve got like Clapham
Hammersmith and poles and all that stuff
and it’s on my wall now because it
reminds me of how I used to be a bit
more okay I was a student more time fine
but now I still have time it’s just I
use a different way and I procrastinate
more because these places are basically
ticked off wherever I was kind of
walking around so I would go out and
walk around Hammersmith and like oh okay
I like it and I would go out to some
polls or something and I would really
see more places but it stopped so I
really want to do it again more and last
thing I really want to talk to you about
because so passionate about it draw more
and I’m not saying become artists
painters nothing like that just whenever
you can express an idea visually do that
so this is an example of a shopping list
at me and my boyfriend did last week or
something like that I mean I he actually
did it so I was like come on we need to
go and he’s like no I’m just gonna draw
we need to buy and actually we had the
best time buying these things we
remembered exactly what we needed to get
as you can see toilet paper is very
important and actually still I can
remember all these things which is weird
because visuals really get stuck in our
brains and we are all visual creatures
and whether we like it or not we
remember things better so anytime you
can do that so here I am again guys you
know I always have my habits my
inhibitions I always be a bit that
scared person I’m inside right now a bit
like okay stage but you know what I try
every now and then to do these little
things that would make me a bit less
ordinary and I really encourage you to
do the same thank you so much
[Applause]
I just tested if you focus after lunch
all right it’s an umbrella
what does umbrella do keeps me dry from
the rain right that’s one simple thing
nothing really else made for one thing I
made really well
but today is all about thinking beyond
the obvious so my question to you would
be what else could this umbrella be used
for and before you get to think about it
a bit more
I’m proved to you that I actually did
the same and I present to you a Pete’s
umbrella where you can serve slices of
pizza to your friends during dinner as
you can see I’m enjoying myself
there was no friends because we were
hungry but but hey more pizza for me so
as you can see you can turn it and get
slices from the pizza enjoy so you can
see I guess where my brain is going with
this right a bit strange push what is
this umbrella beyond the arc shoe
umbrella and now I want you to think
what this umbrella could also be used
for and you have one minute to draw it
so go for it now don’t think about being
an artist doing paintings or anything
like that just go for it think about it
and draw right now what this umbrella
could be used for you’ve got one minute
I know it’s hard after lunch but hey
we’re here to be more creative and think
differently so I want you to do this to
warm up your brain think about its shape
think about its collar maybe how I hold
it what can I do with it
all sorts 30 seconds
I’m very curious to see it afterwards
so everyone better have a drawing 15 5 4
3 2 1
thank you so much you can put away your
pens and papers if you want you can
always finish up after and I hope you
came up with some sort of idea I’m
really curious to see right so this was
basically to warm up a bit our brains
and think about things that are obvious
in a bit different way why not because
when I think about today I think about
the topic of thinking beyond the obvious
and doing things differently and then I
thought to myself a bit me as a kid
there were ordinary things and
extraordinary things when I think we all
have that some ordinary thinks about us
and not so ordinary so my ordinary
things I’m gonna show you I’m gonna
share this very painful picture with you
why not
99 Fantasy Island in Germany near
Cologne I don’t know if you’ve been
maybe someone knows brilliant experience
for everyone but me so as you can see
people are enjoying themselves my mom is
on the left she’s loving it she’s not
even holding the bars I’m holding the
bars like it’s a matter of death and
life yeah I am scared I never wanted to
be there that picture basically shows my
kind of me as a child always kind of a
bit plain you know bitter on the safe
side let’s not do that let’s maybe go
there let’s let’s you know let’s kind of
have a safe life looking pretty you know
let’s say the hair wasn’t as great as
now and yeah so they just printed for me
my family just to show me thank you
thank you know how I looked and that’s
me last year so and my brother to death
especially for me that’s me and my
brother in Poland only kind of a
mountain slope going in a little cart
for kids and I’m kind of terrified again
so 16 years apart and I’m the same you
know so nothing has changed really
that’s kind of different an ordinary
thing about me this kind of
safety person a bit scared a bit you
know whoa but then I thought about that
kind of maybe not so ordinary things
about me because we all have them I’m
sure so first one that came to me that’s
me at 11 super intense picture terrified
again
playing violin for six intense years and
you might think well okay I did jujitsu
even longer or I did piano so what’s the
big deal that’s also an ordinary but you
know what when I think about it now a
kid that could go out after school and
just play like everyone else outside or
something like that or dream about the
owner tutti capi or something
I was playing violin for six years
intense almost everyday classes and when
I get from this when I think about it
now you know I got so much determination
I learned so many skills about if I
really put my mind into something I was
really doing it and especially as a kid
when all you want to really do is go
