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The Art of Makeup Transformations | Alicia Goveas | TEDxAmityUniversityDubai


[Music]

my journey was started out in 2014 and I

initially started off as a children’s

face painter back then when I started

out I was in University and I was

pursuing my degree in HR Human Resources

so I had a lot of friends and family

that mocked me for choosing to be a kids

face painter we would go back to class

and have assignments where a lot of my

batch mates were interning at like

Unilever

PNG and the like and I was always the

odd one out because I chose to follow an

unconventional career path such as

becoming an artist so I think it’s not

enough for me because I was really

passionate about art I enjoyed you know

colors understanding design the way

things mix on canvas versus on the human

body and that passion further grew into

me wanting to understand the science

behind makeup now I went to school for

makeup as well and I realized that there

is so much of learning and so much of

science that goes behind understanding

shadows/highlights how colors look on

film or in nature versus how they look

on a person’s face so I started

experimenting and trying makeup

transformations on my own face so if you

see on the slide the pictures on the

right is in fact me and the picture on

the left is off a famous person or a

celebrity that I was trying to imitate

so this is the former One Direction band

member Zayn Malik and that’s me on the

right and you can see how just using

makeup you can actually transform

yourself to look like another gender or

from someone from a different race or a

different nationality for that matter

and that’s something that really amazes

me about

make up and being an artist the next one

is off mrs. Indira Gandhi who was a

politician in India and this was very

interesting for me because it involved a

lot of old-age makeup and that’s a lot

of you know science behind understanding

where humans naturally tend to crease or

have wrinkles or have aged or sagging

skin so I think this was a bit of a

challenge but it was definitely

something that taught me a lot more and

if you guys follow the TV show Game of

Thrones you would know this character

Khal Drogo that’s me on the right and

this was exceptionally hard for me to

recreate because I had to actually

attach a fake beard onto my chin but I

think this was one of my most favorite

transformations really because it

involved so much of character and so

much of interest because I was following

the TV show at the time so I was really

inspired and I think the fact with with

makeup transformations I really enjoy

how I envisioned or I picture it to look

a certain way but when I’m actually done

it looks like something completely

different let me educate you a little

bit on what makeup transformations

really are so you’ve got three types of

makeup transformations

the first one is ideally beauty or

glamour which people are commonly aware

of and they are they know off so this

one is basically you’d see a half face

where she is completely completely

transformed these are usually practiced

on Brides or you know at salons and this

is by a famous beauty blogger

in the u.s. her name is Nicki and she

started a very big campaign called the

power of makeup where she encouraged

women to you know post pictures of

themselves bare face as well and embrace

both sides

and then you’ve got creative makeup

transformations that involve the use of

face and body paints this

is my personal favorite she’s a Korean

artist named Dane and she uses a lot of

illusion optical illusion styles in her

makeup and the third one is my personal

favorite it’s mimics makeup which is

basically trying to transform your face

your existing face into looking like

someone completely different so that’s

me on the right and you might be

wondering how I managed to achieve the

hairline and I mean the bald head which

I will show you in the next video

so that’s ideally how I transform myself

thank you it’s very interesting because

I look like a different person every day

when when my family comes back home they

don’t see Alicia they see someone

completely different so I think the

power of makeup is that it has the

ability for a person to express

themselves just the way they are or who

they would like to be seen as and I

think when you are an artist why would

you limit yourself to eight basic colors

or inexpensive tools to get the job done

I think it goes beyond that because it’s

art and the stereotype or the notion

that makeup is about making someone look

pretty or someone look beautiful needs

to change because in I in fact believe

that it’s purely an art form and there’s

a lot of science that goes behind

understanding makeup and how it works so

this led me to actually researching a

lot about just faces really all around

the world I was very interested to

understand how is it that we live in a

world where there are seven billion

people but we all have different faces

from one another so I think that made me

research a little more and obviously I

discovered through you know the

evolution of humans that our faces have

tend to change much more than other body

traits so for example someone who’s got

long limbs will probably have long arms

but someone who’s got a close set of

eyes will probably have a small or a

wide nose faces are a bit unpredictable

that way now I was interested to further

research and this is an example for my

personal life because my mother is one

among twins identical twins so growing

up I had a lot of friends who said oh

that’s that’s so interesting that’s so

cool can you tell the difference can you

tell apart between your mom and your

aunt and I would always say yeah of

course I can I mean they look

really different but to my friends or

just to someone else this changes they

would always get confused and they

always said they look exactly the same

so I’m going to show you in the next

slide a picture of exactly what they

look like and we’ll just go over

differences that a makeup artist would

see versus what you know Norma normal I

would see that’s a picture of my mother

she’s in the green dress and her twin

sister

that’s them when they were younger now

if you ask me they look a lot alike when

they were younger compared to now do you

agree so I think the the reason is that

nature and nurture both play a very

important role

the thing with identical twins is they

are born and they carry they carry the

same DNA the exact same DNA the only

difference is that as you grow up you

have a lot of physical changes in the

environment that change how you look so

that could be sleep patterns what you

eat sicknesses how you react to things

so I think if you if you look closely

you can see that they’ve got completely

different smiles my mum’s smile is very

very long whereas my aunt’s smile is

very wide they’ve got different noses

they’ve got a different hairline they’ve

got different foreheads they’ve got

different hair completely which is funny

because when you think of how they they

looked when they were younger it was so

similar so I think as a makeup artist

you have a lot of research and a lot of

study that goes into how faces look when

they are younger versus when they are

older how they look under you know

sunlight or how they look under shadow

and I think the best part about being a

makeup artist is envisioning what your

look is going to look like and actually

seeing what the outcome is so I think I

would like to leave you guys with a few

questions if you had the power or the

the ability to transform yourself into

anyone almost anyone who would that be

and why because I truly believe makeup

is art and art speaks where words fail

to explain as an artist I feel like you

can bend things

that most people see as a straight line

so I am an artist moreover a makeup

artist and this is my world thank you [Applause]

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