beautiful design and high-quality images
are just two important aspects to the LG
philosophy hi I’m Rebecca Brayton and
welcome to watchmojo.com and today we’ll
be learning more about television
technology from LG Electronics can you
tell us more about plasma vs. LCD the
two different technologies so they both
could give you a fantastic picture
quality what plasma does is each pixel
functions as its own light source so
technically it gives you the absolute
best control of light and color it also
tends to give you kind of a third
dimension or a depth of field to the
picture plasma has a glass screen on it
which can be reflective so in some
applications it doesn’t work for people
you go to LCD it has fantastic picture
quality again doesn’t have that screen
over it so it’s less reflective and you
can use that more for video game
application or fixed images could you
tell us more about the LED backlight
technology what LED backlight allows us
to do is take all the good stuff that we
had in plasma and bring it over to the
LCD world we used to have like four or
five tubes that were the light source in
an LCD TV and now by using LED we have
2880 light sources
I know energy consumption is a big
concern are there any green features on
these televisions we build energy saver
into all of our televisions and we allow
you then to go and turn that on at the
level that you’re comfortable with the
TV will lower its power consumption by
putting out less light and there’s an
even an automatic session the TV will
look at how much light there is in the
room and it will decide how much it
should cut things down in terms of sound
quality are there any special features
surrounding that one thing we do is
something called an invisible speaker
where we actually integrate the speaker
into the chassis of the TV and then we
have special features within sound
something that’s called clear voice if
you’re watching a movie late at night
and it’s action and crash bang boom and
you don’t want that loud but you want to
hear the voice if you turn clear voice
in it kind of gives you an average sound
level so it brings the voices up it
brings the bang boom down and you can
hear everything without cranking up the
volume now I’ve heard something about a
this television what that means is you
get what we call a media box take that
box and that’s what you’ll plug your
stuff into your satellite your game
controller your blu-ray what have you
and it will wirelessly send the picture
to the TV so there’ll be one wire and
other than that nothing needs to get to
the television thank you very much it’s
my pleasure
are just two important aspects to the LG
philosophy hi I’m Rebecca Brayton and
welcome to watchmojo.com and today we’ll
be learning more about television
technology from LG Electronics can you
tell us more about plasma vs. LCD the
two different technologies so they both
could give you a fantastic picture
quality what plasma does is each pixel
functions as its own light source so
technically it gives you the absolute
best control of light and color it also
tends to give you kind of a third
dimension or a depth of field to the
picture plasma has a glass screen on it
which can be reflective so in some
applications it doesn’t work for people
you go to LCD it has fantastic picture
quality again doesn’t have that screen
over it so it’s less reflective and you
can use that more for video game
application or fixed images could you
tell us more about the LED backlight
technology what LED backlight allows us
to do is take all the good stuff that we
had in plasma and bring it over to the
LCD world we used to have like four or
five tubes that were the light source in
an LCD TV and now by using LED we have
2880 light sources
I know energy consumption is a big
concern are there any green features on
these televisions we build energy saver
into all of our televisions and we allow
you then to go and turn that on at the
level that you’re comfortable with the
TV will lower its power consumption by
putting out less light and there’s an
even an automatic session the TV will
look at how much light there is in the
room and it will decide how much it
should cut things down in terms of sound
quality are there any special features
surrounding that one thing we do is
something called an invisible speaker
where we actually integrate the speaker
into the chassis of the TV and then we
have special features within sound
something that’s called clear voice if
you’re watching a movie late at night
and it’s action and crash bang boom and
you don’t want that loud but you want to
hear the voice if you turn clear voice
in it kind of gives you an average sound
level so it brings the voices up it
brings the bang boom down and you can
hear everything without cranking up the
volume now I’ve heard something about a
this television what that means is you
get what we call a media box take that
box and that’s what you’ll plug your
stuff into your satellite your game
controller your blu-ray what have you
and it will wirelessly send the picture
to the TV so there’ll be one wire and
other than that nothing needs to get to
the television thank you very much it’s
my pleasure
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