
[Music]
good afternoon by valter mirror
because montebelluna sportsystem and why
of the mega trends suggested for the market
I have worked in sports for 40 years
32 I passed them here in montebelluna ho
designed products articles
sports for small businesses allow
companies for large groups or direct
research and development departments e
montebelluna is in the heart since this
opportunity to be here on the ground not
I could talk about montebelluna del
his sport system why I suggest gods
mega france because you have to have it
system-level capability of
look forward to what those are
megatrends are trend trends
consolidated economic partners
I have chosen 5
I could say that there are about twenty to
world level
well in 105 let’s see what they are
circular economy reduce reuse
recovery
well the circular economy tells us that
all the waste we get
in our activities they can be
and can be employed can
create value differently so we do
we throw them under the ground
let’s make a robot two lives can from
earth or we break everything we give
fire
no there are specific roads
in this direction
we have two types of waste i
biological waste and biological waste
they were basically dealt with by
years punctually and therefore us
we can disperse in the water biosphere
clean clean air elements of
fertilization of the political terrain i
other wastes that are technical ones
they need a lot of care
particular for which here then we
we can think of first of all to reduce
the use of materials
and here opens up a great opportunity for
designers must design with the
mentality in eco design but above all
for the experience you have to design with
the logic of disassembly look
how many objects there are around here
dese try to look like this
TV but for sure it will cost more
that I had built
certainly it will be difficult to separate the various
competitive then talk about the 3r
it means at the beginning to think about the cycle of
product life
it means thinking of the cradle that it does
born this product to its degradation and
at the next cradle that will be born
other products
this is the message this can be
a future flag for the system of the
sport system and 5 choices I made
they are dedicated to the mega sports system
376 s the first data is the increase of the
world population 7.6 2050 and tomorrow
for the economy 2059 point 9 billion
people
the forecast that 20 percent of
these people
of these humans will be over six to do it
older than 65 and I have 74 77 4
so I’m perfectly aware
in what air we must think that
currently in Japan, 26 is more
of the percent of the population e
overseas you make initials we are close to
22 percent
second in this trend will continue
why but why life expectations
has increased at this time for i
80 years old boys and something for them
85 girls will not continue to increase but
above all there will be a demographic balance
negative especially in the countries
developed the women make fewer children
but what will be the problem of these
65 year old over 65 but certainly many
they have breathing problems
for sure they have mobility problems
articular
both in the legs and in the hands like
we can then help but we can
let him do some motor activities
group because group because the other
great situations of unease a person
old woman and to feel only this
company away thrown aside in a manner
more or less conscious, the house is no longer there
of the old farmer where his grandfather
the grandmother the uncles were all then
there was this culture transfer of
experience is no longer so it is a society
so says atomized and then
let him do motor activities
notice walking does not really run
run, ride, ride a bike
dance and give them products that
they are easy to be easy to close
the era jackets and are easy to
to wear
that they are easy to wear because
this what they will ask and the
sportsystem district prepares
very high to take this big one
market is a market of one billion
people is not a niche is a market is
an outline business 2.1 degrees in 2050
it’s a market
third strand will be really smart if
these urbanizations but for sure
we are seeing that the data that most has me
impressed and this in 2050 on 72
percent of the world’s population
he will live in the city
no cities and megacities not metropolis
from a million inhabitants in megalopolis
30 million inhabitants more for Tokyo
delhi
Mexico city is like us
we took Italy that at 60 million
inhabitants divide it from the corner in
two large containers and by
30 million stupid on one side 30
millions from another you see that the
China and India
we will arrive in the developed countries
even 86 percent of
urbanization
but what can we do in this city?