outside and have fun and trust me I had
a great childhood I wasn’t stuck you
know and kind of upset about I loved it
but there were times when it was really
really hard especially when you’re young
and you want to do all the cool things
that everyone else does another one this
is all school 90s 17-year old started my
first business that’s me in my room
looking fabulous the first business was
hand-painted pillows personalized for
anyone so if he wanted a pillow with a
bear hugging another bear or something
like that I was painting it and it
started as a joke because I just liked
it I wanted to do something else my mom
became my CEO oh so she was my chief
operations officer and so she was sewing
the pillows and I was painting them so
during Christmas time was getting really
busy and I would come to mom and be like
mom to big blue ants one pink one two
cream ones on it yeah so that’s how we
made the production was based in the
kitchen in my room it was really going
well I got some pocket money when I
first came to London 10 years ago I was
like Oxford Circus here I go
you know and I lost all my money on the
first day but that was great
whoo looks like nothing but again when I
was younger after high school you know
dating or something or going out or
cinemas I was making this kind of small
business
home and I was really learning a lot and
again something I put mine into it was
really working well and new skills new
people new kind of interactions so I
want to leave you kind of with a small
guide on how to be less ordinary and do
bear in mind I’m an ordinary person
first be yourself no matter what this is
so so important for me because if I
wasn’t myself all my life even when I
started what I do now and I love it I
wouldn’t be here in front of you sharing
these stories I wouldn’t be Who I am and
I wouldn’t feel like a full person when
I think about this one this picture
comes to my mind have you seen this
guy’s it went viral this year and when I
saw it I was like this is the reason why
I’m doing what I’m doing basically you
have school girls doing a dress-up party
to be a princess and this girl on the
Left decided to come as a princess hot
dog now I mean how cool is that if I
haven’t seen anything cool before that
is definitely representation of thinking
less ordinary yes so she’s loving it she
was working and she was happy her mom
made it for her she wanted to be a
princess hot dog what’s wrong about that
and she’s standing out but she’s owning
it and she knows it
and all the other girls like you know
like but she’s owning it so whenever in
doubt you think princess hot dog now get
really good at something and I mean
really really good so when you’re really
passionate about something whatever that
is you are interested in pedigrees of
dogs you like to cook you like to I
don’t know volunteer you like to travel
whatever that is not even in work get
really good at it one of the things that
I do at our studio is drawing people’s
ideas and thoughts in a visual form so
people speak for example at big
conferences and we record them visually
so for example in the end you come up
with a huge board of people’s ideas and
what they spoke about which makes people
remember stuff for longer and which they
can share uses content and all that kind
of stuff and I’ve been doing this now
for years and I really really got good
at it I guess
with all my open heart I’m good and
people know that I’m good because even
when they have a Italia we have this
talk I don’t know a guy is speaking for
three minutes we don’t know even about
what I’m like it’s good it’s good don’t
worry it’ll be recorded I’ll be fine
and it is because I really trust my
skills and I got so good at it just like
the violin years ago that I really know
that I’m standing out with those skills
and I’m needed and I bring value listen
to your gut feeling guys there’s data
and it’s very important and we speak
about it and everyone’s in it as we had
heard before but listen to your internal
data what your belly says sometimes if
you can’t I do this now for years and it
really really helps me whether that’s in
personal life goodbye ex-boyfriends or
whether that’s in professional life and
whenever you have that feeling of you
know I’m thinking of doing something go
for it and test it and that’s what we do
at our studio for example this is a
screenshot from our website creative
things we do when we’re we have too much
time
sounds a bit maybe light-hearted yes but
we basically put ideas together if we
feel like there might be something to it
so as you heard doodly-doo now is
running in 20 countries and is basically
creative drawing meetups for anyone that
says I can’t draw which I hear all the
time so I decided well he don’t draw
because you just don’t practice it if
you start practicing it like anything
else you’ll be better at it so let’s try
and put it together and I was really
growing getting more momentum the one on
the right is called resistor usual and
it’s another one we’re planning now and
basically what I do is I bring
interesting people and I have some
questions kind of more human let’s say
what’s your fears
what’s your dreams what do you want to
do what are you scared of and somehow
people can really relate to it rather
than let’s say speaking about career or
things they already know I learned what
do you know so this was an umbrella and
we said that it is for keeping me dry
from rain but you just came up with a
lot of stuff that could be different
right because we get naturally cozy lazy
sometimes and comfortable and what we
know and how we do things
right and that’s okay it’s human nature
that’s part of us I have the same yogurt
every day in the morning Wow right but
if we try to do things in a bit
different way sometimes let’s say maybe
