
the real voyage of discovery consists
not in seeking new landscapes but in
having new eyes I found a way in which I
could get not only one her but many
pairs of eyes I found crowdsourcing and
I would like to tell you more about it
just three weeks after I joined were
stubble School of Economics I started to
learn how to fly how to fly a plane from
up there I rediscovered the city I used
to live in all my life I had to learn
about subjects such as aviation no
navigation aircraft engineering all
those experiences and all those
activities allowed me to discover what I
really wanted to do in life
I used my other passion photography to
pay for my flying lessons and all those
experiences make us who we really are
a fascination with something my not only
the source of inspiration but knowledge
knowledge they can be used years later
in circumstances that nobody had planned
Steve Jobs said justice during his
commencement speech at Stanford
University do you know history he
dropped out of university and then he
was free to take any class he wanted and
he took calligraphy he started to learn
about typeface about varying the amount
of space between
letter combinations he learned what
makes great typography great ten years
is that 10 years later he applied this
knowledge when he was making his Mac the
first computer was beautiful typography
I am NOT Steve Jobs but I dropped out of
many classes too I had other things to
do things much more interesting I have
realized that the educational system
wanted to force me to find this one true
solution for problems that somebody else
had programmed I felt as I was being
educated to become an encyclopedia maybe
a machine to give answers during regular
tests and exams well as a consequence I
became just an average student and then
I went for my first job interview to the
World Bank in Washington DC I didn’t
have much chance
I couldn’t offer them good great many
many others were far better qualified on
paper when they asked me for my
experience I told them my story about my
photography being able to found my
flying lessons I told them about the
different projects and my approach to
problem-solving I told them how I was in
being involved in banking and publishing
during my studies in Warsaw architecture
and construction during my studies in
Sevilla in Spain in printing during my
MA
in Oxford I told them how I work hard to
find solutions for problems related to
marketing customer experience supply
chain new product development
it was around this time when I started
to imagine an online playground a place
a playground where I could work
collaborate with others like you and
find and or try to find solutions for
different challenges at the time I filed
this idea in the back of my mind and get
on with living I have two children that
are a constant source of inspiration
let’s say watching them play one day I
had a flashback to my days at university
to the push to confirm and to learn
standard answers I didn’t want them to
follow the same routine I decided that
we will take with my wife sinks into our
own hands
and we found families that think like we
do we found mentors with a passion for
education an understanding that is not
only about homework exams and homework
and exams
there is not an him about facts and
dates but it’s really about linking them
logically it’s not about learning
scripted answers to find and to up and
answer regular tests it’s about
motivating inspiring and discovering let
me give you an example for three months
I work with my kids to create a yearly
calendar
we drew it ourselves we made a number of
prototypes and when we could write we
asked a designer to make it nice with us
and on top of days months and seasons
like in a normal cleanser we wanted to
add drama the amount of day and night we
have during the year you manage then we
added holidays trips birthday parties
etc we had great fun today my kids with
other friends they learn about history
they focus on languages art music
scientific experiments and they have fun
and guess what they started to make
their own prototypes I will show you one
in a second done by my eight-year-old
son while we were away on business trip
he was he stayed with his grandma and he
miss his Nintendo so he made his own one
this was two weeks ago
and by the way playing with this
prototype is as addictive as playing
with drill one okay but let’s move on so
five years after working for some great
employers in the US in the UK we decided
to return back to Poland we wanted to
create our own business and we found
what we love to do and it was
crowdsourcing the idea is very simple
you take a client’s problem you design a
challenge around it and then you invite
people to ask you to help you to
the popular view is that invention it’s
a moment of creation that there is a
moment of birth when someone comes up
with an idea the truth is that
creativity is cumulative and is
collaborative and most important it can
involve everybody with total friends and
a great team we started our own business
and our goal was to allow people to work
with us and to work and to collaborate
in a search of solutions no matter no
matter whether you were a student who
want to join a challenge or maybe an
employee who wanted their idea to be
heard and we were the first one to
introduce crowdsourcing in Poland few
