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How Journalism Can Save Mongolia | Lkhagva Erdene | TEDxAmericanSchoolOfUlaanbaatar


so I wondered into journalism with the

very narrow mind and a very personal

goal I was a very small kid in Dhahran

growing up in during the changes seeing

my family struggled through getting

fired doesn’t know what to do in life

and feeling the hard economic transition

of Mongolia and then I had a chance to

study in the United States when I will

finished eighth grade on a scholarship

and ever since then I’ve joined husband

and then I joined Ministry of Finance

trying to figure out what I want to do

in life how can I change my country and

how I can become somebody who is

respected who is loved and who brings

positive change to my society then I

looked at all the majors where I can

secure scholarship it was a very

personal goal and then I figured if I

choose to be a journalist then rotary

will give me money to study wherever I

wanted quite frankly at the time I

couldn’t afford the school to pay for

the tuition to study in the universities

that I want my parents couldn’t afford

it so scholarship was my only option

then when I got selected the scholarship

committee asked me what are you going to

do for this education that we’re gonna

invest in to you when you return what

are you gonna do it was a simple

question it was an honest question so I

told them I see injustice in our society

I see little people getting pushed

around I see babies need quality medical

service and I feel and breathe this

smoky air every winter I want to change

this and I want to change this fast we

want change and we want it right now

if I wanted to be a teacher I can hope

that my students will become a better

voters and change the system that we

currently reside them but I wanted to go

there faster so I told them I see

journalism as a tool to fight corruption

I see journalism as a tool to speak

truth to power

I see journalism as a tool to better our

society so today’s talk I named it can

journalism save Mongolia in the rhetoric

it sounds like Donald Trump’s slogan can

we make Mongolia great again but unlike

the Americans I think Mongolia was

actually truly great couple of hundreds

of years back we always rely on our back

how Chinggis Khaan conquered half of the

world how we let everybody practice

their religion how Mongolia had his

National Constitution rule of law based

society centuries ago so in order to

answer that question in the short

minutes that it’s given to me I’m

actually quite enjoying this audience

there’s no distraction you won’t you

can’t look at your cell phone working in

television and in journalism we would

love an audience like this one somebody

who pays attention to every word that

I’m saying because right now in

Mongolian media there’s 500 players and

there’s roughly around 120 million

dollars that were dividing it’s

unsustainable journalists are low paid

politicians own most of the media

channels and there’s a lot of paid for

journalism which I shared from TEDx or

lammeter stage three years ago because

we went undercover and we tried to show

there’s paid for journalism in nine of

the biggest media houses we got

criticized we say in Mongolian you spit

back to the bowl that you eat from the

very Mongolian culture cultural norm

that journalists don’t criticize each

other but journalists are people too

meet your house owners are people to

meteors are people and people make

mistakes and we should if you’re a good

friend you should tell your friend that

you make your mistakes so they can not

they can learn from that mistake and not

make the same mistake again so right now

there’s not enough money go in media and

there’s so many players and then we’re

all shouting but the big question that

we’re not asking ourselves is that are

we listening or really representing are

we truly portraying or truly speaking

through to power I don’t think that’s

the case right now in Mongolian media

but with changing landscape growing

number of educated professionals

returning to Mongolia and with the set

of values that you guys bring into

Mongolian society I think media is

bettering and had learned that through

the hard way through three years ago

when we did the undercover sting called

McDonald’s we set up a fake company we

started calling media offices would you

run the story if I pay you and they all

said yes they didn’t check any facts

they all just ran the stories then we

confronted them your nature your

business that you’re in

is you’re in the business of telling the

truth why would you run something that

somebody just pays you and then after

that I learned that if I want to go for

I have to go with the number of people

in the media industry I can’t go and I

can’t have impact if I go at it alone so

I started building communities in the

journalism Center the community we set

up was called media Council Mongolia how

many of you have seen post that please

share until this person is ashamed of it

can you raise your hand most of us have

seen that post recently we are seeing

that

this grandfather is holding its baby and

he’s trying to sell it for a vodka that

post was fake but it hurted that family

so now the police is investigating that

case this is the danger of social media

and this is the danger of posting

anything you wanted without thinking of

the other person without caring for

media ethics so we thought let’s fix the

ethics issue first so the media ethics

council got together every week every

Wednesday at 4:00 p.m. and we talked

about different ethical issues that

surrounds us that censors us that made

us look bad that make us look weaker as

a media and journalists and then we

finally set up the self-regulation body

called Mongolian Media Council so any

one of you in this audience is ever get

attacked by a reporter or a media or

your parents and if a media doesn’t play

by the ethical rules that ground our

journal ground our profession then you

can actually file a complaint you don’t

