
you’re starting a company you need to
work super hard so what is super hard
mean well when my brother and I were
starting our first company instead of
getting an apartment we just rented us a
small office and we slept on the couch
and we showered at the YMCA and we’re so
hot up we had just one computer the
website was up during the day and I was
coding at night seven days a week all
the time work hard like every waking
hour that’s that’s the the thing I would
I would say if you’re particularly if
you’re starting a company if somebody
else is working 50 hours and you’re
working a hundred you’ll get twice as
done as much done in the course of a
year as the other company if you’re
creating company or if you’re joining a
company the most important thing is to I
is to attract great people so either be
would join a group that’s amazing that
you’ve really respect or if you’ve
building a company you’ve got to gather
great people I mean all the company is
is a group of people that have gathered
together to create a product or service
and so depending upon how talented and
hardworking that group is and the
greeter which they are focused
cohesively in a good direction that will
determine the success of the company
so do everything you can to to gather
great people if you’re creating a
company
and I’d say focus on on signal over
noise a lot of companies did get
confused that they spend money on things
that don’t actually make the product
better so for example at a Tesla if
we’ve never spent any money on
advertising we put all the money into
R&D and manufacturing and design to try
to make the car as good as possible
before for any given company just keep
thinking about are these efforts that
people are are expending are they
resulting in a better product or service
and if they’re not stop those efforts
and then the final thing is is to sort
of is don’t don’t just follow the trend
so you may have heard me say that is
good to think in terms of for the
physics approach who first principles
which is rather than reasoning by
analogy you boil things down to the most
fundamental truths you can imagine and
you reason up from there and this is a
good way to figure out if if something
really makes sense or if it’s just what
everybody else is doing it’s hard to
think that we can’t think that way about
everything takes a lot of effort
but if you try to do something new it’s
the best way to think and that framework
was developed by my physicists to figure
out counterintuitive things like quantum
mechanics so it’s really a powerful
powerful man
now is the time to take risk but as you
as you get older your obligations
increase so your and once you have a
family you start taking risk not just
for yourself but for your family as well
it gets much harder to do things that
might not work out so now is the time to
do that before you before you have those
obligations so I would encourage you to
take risks now do something bold you
want to regret it
thank you
[Music]
work super hard so what is super hard
mean well when my brother and I were
starting our first company instead of
getting an apartment we just rented us a
small office and we slept on the couch
and we showered at the YMCA and we’re so
hot up we had just one computer the
website was up during the day and I was
coding at night seven days a week all
the time work hard like every waking
hour that’s that’s the the thing I would
I would say if you’re particularly if
you’re starting a company if somebody
else is working 50 hours and you’re
working a hundred you’ll get twice as
done as much done in the course of a
year as the other company if you’re
creating company or if you’re joining a
company the most important thing is to I
is to attract great people so either be
would join a group that’s amazing that
you’ve really respect or if you’ve
building a company you’ve got to gather
great people I mean all the company is
is a group of people that have gathered
together to create a product or service
and so depending upon how talented and
hardworking that group is and the
greeter which they are focused
cohesively in a good direction that will
determine the success of the company
so do everything you can to to gather
great people if you’re creating a
company
and I’d say focus on on signal over
noise a lot of companies did get
confused that they spend money on things
that don’t actually make the product
better so for example at a Tesla if
we’ve never spent any money on
advertising we put all the money into
R&D and manufacturing and design to try
to make the car as good as possible
before for any given company just keep
thinking about are these efforts that
people are are expending are they
resulting in a better product or service
and if they’re not stop those efforts
and then the final thing is is to sort
of is don’t don’t just follow the trend
so you may have heard me say that is
good to think in terms of for the
physics approach who first principles
which is rather than reasoning by
analogy you boil things down to the most
fundamental truths you can imagine and
you reason up from there and this is a
good way to figure out if if something
really makes sense or if it’s just what
everybody else is doing it’s hard to
think that we can’t think that way about
everything takes a lot of effort
but if you try to do something new it’s
the best way to think and that framework
was developed by my physicists to figure
out counterintuitive things like quantum
mechanics so it’s really a powerful
powerful man
now is the time to take risk but as you
as you get older your obligations
increase so your and once you have a
family you start taking risk not just
for yourself but for your family as well
it gets much harder to do things that
might not work out so now is the time to
do that before you before you have those
obligations so I would encourage you to
take risks now do something bold you
want to regret it
thank you
[Music]
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