when you are sure there are two places
the vertical wood of Boers is intelligent
and milan is an example paris 2050 is a
another example are the cities that become the
metropolis that begin to interact
with the environment that is to say with what
it is around him and they produce conflict but
we could play sports in these cities
research of English universities have
clearly shown that those who run
along a busy road and you there
see it completely cancels the benefits
of that physical exercise and do not run
next to the cars that run but
in this metropolis or in these
Beijing metropolis in 2050
jj 130 million inhabitants 100 thousand
square kilometers involved connected
but in a very fast way that trains
they run no more than 300 kilometers per hour
600 km then the concept will no longer come out
near of metropolis of megalopolis
but the concept of network and moving
within this network in a manner
efficient efficient will allow you to have
access green areas to areas
this is the future I do not know how Italy
will manage to cut this network but
this is what the future will make the
dirt but for sure it must be
move need light objects of
objects that are made are easily
sanitize and above all I will have
need in a smart city where
the internet of things that is the internet
of things the things that talk between
they talk to you where
artificial artificial intelligence
they will be dominant
we need to have the wearable
technology wearable technology that
exploded in an incredible way in
recent iso I participated in a
meeting of a participant a member
of my company on my platform
web of European sport and I have
seen 800 world projects show up
of wearable technologies now you can
know everything about you and with costs
very low
mobility this is another train
this this slide shows the movement
plane
currently underway in 2016, they are
they traveled by plane
one billion and 300 thousand people and you
see that there is an incredible exchange
physical because physical but because the
Low cost airlines have given this
Big chance
and if we add to this new one and to
physical life to data mobility
we can in real time know that
what’s happening right now in new
york in beijing
we can have a conference call
sitting in the car at the head of the new
well this physical mobility must take
account takes into account however the different winds
segments of the market fairytale
the millenials move they move with
different logics of the over sixty files
Older people look for mobility
tourist sensations and fibers
completely different from the young
and if I want to do activities to bend them
the activities of the sports system to this
mega france but certainly a problem of
thermal jumps I travel a lot towards the
China and those areas can I leave here
in winter at zero degrees and I arrive the most
30 degrees but it happened to me also to the
contrary of assessment has snowed in
a place like this here I was left with
having wanted everything nice to read instead
it started to snow when it came out
from
from this from the taxi and I did so with my nose
because we feel the engine of the snow
you know no and here it’s snowing and these
they laughed never sailed after one
quarter of an hour we were at the taipei
ok I was with shorts and here
I had to run to get you something
so if I had one instead
clothing shoes apparel because
it was adjustable if I could cover myself
like an onion and as a nation that you
give when you go in England
when you know before that the ocean
atlantic covered burst because in
this moment it rains after the sun comes
after dinner and this is another theme who
travel to problems
the same wants easy light objects
easily ignited and wants to be
network connected with the obese friend makes the
slides that you see not the left one
he says you can not eat the
strawberry ice cream because what you want
it becomes obese
ok it’s not like that but these are mine
students at the university who do these
presentations and I let them do it because
you are an old man of 74
years proceeding to do a lot of things
serious and pallid 20 are my boys
the data you see are from 2012
it’s not true
at this moment there are 500 thousand obese
if they are already 600 thousand
it is not true that there is an overweight one
one billion five hundred thousand people
there are a billion and 900 thousand people
I am obese or overweight
we use a prize that is called away and never
issued tells you your weight from documents
and the DVD for the square of your sentence
age
a number comes out under 20 56
normal weight
I should weigh 74 here in the weight 81 between 25
and 36 overweight over 36 or obese well
what can we do for these hands alone
the obese have considerable problems
the first problem is that of p
the sufferings that the heart system
lung brings to carry on these
must and we can do them
motor activities
of course that even these seem to be
non-invasive motor activities
we must above all protect the arts
lower
tend to obesity leads to having
knees the legs alix and sanding
a pronation of the foot outside
so there must be great care
in this direction from the point of view it is
once again I know sports system is
able to fully respond to this
old situation true but it takes
[Applause]
good afternoon by valter mirror
because montebelluna sportsystem and why
of the mega trends suggested for the market
I have worked in sports for 40 years
32 I passed them here in montebelluna ho
designed products articles
sports for small businesses allow
companies for large groups or direct
research and development departments e
montebelluna is in the heart since this
opportunity to be here on the ground not
I could talk about montebelluna del
his sport system why I suggest gods
mega france because you have to have it
system-level capability of
look forward to what those are
megatrends are trend trends
consolidated economic partners
I have chosen 5
I could say that there are about twenty to
world level
well in 105 let’s see what they are
circular economy reduce reuse
recovery
well the circular economy tells us that
all the waste we get
in our activities they can be
and can be employed can
create value differently so we do
we throw them under the ground
let’s make a robot two lives can from
earth or we break everything we give
fire
no there are specific roads
in this direction
we have two types of waste i
biological waste and biological waste
they were basically dealt with by
years punctually and therefore us
we can disperse in the water biosphere
clean clean air elements of
fertilization of the political terrain i
other wastes that are technical ones
they need a lot of care
particular for which here then we
we can think of first of all to reduce
the use of materials
and here opens up a great opportunity for
designers must design with the
mentality in eco design but above all
for the experience you have to design with
the logic of disassembly look
how many objects there are around here
dese try to look like this
TV but for sure it will cost more
that I had built
certainly it will be difficult to separate the various
competitive then talk about the 3r
it means at the beginning to think about the cycle of
product life
it means thinking of the cradle that it does
born this product to its degradation and
at the next cradle that will be born
other products
this is the message this can be
a future flag for the system of the
sport system and 5 choices I made
they are dedicated to the mega sports system
376 s the first data is the increase of the
world population 7.6 2050 and tomorrow
for the economy 2059 point 9 billion
people
the forecast that 20 percent of
these people
of these humans will be over six to do it
older than 65 and I have 74 77 4
so I’m perfectly aware
in what air we must think that
currently in Japan, 26 is more
of the percent of the population e
overseas you make initials we are close to
22 percent
second in this trend will continue
why but why life expectations
has increased at this time for i
80 years old boys and something for them
85 girls will not continue to increase but
above all there will be a demographic balance
negative especially in the countries
developed the women make fewer children
but what will be the problem of these
65 year old over 65 but certainly many
they have breathing problems
for sure they have mobility problems
articular
both in the legs and in the hands like
we can then help but we can
let him do some motor activities
group because group because the other
great situations of unease a person
old woman and to feel only this
company away thrown aside in a manner
more or less conscious, the house is no longer there
of the old farmer where his grandfather
the grandmother the uncles were all then
there was this culture transfer of
experience is no longer so it is a society
so says atomized and then
let him do motor activities
notice walking does not really run
run, ride, ride a bike
dance and give them products that
they are easy to be easy to close
the era jackets and are easy to
to wear
that they are easy to wear because
this what they will ask and the
sportsystem district prepares
very high to take this big one
market is a market of one billion
people is not a niche is a market is
an outline business 2.1 degrees in 2050
it’s a market
third strand will be really smart if
these urbanizations but for sure
we are seeing that the data that most has me
impressed and this in 2050 on 72
percent of the world’s population
he will live in the city
no cities and megacities not metropolis
from a million inhabitants in megalopolis
30 million inhabitants more for Tokyo
delhi
Mexico city is like us
we took Italy that at 60 million
inhabitants divide it from the corner in
two large containers and by
30 million stupid on one side 30
millions from another you see that the
China and India
we will arrive in the developed countries
even 86 percent of
urbanization
but what can we do in this city?