have to go to the court and then the

group of people that we set up and has

elected into the self-regulation body

will review your story and then they

will conclude that this was unethical

this was a wrongdoing of the media if we

want people to be responsible if we want

politicians to be responsible we have to

be responsible first so this was the

first case and recently we have been

getting into investigative journalism

investigative journalism as transparency

international has put it can be

effective way of fighting corruption as

much as national laws so the barometer

shows that the public trusts

investigative journalism to fix the

social issues to shine light on issues

that wouldn’t have come out to the

public so when we do investigative

journalism alone when you do it alone

you don’t have as much power

in numbers the biggest investigative

journalism collaboration that Mongol TV

newsroom and I was lucky enough to work

on was Panama papers Panama papers is

now changing how financial worlds

operate globally

what does BVI companies mean how does

people hide their money

how does people use this money to supply

Wars and prostitution and child labor

and so on there’s power in numbers

if 40 journalists are doing the same

investigation the person who is trying

to hide the information can they get to

all 40 of them can he stop us from

publishing maybe he can get to one or

two of us but he can’t reach all of us

that’s why starting from two weeks ago

we started the conversation to set up

the first Mongolian investigative

journalism Center this will serve the

public interest

these will publish the horror stories

that single editorial offices couldn’t

publish and we really think that this

will make mongolia great again so when

we do in when we started into

investigative journalism Mongolians are

so used to paid for journalism and

uncredible media they started attacking

us by four or five different methods

first they say oh they’re trying to

serve the different party they’re just

serving somebody else’s interest not the

public’s interest trying to discredit us

second they pull advertisers away from

us advertising is the only form to make

money for television stations

unfortunately we’re also working to

change that so when they pull

advertisers away from us they’re trying

to starve us they try to make us weaker

so that we play by the rules so that

when they give us advertisement money we

will play by their rules and thirdly

they put personal attacks on us on

social media

investigating into our family’s family

investigating into our credibility

questioning is tagua

good journalist its Mongol to what does

Mongol TV stand for but big part of

doing investigative journalism is to

defend your work you have to stand by

the reports that you have you have

investigated and revealed to public so

three years ago when we went undercover

and revealed media corruption people not

all of the people supported us they

questioned our credibility as well about

one year ago when we started since this

May when we started investigating Panama

papers people tied that to the local

elections they said we are trying to

hurt these politicians three weeks ago

we investigated a financial regulator

who has hide away his companies his

wife’s companies his uncle’s companies

his friends companies by law he has to

declare these things on his income

statement but he people choose to follow

but how are you gonna regulate companies

if you’re hiding your companies that’s

the question we brought to him and our

report was on right after Mongolia’s Got

Talent because we wanted the Mongolian

public to hear that this person is

hiding his money and how can he serve

the Mongolian public as a civil service

director how many of you watch

Mongolia’s Got Talent it’s a good number

the studies showed that 42 to 72 percent

of Mongolian audiences tuning in how

many of you watches the primetime news

on mongol TV called organ sack this is

the problem with journalism now people

like entertainment but people don’t

choose to watch the information that’s

going to help their lives and make them

make better decisions like in elections

but when we the point I’m trying to make

is that three years ago the reception

was very different but we can prove that

the time is changing with some of the

comments that we receive on our social

media channels we get a lot of people on

Twitter and Facebook who says that we

are brave that they are behind us that

they want journal they want to see more

of this style of journalism so I think

the Mongolian public despite our

cultural norms wants to support

investigative journalism and I think

that’s where Mongolian media can really

become vital because when media is not

strong the politicians or

decision-makers or corrupt officials

they can easily utilize media to attack

their opponents and discredit honest

hard-working journalists so who are we

trying to represent why do we do media I

went into journalism with a very narrow

mind but when I started practicing

thinking that these people have believed

in me when people believe in you you

feel empowered and you want to change

your country but fast so this is the

kind of people that we are trying to

represent in which we are trying to

defend let me show you a short video

that we made during New Year’s time two

years ago

familiar faces worn out places worn out

faces no expression no expression hide

find it kind of funny I find it kind of

sad the dreams in which I’m dying are

the best I’ve ever had

our newsroom decided to spend New Year’s

evening with the Mongolian people that

we’re trying to portray and every time I

watch this video why do we do what we do

is who will stand up for these people

and who will defend their right to know

and ask for social justice and I think

that’s where brave journalist come in

and I think with your support and with

the group that communities that we’re

building I think we can bring social

justice to Mongolia thank you [Applause]

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