years ago we sold our business to ey and
although we will not a start-up anymore
we remain true to our values we live in
an area where businesses
must embrace change they must allow
collaboration they must foster
co-creation they must drive in
innovation internally teamwork
flexibility opportunities are becoming
key for employees let me give you an
example we were given two challenges one
was related to improve a process a
process that was crucial fro from the
clients perspective the second one was
to how to engage employees from various
divisions to help drink pick seasons
what we did we create a number of
challenges used our methodology used
some thinking tools which we presented
to employees and we asked them to
participate 55 members generated 208
ideas within a few hours on our
crowdsourcing platform to challenges
employees only and 208 solutions how is
it possible well this is what
Millennials are Millennials are
businesses needs to understand and needs
to change their approach to attract them
to retain them and to maximize their
performance at work employers that will
enable this creativity will win the race
for the most talented employees how to
do that
well I will tell you what we did we
launched a project called innovators
what is innovators well it’s part of our
crowdsourcing platform million eucom
it’s a place where people can engage in
search for solutions to challenges
posted by companies does this ring a
bell yes this is this online playground
this is my dream come true for my
student days recently we launched a
challenge we posted actually a challenge
on our platform related to the future of
retail in household goods we chose a
methodology we created design a
challenge and we invited people to
participate guess how many solutions the
community generated a hundred and sixty
a hundred and sixty solutions which were
then filtered analyzed and used to make
a business strategic decision the other
advantage of those projects is that you
can find brilliant coworkers not
necessary
those with best grades but those with a
fresh approach with each techniques that
allow anybody to become an innovator
today our goal is to convince companies
to this worth engaging and please and
people outside the organization in the
search for solutions to be honest with
you I haven’t found a more precise
methods proven that an elbow this
creativity those new pair of eyes called
crowdsourcing let me give you a piece of
advice don’t get trapped by systems at
work in a very
school don’t do innovation innovate in
what you do and remember rather than
seeking for new landscapes try having
new eyes thank you [Applause]
not in seeking new landscapes but in
having new eyes I found a way in which I
could get not only one her but many
pairs of eyes I found crowdsourcing and
I would like to tell you more about it
just three weeks after I joined were
stubble School of Economics I started to
learn how to fly how to fly a plane from
up there I rediscovered the city I used
to live in all my life I had to learn
about subjects such as aviation no
navigation aircraft engineering all
those experiences and all those
activities allowed me to discover what I
really wanted to do in life
I used my other passion photography to
pay for my flying lessons and all those
experiences make us who we really are
a fascination with something my not only
the source of inspiration but knowledge
knowledge they can be used years later
in circumstances that nobody had planned
Steve Jobs said justice during his
commencement speech at Stanford
University do you know history he
dropped out of university and then he
was free to take any class he wanted and
he took calligraphy he started to learn
about typeface about varying the amount
of space between
letter combinations he learned what
makes great typography great ten years
is that 10 years later he applied this
knowledge when he was making his Mac the
first computer was beautiful typography
I am NOT Steve Jobs but I dropped out of
many classes too I had other things to
do things much more interesting I have
realized that the educational system
wanted to force me to find this one true
solution for problems that somebody else
had programmed I felt as I was being
educated to become an encyclopedia maybe
a machine to give answers during regular
tests and exams well as a consequence I
became just an average student and then
I went for my first job interview to the
World Bank in Washington DC I didn’t
have much chance
I couldn’t offer them good great many
many others were far better qualified on
paper when they asked me for my
experience I told them my story about my
photography being able to found my
flying lessons I told them about the
different projects and my approach to
problem-solving I told them how I was in
being involved in banking and publishing
during my studies in Warsaw architecture
and construction during my studies in
Sevilla in Spain in printing during my
MA
in Oxford I told them how I work hard to
find solutions for problems related to
marketing customer experience supply
chain new product development
it was around this time when I started
to imagine an online playground a place
a playground where I could work
collaborate with others like you and
find and or try to find solutions for
different challenges at the time I filed