I’ll talk to this person instead of that
person maybe that person will help me or
if I go this way today instead of this
way to work that might be a nicer walk
or you know even bigger things like if
we put this into practice maybe we’ll
get out more in our work looking at this
picture imagine if all this sheep that
you can see their walk through instead
of just these two tiny gates because
that’s what they used to they actually
would walk through the entire land
because you can see on this picture
exactly what I’m talking about the habit
of doing things always the same way so
this sheep was taught that we go always
through these two gates but actually
there’s no other gates around them it’s
just that the behavior is so taught and
learned and the same that’s why they
just don’t see it and go through it so
imagine if you could actually open a
different door or do things differently
something very important for me it’s not
about you it’s a quite personal one but
I think we’re already friends why not so
I’m gonna share it I used to be more
kind of talking about myself when I
interact with people I used to think a
bit more that my news are the most
important in a way don’t get me wrong I
don’t want to sound like I’m all about
myself but the older I get and the more
aware I get the more I noticed that when
I listen more when I ask questions more
when I get a bit more curious when I
look a bit more into people’s eyes I get
out more and it makes me more happy my
mom and me speaking on the Skype I mean
I’m sure you guys do that all the time
or some of you whoever lives abroad
something we do quite often here you can
see my mom showing me her new puppy and
I can’t just take it I’m so in love with
it I would like to be there so these you
know little moments in life but in the
past sometimes I would notice that for
example if my mom showed some news from
school or something where she teaches
maybe I would do some emails on the back
maybe I’ll be like yeah yeah yeah what
yeah okay yeah
you know and I noticed after a while dad
it wasn’t great because she wasn’t
getting as much attention as I was
giving her so with time anytime of
course I can
whether that’s interaction with my
friends with my family at work I try to
be more present just more there and see
that the results are much better because
I give people more attention and I like
the fact that is less and less about me
because then if I ask more than actually
ask more so it comes out really in a
positive way do things that scare you
know guys that is me that is me
99% of the time of my life now for
example that’s how few inside I love
this dog this is literally since I saw
this gif I just use it all the time my
life it’s on my wall that is me but and
I don’t mean jump of the cliff or go on
a roller coaster because as you can see
I can’t do her coasters i couldnt go
with you and take a picture but that’s
it and what i mean by that is that if
you ever have this kind of little
feeling of like oh okay i don’t know but
maybe i’ll try or i’m not good at it but
okay just please do it please because
you feel so much more refreshed after
you learn something new even if it
didn’t work out you fell on the stage or
you missed the boat or something like
that or someone judged you who cares
it’s your life it’s your experience so
anytime you feel like this that’s a good
sign and go open the door call someone
get out talk because it will help have
time to just be so if i ask you when
when did you have last time kind of time
just to go for a walk without any agenda
and I mean no agenda like you didn’t
even plan to go for a coffee I don’t see
any hands I thought I’ll see at least
one see that’s the thing I don’t
remember when last time I just went
outside and that’s it or I just sat down
and that’s it or I just looked through
my magazines from 1990 something and
that’s it if I have to do them this I
wanted to show you it’s a picture of my
little piece of paper when I first moved
to London ten years ago
and if you’ve been to London maybe you
you kind of kind of recognized some of
these places so we’ve got like Clapham
Hammersmith and poles and all that stuff
and it’s on my wall now because it
reminds me of how I used to be a bit
more okay I was a student more time fine
but now I still have time it’s just I
use a different way and I procrastinate
more because these places are basically
ticked off wherever I was kind of
walking around so I would go out and
walk around Hammersmith and like oh okay
I like it and I would go out to some
polls or something and I would really
see more places but it stopped so I
really want to do it again more and last
thing I really want to talk to you about
because so passionate about it draw more
and I’m not saying become artists
painters nothing like that just whenever
you can express an idea visually do that
so this is an example of a shopping list
at me and my boyfriend did last week or
something like that I mean I he actually
did it so I was like come on we need to
go and he’s like no I’m just gonna draw
we need to buy and actually we had the
best time buying these things we
remembered exactly what we needed to get
as you can see toilet paper is very
important and actually still I can
remember all these things which is weird
because visuals really get stuck in our
brains and we are all visual creatures
and whether we like it or not we
remember things better so anytime you
can do that so here I am again guys you
know I always have my habits my
inhibitions I always be a bit that
scared person I’m inside right now a bit
like okay stage but you know what I try
every now and then to do these little
things that would make me a bit less
ordinary and I really encourage you to
do the same thank you so much
[Applause]
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