when you are sure there are two places
the vertical wood of Boers is intelligent
and milan is an example paris 2050 is a
another example are the cities that become the
metropolis that begin to interact
with the environment that is to say with what
it is around him and they produce conflict but
we could play sports in these cities
research of English universities have
clearly shown that those who run
along a busy road and you there
see it completely cancels the benefits
of that physical exercise and do not run
next to the cars that run but
in this metropolis or in these
Beijing metropolis in 2050
jj 130 million inhabitants 100 thousand
square kilometers involved connected
but in a very fast way that trains
they run no more than 300 kilometers per hour
600 km then the concept will no longer come out
near of metropolis of megalopolis
but the concept of network and moving
within this network in a manner
efficient efficient will allow you to have
access green areas to areas
this is the future I do not know how Italy
will manage to cut this network but
this is what the future will make the
dirt but for sure it must be
move need light objects of
objects that are made are easily
sanitize and above all I will have
need in a smart city where
the internet of things that is the internet
of things the things that talk between
they talk to you where
artificial artificial intelligence
they will be dominant
we need to have the wearable
technology wearable technology that
exploded in an incredible way in
recent iso I participated in a
meeting of a participant a member
of my company on my platform
web of European sport and I have
seen 800 world projects show up
of wearable technologies now you can
know everything about you and with costs
very low
mobility this is another train
this this slide shows the movement
plane
currently underway in 2016, they are
they traveled by plane
one billion and 300 thousand people and you
see that there is an incredible exchange
physical because physical but because the
Low cost airlines have given this
Big chance
and if we add to this new one and to
physical life to data mobility
we can in real time know that
what’s happening right now in new
york in beijing
we can have a conference call
sitting in the car at the head of the new
well this physical mobility must take
account takes into account however the different winds
segments of the market fairytale
the millenials move they move with
different logics of the over sixty files
Older people look for mobility
tourist sensations and fibers
completely different from the young
and if I want to do activities to bend them
the activities of the sports system to this
mega france but certainly a problem of
thermal jumps I travel a lot towards the
China and those areas can I leave here
in winter at zero degrees and I arrive the most
30 degrees but it happened to me also to the
contrary of assessment has snowed in
a place like this here I was left with
having wanted everything nice to read instead
it started to snow when it came out
from
from this from the taxi and I did so with my nose
because we feel the engine of the snow
you know no and here it’s snowing and these
they laughed never sailed after one
quarter of an hour we were at the taipei
ok I was with shorts and here
I had to run to get you something
so if I had one instead
clothing shoes apparel because
it was adjustable if I could cover myself
like an onion and as a nation that you
give when you go in England
when you know before that the ocean
atlantic covered burst because in
this moment it rains after the sun comes
after dinner and this is another theme who
travel to problems
the same wants easy light objects
easily ignited and wants to be
network connected with the obese friend makes the
slides that you see not the left one
he says you can not eat the
strawberry ice cream because what you want
it becomes obese
ok it’s not like that but these are mine
students at the university who do these
presentations and I let them do it because
you are an old man of 74
years proceeding to do a lot of things
serious and pallid 20 are my boys
the data you see are from 2012
it’s not true
at this moment there are 500 thousand obese
if they are already 600 thousand
it is not true that there is an overweight one
one billion five hundred thousand people
there are a billion and 900 thousand people
I am obese or overweight
we use a prize that is called away and never
issued tells you your weight from documents
and the DVD for the square of your sentence
age
a number comes out under 20 56
normal weight
I should weigh 74 here in the weight 81 between 25
and 36 overweight over 36 or obese well
what can we do for these hands alone
the obese have considerable problems
the first problem is that of p
the sufferings that the heart system
lung brings to carry on these
must and we can do them
motor activities
of course that even these seem to be
non-invasive motor activities
we must above all protect the arts
lower
tend to obesity leads to having
knees the legs alix and sanding
a pronation of the foot outside
so there must be great care
in this direction from the point of view it is
once again I know sports system is
able to fully respond to this
old situation true but it takes
[Applause]
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