this idea in the back of my mind and get
on with living I have two children that
are a constant source of inspiration
let’s say watching them play one day I
had a flashback to my days at university
to the push to confirm and to learn
standard answers I didn’t want them to
follow the same routine I decided that
we will take with my wife sinks into our
own hands
and we found families that think like we
do we found mentors with a passion for
education an understanding that is not
only about homework exams and homework
and exams
there is not an him about facts and
dates but it’s really about linking them
logically it’s not about learning
scripted answers to find and to up and
answer regular tests it’s about
motivating inspiring and discovering let
me give you an example for three months
I work with my kids to create a yearly
calendar
we drew it ourselves we made a number of
prototypes and when we could write we
asked a designer to make it nice with us
and on top of days months and seasons
like in a normal cleanser we wanted to
add drama the amount of day and night we
have during the year you manage then we
added holidays trips birthday parties
etc we had great fun today my kids with
other friends they learn about history
they focus on languages art music
scientific experiments and they have fun
and guess what they started to make
their own prototypes I will show you one
in a second done by my eight-year-old
son while we were away on business trip
he was he stayed with his grandma and he
miss his Nintendo so he made his own one
this was two weeks ago
and by the way playing with this
prototype is as addictive as playing
with drill one okay but let’s move on so
five years after working for some great
employers in the US in the UK we decided
to return back to Poland we wanted to
create our own business and we found
what we love to do and it was
crowdsourcing the idea is very simple
you take a client’s problem you design a
challenge around it and then you invite
people to ask you to help you to
the popular view is that invention it’s
a moment of creation that there is a
moment of birth when someone comes up
with an idea the truth is that
creativity is cumulative and is
collaborative and most important it can
involve everybody with total friends and
a great team we started our own business
and our goal was to allow people to work
with us and to work and to collaborate
in a search of solutions no matter no
matter whether you were a student who
want to join a challenge or maybe an
employee who wanted their idea to be
heard and we were the first one to
introduce crowdsourcing in Poland few
years ago we sold our business to ey and
although we will not a start-up anymore
we remain true to our values we live in
an area where businesses
must embrace change they must allow
collaboration they must foster
co-creation they must drive in
innovation internally teamwork
flexibility opportunities are becoming
key for employees let me give you an
example we were given two challenges one
was related to improve a process a
process that was crucial fro from the
clients perspective the second one was
to how to engage employees from various
divisions to help drink pick seasons
what we did we create a number of
challenges used our methodology used
some thinking tools which we presented
to employees and we asked them to
participate 55 members generated 208
ideas within a few hours on our
crowdsourcing platform to challenges
employees only and 208 solutions how is
it possible well this is what
Millennials are Millennials are
businesses needs to understand and needs
to change their approach to attract them
to retain them and to maximize their
performance at work employers that will
enable this creativity will win the race
for the most talented employees how to
do that
well I will tell you what we did we
launched a project called innovators
what is innovators well it’s part of our
crowdsourcing platform million eucom
it’s a place where people can engage in
search for solutions to challenges
posted by companies does this ring a
bell yes this is this online playground
this is my dream come true for my
student days recently we launched a
challenge we posted actually a challenge
on our platform related to the future of
retail in household goods we chose a
methodology we created design a
challenge and we invited people to
participate guess how many solutions the
community generated a hundred and sixty
a hundred and sixty solutions which were
then filtered analyzed and used to make
a business strategic decision the other
advantage of those projects is that you
can find brilliant coworkers not
necessary
those with best grades but those with a
fresh approach with each techniques that
allow anybody to become an innovator
today our goal is to convince companies
to this worth engaging and please and
people outside the organization in the
search for solutions to be honest with
you I haven’t found a more precise
methods proven that an elbow this
creativity those new pair of eyes called
crowdsourcing let me give you a piece of
advice don’t get trapped by systems at
work in a very
school don’t do innovation innovate in
what you do and remember rather than
seeking for new landscapes try having
new eyes thank you [Applause]
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