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Wearable technology as a door to empowerment | Rebeca Duque Estrada | TEDxIEMadrid


[Music]
forget everything I said okay you don’t
know me you didn’t tell me anything
about your grandmother’s so I’m here to
share with you some thoughts and
experiences about variables and
empowerment and I want to start by
showing this picture yes why is this
cute lady related with empowerment and
wearables so I want to try something how
many of you had a grandmother that does
amazing pieces of embroidery and
crocheted okay we are a lot but how many
of you wanted to learn embroidering
crochet when you were kids and teenagers
thinking I will be the coolest guy in
school if I know these techniques we
have some okay this is good
but probably just a few of you for this
way and that’s because it’s a huge
prejudgment and it still remains so I
just had to do my part to change it and
why I did it because I believe we can
learn a lot from these traditional
techniques and why not learning it from
our grandparents and at the same time
they can learn if their grandchildren
and lose their fear of technology so
together with a friend and with a lobby
there is a makerspace in Rio we created
a course call it high tech so in a
recombined high and low tech to
encourage both generations to work
together I love this project but before
I keep talking about it I want to
explain a bit more about wearable
technology because it’s a new concept
and not everybody’s familiarized with so
the general understanding of wearable
technology is when you incorporate
electronics or computers into your
clothes and accessories but I like
better to describe it as when your
clothes and accessories potentiates your
connection with yourself and with your
environment through technology I
some examples of some of the directions
that have been developed so far if you
google it the first thing that you
appear are fitness devices those fitness
trackers as Brazil AIDS or or watches
they are collecting your data and giving
you feedbacks saying you run five
kilometers and you lost 500 calories
well done you’re on the right track
there are almost your personal trainer
but in a portable version on the other
hand we have this Mart watches that are
bringing you even closer to your social
media environment telling you to check
your emails or if you received a new
message and there is a third direction
that I’d like to point out is the
fashion tech is the concept that is
challenging the fashion industry right
now and it’s when you transform a piece
of clothing into something interactive
using sensors lights it smart fibers
even connecting with your smartphone but
I’m not here to talk about gadgets and
that’s because I see the wearable
technology beyond the object as a
process of learning and self-discovery
I see the wearable technology as a door
a more inviting and friendly way to get
in contact with topics that are commonly
seen as complex hard to learn or topics
just for men I see it as a door to get
in contact with stem topics and you know
why is it more friendly why people feel
comfortable with this tool because the
base of wearables are close and
everybody wears clothes everybody knows
it so they can feel comfortable using it
as a tool in learning at a challenge
topic through it
and I will share tonight with you four
examples using wearable technology that
somehow generated a kind of empowerment
and I hope that one of these examples
will inspire you to find your own tools
so let’s go back to that first image of
the sweet lady I love her
what we had here was the opportunity to
break barriers of gender and age
encouraging boys to stitch and girls to
solder showing to the young how
traditional techniques can be
interesting inserted their grandparents
that they can lose their fear of
technology and even learn how to treat
the print an object by themselves in the
end you are empowering both sides you
are showing that they have more to
exchange that they realize you are
giving them the opportunity to build new
dialogues the next the next example it
started with the same idea but we didn’t
build exactly a piece of wearable but he
used the same tools and principles we
work with a big group of young mothers
from a community in Rio and we decided
to build together a huge interactive
carpet for babies but instead of
teaching them how to code or use an
Arduino in just two days I create the
shortcut I got this concept of circuit
bending that you get all the toys and
you explore there’s electronic circuits
and you apply it to a new use so they
already program it and it’s much faster
to use the interaction so we spend two
entire days building this beautiful
carpet and having fun taking apart some
noisy princess this was the funniest
part but what I learned here was that
young mothers wanted and enjoyed
learning basic electronics they love
with learning how to solder so they were
able to fix their children toys because
when you know how it works you can fix
it and you can transform it instead of
throwing it away but the most important
aspect here was that they were able to
feel comfortable to discuss with a man
about this masculine topics on equal
terms the next project get the same idea
of knowing better about what you are
using so we got the concept the the
protocol created by the designer
Susan Lee and our team area grew this
material it’s a bit of humor made of
Kombucha tea I don’t know if you know it
but kombucha is a probiotic tea made of
bacterias in East that generates be of
humor made of cellulose and when you put
it to dry it become a kind of fabric so
I got this material and I transformed
into a wearable a bracelet that could
react to the human interaction but the
most important thing here wasn’t a
wearable itself but to show the
participants how to work with a bo
material and how important and
empowering is to be able to grow your
own material at home because when you do
that you’re changing your position in
the productive chain you are growing
awareness about the life cycle of the
product in with this consciousness you
can step in at any stage and innovate
you are part of the whole process not
just the final consumer the next project
is sort of a personal issue I’m
Brazilian and I’m living abroad for a
while
I still am and many political issues are
happening in my home country during
these years in living abroad
I always felt unable of doing something
or show some support so I start to
wonder how could I use this technology
to help me to express my thoughts in
opinions about what was happening there
so I create the project colored
variables manifest and I developed the
system in which you can write and
rewrite a message very easily and we
flight I had no idea how powerful we’re
in a message with flight could be no
idea so for the first trial
I made a bag on which I wrote the most
important and famous hashtag that
express an opinion against the situation
in Brazil and I decided to take to the
streets the first time I did it I was
feeling excited and nervous about it
how would I feel using that bag with
people around understand what was right
in there so when the Sun was going down
and the light became more and more
visible I start to feel something
different I felt that I was connected if
that bag as if I was telling I was
whispering those words again and again
to myself and to everybody around me as
if I was telling them a secret does that
part that feeling was super powerful I
came back home with a big smile on my
face and feeling empowered feeling that
I could scream in silence so this was
the root of the word was manifest and it
has been spread to others giving them
the opportunity to find their own
messages giving them the opportunity to
say a lot without speaking a word and
I’m sharing with you all of these
examples because I believe that you can
find your own tool of empowerment and
see beyond what you understand is
technology and understanding empowerment
as a prepositioning process because
empowerment first makes you reposition
yourself in your own universe and then
in our relation if the word and with the
others I found my tool of empowerment so
I’m going to encourage you to find your
own tools that somehow generates a
positive transformation empower yourself
empower others from there you can’t just
let it be and you see the transformation
happening thank you
[Applause]
[Music]
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